The 2011, 2012 and 2013 Dealers Choice Diamond Award Winner for CRM category

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2 30+ Years Experience 700+ Live Call Specialists World-class Client Services Award-winning Software Over 1,000 Employees Nationwide GM-Level Trainers/Consultants 5,000+ Dealer Clients/78,000+ Users New Innovation/Enhancements Monthly 89+ Million Appointments Set No Long-term Contract The 2011, 2012 and 2013 Dealers Choice Diamond Award Winner for CRM category Copyright 2013 Data Software Services, L.L.C

3 Trusted by More OEMs, Top Dealers and Dealer Groups...

4 Partners and Integration

5 Redefining the benchmark for all others in the automotive industry.. Phone Specialists! Trained by the Industry s Best and Brightest Automotive Retail Experts! Continuous Coaching on Effective Campaigns, Call Scripts and Techniques! Improve Customer Data Collection! Provide Dealers Fast and Reliable Feedback In-country Call Center! Based in the Georgia, U.S.! 700+ Live Call Specialists - Bilingual! No AutoDialer - 100% TCPA Compliant! Custom Contact Software! Up to 8 Call Attempts Per Phone Number Submitted! Real-time ROI Reporting

6 Delivering Unmatched Results in Lead Generation, Appointment Setting, Follow Up and Retention Specializing In..! Unsold Traffic: Showroom, Internet, Phone! Internet Insta-call! Internet Follow Up Customized to Dealer Time Specification! Long-term Follow Up - 60 to 90 Days Old! Delivery CSI with Reputation Management! LVT 30 Second Informational Call! Data Mining Live Calls Service Campaigns! Defector Prevention Calls (Exclusive)! Service CSI Live Calls! Inbound Service Live Calls! Service Needed/Declined Live Calls! Reputation Management Live Calls! Appointment Confirmation Live Calls ELEAD Virtual BDC is spectacular and very flexible to any custom call campaign Phil Leone, Managing Partner Premier Automotive Group

7 Fast Reliable Customer Feedback 84% Contact Rate with 2 phone Numbers Copyright 2013 Data Software Services, L.L.C

8 Auto Dealer Group: Internet Leads Performance Reporting - October 2013 Dealer Group # Internet Leads Sold 1-6 Days Sold 7-14 Days Sold Days Sold Days Sold Days Total Store Store Store Group Total 12,847 1, ,462 Copyright 2013 Data Software Services, L.L.C

9 !Internet Leads Insta-Call, First Attempt Made Within 15 Minutes!Internet Lead Follow up Dealers Specify When to Contact Customers (x hour delay)!unsold Traffic: Phone, Internet and Showroom Leads!Long-term Unsold Prospect Follow-up: Phone, Internet and Showroom Leads Days Old!Dealer Contact Reports Internet Request Follow Up Ratios to OEM

10 Every Phone Call Has Revenue Generating Potential... Properly Handle All Calls Eliminating Missed Opportunities - Increase the Number of Appointments Scheduled - Answer 100% of Incoming Sales and Service Calls - Interactive Scripts for Any Type of Inbound Call - Ensures Easy, Professional Interactions: Messaging,Transfers, Requests and More - Real-time CRM and DMS Integration

11 Performance-driven CRM Maximizes Every Sales and Service Opportunity!! Effectively Manage Customer Lifetime Value! Strategically Target All Sold and Unsold Customers Phone, Internet and Showroom! Built by the Industry s Top Professionals, Developers and Programmers! Scale to Any Size Retail Operation! Eliminate Duplication with Certified Integration to Major DMS and Third-party Providers! Detailed, Comprehensive Reporting ELEAD Mobile Provides Total Visibility and Maximizes Data Performance Copyright 2013 Data Software Services, L.L.C

12 Industry s Best Conversion Rates and Appointment-generating Processes!! One-page Navigation! One-click Execution on Lead Opportunities! Full Mail Hosting with State-ofthe-art Execution! Spam-filtering and White-listing to Bypass Trash Boxes Copyright 2013 Data Software Services, L.L.C

