TeamSnap Media Kit
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- Hester Baldwin
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1 TeamSnap Media Kit TeamSnap is the #1 mbile app and web applicatin fr managing recreatinal and cmpetitive sprts teams, grups, leagues, clubs and ther rganizatins. TeamSnap has a highly fcused audience mst users are caches, managers, and team parents with children wh play recreatinal r yuth sprts ages 7-17 years. Our primary sprts are sccer, hckey, baseball, sftball, ftball, basketball and lacrsse thugh we represent ver 100 different sprt and nn-sprt grups. The parents that use TeamSnap are at the heart f the demgraphic spending $280B a year n sprts equipment, apparel and ftwear. They are als the cre demgraphic fr sprts and energy drinks ($52B), digital phtgraphy ($200B) and ther industries like travel, snacks, etc. In additin t a strng fcus n sprts, ur demgraphic trend is tward well-educated peple with abve average incme. Our prduct s reach extends t five millin users in 195 cuntries. The US and Canada represent 95% f ttal traffic and are abut equal in representatin within that 95%. TeamSnap s mbile app is available in English, Spanish and French. TeamSnap s service cnsists f a web applicatin, mbile apps (ios, Andrid & ur third-party Windws app), reminders, mnthly newsletters, team text messages and direct push messages frm teams. Tday we have ad inventry in bth the mbile & web applicatin and in s What is TeamSnap? Watch the vide here. Demgraphic Data*: 52% male, 48% female 75% between ages f 25 and 54 Highly educated 19.2% have graduate degrees High incme 28% have incme ver $100K *Quantcast Wrldwide Usage Summary*: Unique Visitrs: 1.25 millin / mnth Visits: 4 millin / mnth Page views: 45 millin / mnth Mbile sessins: 7 millin / mnth Mbile sessin grwth: 200% / year impressins: 27 millin / mnth *2014 YTD data Ggle Analytics, Flurry and SendGrid Canadian Usage Summary*: Unique Visitrs: 380K / mnth Visits: 1.25 millin / mnth Page views: 14 millin / mnth Mbile sessins: 1.9 millin / mnth Mbile sessin grwth: 156% / year *2014 YTD data Ggle Analytics, Flurry and SendGrid TeamSnap Advertising Details
2 Media Rate Details WEB APP 160X600 AD NEWSLETTER 300X250 AD MOBILE 320x50 AD TRANSACTIONAL TEXT AD NEWSLETTER CONTENT $10 CPM, as lw as $5 CPM if partner cmmits t mre lng term $10 CPM, as lw as $5 CPM if partner cmmits t mre lng term $10 CPM, as lw as $5 CPM if partner cmmits t mre lng term $10 CPM, as lw as $5 CPM if partner cmmits t mre lng term Price negtiated based n relevancy Lcated within the TeamSnap Web applicatin Ad is shwn t apprx. 350k users. Can target based n sprt, cuntry and thers Lcated within the TeamSnap mbile applicatin Lcated in the fter f ur transactinal s Newsletter is shwn t apprx. 700k users DEDICATED Rate f $0.12 per persn s shwn t up t 350k users. Can target based n sprt, cuntry, caches-nly, and thers BLOG POST See Media Kit Blg.teamsnap.cm SOCIAL MEDIA MENTION See Media Kit 27K Facebk likes, 2K Twitter fllwers, presence n nearly all scial media utlets Web App 160x600 Ad Spt. Shwn within TeamSnap s web applicatin. $10 CPM. As lw as $5 CPM if partner cmmits t a lng-term. TeamSnap Web App Screen Sht Including 160X600 Available Ad Spt Newsletter 300X250 Ad Spt. The TeamSnap Newsletter is sent mnthly with sprts, management and caching tips as well as updates n TeamSnap and shut-uts t relevant partners. $10 CPM. As lw as $5 CPM if partner cmmits t a lng-term. August Newsletter 2013 Example
3 Nvember Newsletter 2013 Example 350k ttal free plan subscribers as f December 2013 (Ads are shwn t thse n ur free ad-supprted plan nly. Actual list is 700k) 40% pen rate, 4% click-thrugh rate Our ad servers serve tw 300x250 spts each mnth Can target ads based n sprt, user age, brwsing platfrm (e.g., O/S), US nly list, Canada nly list Submit all files in RGB, 72dpi, & 50k r less is preferred TeamSnap Newsletter Screen Sht Excerpt Shwing a 300X250 Available Ad Spt Mbile 320x50 Ad Spt. Shwn within TeamSnap s mbile applicatin. $10 CPM. As lw as $5 CPM if partner cmmits t a lng-term.
4 TeamSnap Mbile App Screen Sht Including 320X50 Available Ad Spt Transactinal Text Ad. 1 t 2 sentences f text shwn in ur transactinal s. $10 CPM. As lw as $5 CPM if partner cmmits t a lng-term. Newsletter Cntent Prmtin Sectin. TeamSnap Newsletter is sent mnthly t abut 750,000 subscribers. Price is negtiated depending n relevancy. Pssibility t add a supprting image t the cntent sectin. TeamSnap Newsletter Screen Sht Excerpt Shwing A Cntent Prmtin Sectin. Dedicated s. These are fr partners that are an especially gd fit fr ur custmer base. We send nly 1-2 each mnth at a rate f $0.12 per persn Can A/B testing subject lines. List can include up t 350k free plan users Can target based n any sprt, user age, US-nly user, Canada-nly user, managers-nly users, caches-nly users, brwsing platfrm (e.g., O/S), and/r cmbinatins f these. Partners prvide html and and cpy, while TeamSnap prvides the intr heading, fter and subject line. 600px width is preferred. Ask fr template if needed. CaptainU Dedicated Example. Additinal TeamSnap Marketing Details
5 Blg Pst as Guest Authr. TeamSnap can give partners the pprtunity t prmte a wrd guest blg pst n blg.teamsnap.cm with relevant infrmatin t caches, managers and team members fr free. This is nt an advertrial. The blg has abut 1,500 visits f site traffic each day and can be 2X higher when shared via newsletters, scial media accunts, fters and ur dashbard within the TeamSnap web app. Scial Media Mentins. TeamSnap mentins partner s blg pst, relevant yuth cach-based articles, images, vides, giveaways r any ther partner deliverables n its scial media utlets fr partners with relevant infrmatin. Facebk has 40,000+ Likes. Twitter has 2,000+ Fllwers. We have a presence n Ggle+, Pinterest, and Instagram. Press Release. If the partnership is ntewrthy, TeamSnap cllabrates n a 400-wrd press release t elevate bth sides Ripken Partnership. AAU Partnership. Olim Israeli Sccer League. PCA Partnership. Ready t wrk with us? Need even mre inf n TeamSnap? Cntact: media@teamsnap.cm. Last updated: June 2014
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