WIRTH DISCOVERY DAY. DISCOVERY DAY in Minneapolis, MN.

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1 Thank you for your continued interest in Wirth Business Credit and for completing your full application. As discussed, the last step in the investigation process is to attend DISCOVERY DAY in Minneapolis, MN. DISCOVERY DAY Discovery Day is your opportunity to personally meet the people behind the WBC brand. Throughout the day you'll interact with key Wirth executives and the operations support team. Most importantly, you'll gain a deeper understanding of what becoming a WBC Franchisee is all about. To help you understand the value of Discovery Day, this brochure includes a preview of a few of the many topics we'll explore, including: Training On-going Support Technology After you ve had a chance to read this information, and we ve completed a successful review of your Full Application, you ll receive an official invitation to join us at the next WBC Discover Day.

2 DISCOVERY DAY TOPIC: Wirth Business Credit University WIRTH Your first official stop as a Franchisee will be Wirth Business Credit University, a comprehensive one-week training program. Led by Jennifer Paidosh, a leasing veteran of 17 years, the program will teach you everything you need to know to build a successful franchise. LEASING 101 Previous leasing experience is not a requirement at Wirth Business Credit. Leasing 101 will give you a step-by-step understanding of how the leasing process works. You ll learn the details the benefits, structures and terms that add up to a profitable leasing business. THE MARKET Gain in-depth information and knowledge of the small business market. This training segment will give you a better understanding of your customer base so we can work together to develop an effective sales strategy. SALES & MARKETING Of course, you know how to sell. In this training segment, we ll help expand your sales skills with techniques and strategies specific to our business. You ll learn how to best utilize the marketing tools available through WBC to build your business. We ll show you how to approach individual lessees and develop vendor relationships to increase your reach in the market. INFORMATION TECHNOLOGY Our Leasing and Customer Management software is fast, secure, cost effective and easy to use. As with any technology, knowing how to effectively use the system is key. You ll be fully trained in our internal applications so you can make this automation work for your franchise. BUSINESS PLANNING Every successful business starts with a solid foundation: a sound business plan. This training segment focuses on the nuts and bolts of your new business, covering everything from the business plan to accounting and other financial issues.

3 DISCOVERY DAY TOPIC: Ongoing Support Your week at Wirth Business Credit University is just the beginning of the support and training you ll receive. As a Franchisee, you can count on us to keep you up-to-date on the industry, our processes and systems, and the new tools available to help you grow your business. DEDICATED OPERATIONS MANAGER You will be assigned a dedicated operations manager, and will learn how this function supports you in your daily business activities. OPERATIONS MANUAL The Operations Manual contains the information and materials covered in your one-week training program at WBC University. It also contains documents to assist you in your daily operations, including marketing tools and support contacts. NATIONAL ACCOUNT LEADS As a Franchisee you will receive direct leads from WBC. At Discovery Day our Director of Sales, Matt Boettner, will describe the National Accounts Program. He ll show you how the process works and how it results in leads for you. NATIONAL CONFERENCE Our annual conference includes training seminars designed to keep Franchisees abreast of industry trends and other relevant changes. It s also a chance to meet other Franchisees, exchange ideas and share experiences.

4 DISCOVERY DAY TOPIC: The Technology Our Technology Information Systems are designed specifically for Wirth Business Credit Franchises, allowing you to operate efficiently and maximize your effectiveness. At Discovery Day you ll get an introduction to our software and systems. After a week at Wirth Business Credit University, you ll have all the training you need to get started with your business. (Of course, you will also have access to Help Desk support seven days a week should you need any assistance!) Here are just a few of the features you ll enjoy with our customized software: WIRTH LEASE SOFTWARE Seamless on-line application processing Real-time deal tracking and status feedback Progress measurement and metric tools Multiple reports capability Quoting tools with customized calculators WIRTH CUSTOMER RELATIONS SOFTWARE Mass-marketing capabilities Reporting capabilities to track & manage transaction flow Prospect activity tracking Seamless integration with Wirth Lease Software

5 A WORD FROM THE CHAIRMAN WIRTH Thank you for your continued interest in Wirth Business Credit. I hope you have enjoyed getting to know our company, and that the enclosed information has given you a better idea of the kinds of resources available to you as a Franchisee. You should know that we are 100% committed to helping you develop your full potential as a Franchisee. Winmark Corporation s history of developing award-winning national franchises, and extensive leasing experience uniquely qualifies us to be a strong partner for you. The result is that you ll be well-positioned to tap a major market and to build a successful business. We are always excited about finding prospective Franchisees who are as motivated by this excellent opportunity as we are. The next step is to attend Discovery Day, where you ll learn everything you need to know about WBC and the opportunity available to you. I look forward to seeing you there. Sincerely, John L. Morgan Chairman and Chief Executive Officer