13 Comprehensive Blend of Inbound, Outbound and Website Telephony! Full Integration Into CRM Customer Record! Click-to-dial and No PIN Required! Display the Users Click Path! Listen to Calls from the CRM! Record Completed Work Plan Tasks! Integrate with Desk Log! No Cap on Minutes! Track Inbound/Outbound Calls, Including GEO Data Copyright 2013 Data Software Services, L.L.C

14 Internet Dashboards! Integrates with Showroom, Phone, Website! All Major DMS and Third-party Lead Providers! Simple, Efficient and Accurate Tracking! Easy Access to Mobile Lead Monitoring, Distribution and Response! Instantly Respond To Lead Opportunities in Compliance with Escalation Rules! Automated Workflows and Parsing Triggers Access Anytime, Anywhere and from Any Mobile Device!! Correspondence Recorded in Realtime Copyright 2013 Data Software Services, L.L.C

15 100% Consistent Engagement and Follow Up! Until They Purchase Fully automated communication to Internet lead prospects with intelligent data capture and responds to inquiries utilizing profiling technology.! Virtual BDC Assistant Answers 100% of Leads During or After Business Hours! Consistent Lead Engagement, Generation and Follow Up! Smart Conversation Interprets Customer Replies, Responds or Takes Action when Required! Real-time Alerts Sent to Dealership Sales Staff When Action is Required! Communication Integrates Into ELEAD CRM Capture More Lead Information and Improve Customer Experience.. Copyright 2013 Data Software Services, L.L.C

16 ACE Contacts 100% of Your Leads to Schedule Phone Appointments and Gather Valuable Customer Information!Over 58% of Customers Engage in Automated Communication with ACE!ACE Sends Customized Messaging, Coupon Offers and Maintenance Reminders!Automatically Updates Customer Information!Over a 60% Success Rate Obtaining a Mobile Number!Real-time Hot Alerts and Reporting!Seamless Integration into the CRM Copyright 2013 Data Software Services, L.L.C

17 Copyright 2013 Data Software Services, L.L.C

18 Copyright 2013 Data Software Services, L.L.C

19 Automated, Real-time Compensation for Any Bad or Duplicate Lead!Duplicate Lead Management Reviews All Incoming Leads!Identify any Bad or Duplicate Lead!Communicate with Lead Providers to Lower Bill and Increase Lead Flow!Certified by All Major Lead Providers Saves the Average Dealer Over $1,400 Per Month Copyright 2013 Data Software Services, L.L.C

20 AutoQuote Provides Automatic Options, Pictures and Prices to all Internet Leads!Provide Photos and Detailed Description of the Vehicle of Interest!Suggest Up to Three (3) New or Used Alternatives That Include Payment Range!Finance Pre-approval and Trade Value Call-to-actions!Easy-to-use Pricing Rules Allow You to Customize Each Model and Trim Level Copyright 2013 Data Software Services, L.L.C

21 Campaign Manager!Create Custom s or Choose From a Library of Standard Templates!Auto Read-receipt Notifications!Comprehensive Outbound Metrics!Easy Opt-out Management Copyright 2013 Data Software Services, L.L.C

22 Maximizes Prospecting, Service and Parts, Sales and Marketing Processes!Engage Customers More Efficiently Open Dialogue Faster and Before Competitor s is Even Read!Increase Service Drive Productivity - Schedule Appointments, Get Approvals and Deliver Critical Parts and Service Updates in Seconds!SMS and MMS Marketing Campaigns Generate Unbelievable Profits at a Fraction of Traditional Advertising Costs!Lead Inquiries and Correspondence Recorded Within the CRM!Complete Dealership SMS Integration - Sales Manager, Service Manager, Internet Manager and Marketing!Improve Customer Retention, Loyalty and CSI Copyright 2013 Data Software Services, L.L.C

23 The Industry s Most Advanced Data Mining Technology Utilizes DMS, OEM Incentives, Book Values and Third-party Data to Target Ready-to-buy Customers - Positive Equity, End of Term/Lease, Lower Payment, Delivery and Defector.!Improve Customer Retention and Loyalty!Virtual BDC and Direct Mail Generate 4% Sold Rate!Respond Quickly to OEM Programs!Accelerate Customer Buying Cycle!Acquire Highly Desired Pre-owned Vehicles at a Much Lower Cost than Auction!Increase Market Share and CSI!Detailed, Comprehensive ROI Reporting

24 How it Works: GoldDigger Utilizes Data Within Your Own Database:!Determine the Best Customers to Contact!Virtual BDC Schedule Appointments!Highly-skilled Appointment Specialists Target Customers with Buying Power and Drive Them to Sales and Service Departments!Generate and Measure Total Gross Profit FEATURES!National Do Not Call Compliant!NCOA and Tele-match Data Cleansing!All Calls Recorded for Quality Assurance!State-of-the-Art Predictive Dialer Promotes Higher Contact Ratio!Real-time Information is Provided Back To Your Dealership Via Hot Faxes and s!Detailed Reporting Available on All Campaigns STATISTICS!Over 500 Customer Service Professionals!More Than 20 Million Surveys Completed!Over 500 Thousand Appointments Set!Up to 8 Call Attempts per Name Submitted!84% Contact Rate with 2 Phone Numbers Copyright 2013 Data Software Services, L.L.C

25 Turning Data Into Dollars Targets Customers with the highest statistical probability of purchasing or servicing!positive Equity!Lower Payment!End of Term/Lease!Delivery/Defector!Warranty Generate the Best ROI From Your Marketing Budget! Copyright 2013 Data Software Services, L.L.C

26 OEM Campaign Success 2013 Campaign - South Texas RECORDS - 18,777 DMS SOLD SERVICE GROSS - $697, Copyright 2013 Data Software Services, L.L.C

27 Auto Dealer Group Campaign Success 2013, 5-month Campaign Dealer Group Live Calls Appts Set DMS Sold Front End Gross Back Gross Total Gross Trades Sold Trade Gross Service Visits Service Dollars Store $14, $7, $21, $6, $8, Store 2 1, $81, $57, $139, $16, $11, Store 3 1, $38, $95, $133, $ $18, Store $6, $14, $20, $22, $11, Store $7, $18, $26, $ $6, Store $12, $18, $5, $11, $15, Store 7 3, $69, $110, $179, $21, $68, Store $6, $14, $21, $14, $28, Group Total 8, $210, $336, $547, $92, ,437 $169, Copyright 2013 Data Software Services, L.L.C

28 Offers the Most Powerful Negotiation Options!!Simplify the Desking Process to Run More Volume at Higher CSI with 100% Consistency!Eliminate Duplication with Certified Integration to All Major DMS and Third-party Providers!Side-by-side Comparisons, Aged Inventory Flags, Used Car Valuations, ALG Lease, Defaults by Credit Tier, Gross Maximizer and More!.!Deal Desking on ipad, Android, Mac or PC!Full Compliance and Fast Access to Every Pass with Every Customer!Customized Wordtracks and Closes Reduce Negotiation Time Per Deal

29 !Work the Entire Process in the CRM!Quick and Efficient Professional Appraisal!Reduce Negotiation Time and Improve Customer Experience!Report Tools Measure Performance!Print paperwork from ELEAD Desking for professional presentation!push Deal Information into DMS F&I Certified Interface with Reynolds & Reynolds, ADP and DealerTrack DMS!Ability to Push into DealerTrack!Manage Desk Manager Performance and Gross Management Manage the Number of Pencils and the Effect on Gross ELEAD Desking to DMS Gross Change - See What Happens After F&I ELEAD Desking Deal Summary by Manager Totally Web-Based...80% Reduction in Quote Time! Copyright 2013 Data Software Services, L.L.C

30 Quick and Easy Trade-in Appraisal and Inventory Valuations!!Remove the Guesswork Out of Managing Your Used Vehicle Inventory!Stay Apprised of Constant Changes in Market Conditions!Complete Inventory Management Based on Objective Decisions from Accurate Data Within Your Market!Generate More Retail Profit, While Mitigating Wholesale Loss and Reducing Inventory Age!Integrate with Top Data and Third-party Providers to Give Real-time Used Car Valuations!Professionally List All Equipment and Photos!Group Trade and Share Inventory Available Copyright 2013 Data Software Services, L.L.C

31 Customized, Detailed Reporting for Dealerships and Dealer Groups

32 Manager s Daily Report, Saturday, April 21, 2013 PRINT Mar 31, 2013 Apr 14, :26 Copyright 2013 Data Software Services, L.L.C

33

34 Hundreds of Website Designs!Customized Content Management and Inbound Link Building!Automated Specials and Featured Vehicles!Lead Enhancers - Pop-up and Pop-under Coupons!Increase Lead Volume - Conversation Tools with Every Click!Virtual or Live Inventory and Quick Click Inventory Search Controls!Powerful SEO Tools Designed to Get You to the Top of Search Engine Results Pages for In-market, Relevant Traffic!Detailed Website Traffic Analysis Produce Higher Leads and Conversion Rates!

35 Lead Referrers!Report Search Engine Keywords and Referring Websites: Cars.com, Autotrader, Kelly Bluebook and More!Determine Lead Referrers That Provide the Most Traffic!Identify PPC Search Terms!Monitor and Track Ad Agencies!ELEAD Digital Websites include esource

36 Blogging and Linking!Easy-to-use, Customizable Impact Sites - Dealer Websites, Blogs and Micro Sites!Increase Lead Volume by Driving Qualified Leads to Your Site!Customized Credible and Relevant Content Creation and Inbound Link Building!Powerful SEO Tools Drive Relevant Traffic to Your Website!Track Lead Source of Sold Vehicles!Identify PPC Search Terms!Track and Monitor Ad Agency!ELEAD Digital Websites Include esource

37 Local!22% of All Car Shopping Begins with Google Local Search!65% of Where to Shop? Decisions are Based From Reviews!Good Reviews are Linked to Better Grosses Text!Siri and Other Mobile Devices Base Searches From Yelp Review Google Reviews are Seen By Over 1 Billion Viewers Verses Yahoo s 25 Million 17.9% of Searches are Mobile

38 Local Reputation Management How it works: Virtual BDC Contacts Customer After the Sale or Service for a CSI Survey Virtual BDC Identifies Positive CSI Survey Customers Ranking 4 or Above Satisfied Customers are Engaged to Rate the Dealer Online. Requests are Followed Up Via Over 90% of Consumers Research and Trust Online Dealer Reviews

39 Reputation Call Scripts and Templates - s to Positive Customers are Customized to Dealer Specifications and Include Links to the 4 Review Sites Where the Dealer s Presence is Weakest

40 Reputation Management Detailed ROI Reporting!ROI Analysis Includes: Completed Surveys, Positive Customers ed and s to Complete Surveys Percentage!Identify Dissatisfied Customers and Provide Dealer Feedback

41 AutoQuote - Digital Response Management, Workflow Customized for each Dealership!Live Calls Available Within 10 Minutes!Customized Look - Brand and Dealership!Auto Response!10 Minute Special Offer!Follow-up Days

42 Database!Creative, On-demand Communication Designed to Clear Spam Filters and Increase Open Rates!24-hour Turn Around and Campaign Reporting!Custom or Brand Specific Templates Increase Customer Loyalty with Timely and Personalized Messaging!Re-marketing Campaigns Designed to Target Market Shoppers

43 The Auto Industry s Most Comprehensive SEO Tool!!Cost of SEO is Relatively Fixed and More Cost Effective Than PPC!Reduce or Do Away With Costly PPC Campaigns

44 Marketing to the New Connected Customer..! Current Service Marketing Challenges Customers Confused by Multiple Diverse Offers and Messaging Mail and Alone Yield Less Than 4% ROI Time and Mileage Based Triggers are Insufficient How Effective Are You Communicating with Customers? Efficient and Intelligent Customer Communication Improves... Data Hygiene Service Transactions and Revenue Customer Retention Recovery of Lost Customers Brand Loyalty! Maximize Transaction Rates and Profitability Verses Response Rates

45 AutoPilot is Proven to Increase Retention, Profitability and Market Share.! Pre-determined Triggers Effectively Target the Right Customer at the Right Time - Automatically!! ELEAD Virtual BDC Integrate with Daily Success Plans to Provide Unparalleled Live Call Lead Generating and Follow-up Activities

46 How It Works..Simply.. Customer/Conquest Intelligent Messaging Traffic Live Calls Automated Calls Automated Text Targeted Targeted Mail Merchandising (Option Additional) Showroom Phone Internet (Option Additional)

47 Delivering Unmatched Results in Increased Appointment Setting, Service Transactions and Retention. Specializing In..! Defector Prevention Calls (Exclusive)! Purchase Follow Up Calls! Service Reminder Calls! Overdue/Lost Customer Calls! Thank you and CSI! Pre-service Appointment Vehicle Exchange Service Campaigns! Service CSI Live Calls! Inbound Service Live Calls! Service Needed/Declined Live Calls! Reputation Management Live Calls! Appointment Confirmation Live Calls The pros at the Call Center supplement our phone operations so successfully that huge BDCs just don t make financial sense - ELEAD Virtual BDC definitely does a better job! Tammy Darvish, VP DARCARS Automotive Group

48 Defector Prevention Contacts Customers After Their Purchase to Effectively Identify Defecting Service Customers, Increase First Service Visits and Prevent Profitability Loss. Data Collection: "Ownership Status " Collection " Verification "Reason for not Servicing "Competition

49 ! Increase Sales to Service Conversion! Schedule First Service Appointment After Delivery! Improve Accuracy and Performance of First Service Reminder

50 ! Intelligent Coupons Create Service and Up-sell Opportunities! Aggressive Offers Encourage Customers to Return for Service! Convert a Trial User to a Permanent Customer

51 ! Incorporate Survey Feedback with Online Ratings and Brand Management! Immediate Follow Up with Abandoned Appointments! Declined Service Follow Up Includes Customized Incentives

52 Keep Your Service Drive at Full Capacity... Minimize Lost Revenue and Missed Opportunities

53 Examples of AutoPilot s Variable Offer, Intelligent Trigger Mail..! Designed to Adhere to Co-op Reimbursement Guidelines

54 Examples of AutoPilot s Variable Offers, Intelligent Trigger s..

55 Online Service Scheduler..

56 Comprehensive ROI Reporting..

57 Take your service marketing a step further with Perfect Prospect state-of-the-art data mining technology.! Identify In-market Prospects with the Highest Statistical Probability of Servicing or Purchasing! Open RO Service Dashboard with Equity, End of Term and Warranty Expiration Alerts! In-Dealership Vehicle Xchange Process Training Available! Increase Customer Retention and Loyalty

58 Brand Specific Point-of-sale Material..

59 Choosing ELEAD1ONE as our long-term vendor has 100% proven to be the right choice. ELEAD1ONE provides me with fact-based accountability for both fixed and variable operations. Their 24/7 customer service is the best in the industry. The pros at the Call Center supplement our phone operations so successfully that huge BDCs just don t make financial sense ELEAD1ONE definitely does a better job. - Tammy Darvish Vice President DARCARS Automotive Group After looking at several different CRM vendors, we chose ELEAD1ONE as our one-source partner. ELEAD1ONE gives us one CRM solution that seamlessly integrates fixed and variable operations. Their 24/7 support staff is unbeatable! ELEAD1ONE made it simple to choose them as our long-term vendor and we're thrilled with the return on our investment. - Bob Murray General Manager Mercedes-Benz of Tampa As the #1 volume car store in our region, it s important that we partner with a company who is constantly evolving in an everchanging market ELEAD1ONE is that partner. The Call Center significantly increases our floor traffic and be-backs. With ELEAD1ONE, we re able to retain more customers and increase market share. -Ethan A Rossignol General Manager DARCARS Toyota of Silver Spring, DARCARS Automotive Group Copyright 2013 Data Software Services, L.L.C

60 The Trusted Source of More Industry Leaders, Top Dealers, Dealer Groups and OEMs , 2012 and 2013 Dealers Choice Diamond Award Winner for CRM category as awarded by Auto Dealer Monthly 2013 Auto Remarketing Magazine Power 250 List Copyright 2013 Data Software Services, L.L.C

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