SAP s User Experience Strategy
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1 SAP s User Experience Strategy May 2015 Public 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 1 Public
2 Disclaimer This presentation outlines our general product direction and should not be relied on in making a purchase decision. This presentation is not subject to your license agreement or any other agreement with SAP. SAP has no obligation to pursue any course of business outlined in this presentation or to develop or release any functionality mentioned in this presentation. This presentation and SAP's strategy and possible future developments are subject to change and may be changed by SAP at any time for any reason without notice. This document is provided without a warranty of any kind, either express or implied, including but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement. SAP assumes no responsibility for errors or omissions in this document, except if such damages were caused by SAP intentionally or grossly negligent SAP SE or an SAP affiliate company. All rights reserved. Public 2
3 The Shift from Features to Experience
4 Design Innovation People (desirability) Business (viability) Technology (feasibility) 2015 SAP SE or an SAP affiliate company. All rights reserved. 4
5 G r e a t U s e r E x p e r i e n c e The Value of User Experience Gain productivity Save training costs Decrease user errors Decrease change requests Increase user satisfaction Increase customer loyalty Increase solution adoption Strengthen relationship (IT and business) SAP SE or an SAP affiliate company. All rights reserved. Public 5
6 Unified UX Direction for all SAP Software All applications & UI technologies to converge to the SAP Fiori UX SAP Fiori User Experience Applications Analytics SAP HANA Platform This is the current state of planning and may be changed by SAP at any time SAP SE. All rights reserved. 6
7 SAP Fiori UX Concept Role-based Responsive Simple Coherent Delightful Design Technology Visual Design Information Architecture Interaction Patterns Web & Open Standards User Interface Business Logic * OpenUI5 *: SAP s preferred way to build SAP Fiori apps is using SAPUI5, but other technologies might be applied as well 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 7
8 SAP Fiori User Experience Simple User Experience for easy and sophisticated tasks My Leave Requests Desktop/Tablet/Phone Simple Finance - Clear incoming payments optimized for desktop usage 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 8
9 Usage/reach The SAP User Experience Strategy Evolution New Applications Existing Applications SAP Fiori UX NEW RENEW UX Design Services ENABLE This is the current state of planning and may be changed by SAP at any time SAP SE or an SAP affiliate company. All rights reserved. Public 9
10 NEW RENEW ENABLE UX DESIGN SERVICES 2015 SAP SE. All rights reserved. 10
11 Internet of Things (IoT) Example: Asset Intelligence Network Connect Anything Transform Your business operations Re-imagine Your business This is the current state of planning and may be changed by SAP at any time SAP SE or an SAP affiliate company. All rights reserved. Public 11
12 SAP FIORI is the user experience paradigm for SAP S/4HANA SAP FIORI UX REAL-TIME & SIMPLIFIED SAP HANA Procurement: Supplier details Desktop/Tablet/Phone This is the current state of planning and may be changed by SAP at any time SAP SE or an SAP affiliate company. All rights reserved. Public 12
13 SAP Fiori UX for Cloud SAP Cloud for Customer This is the current state of planning and may be changed by SAP at any time SAP SE or an SAP affiliate company. All rights reserved. Public 13
14 Visual Experience in Apps BILT with SAP Visual Enterprise SAP SE or an SAP affiliate company. All rights reserved. Public 14
15 NEW RENEW ENABLE UX & DESIGN SERVICES 2015 SAP SE. All rights reserved. 15
16 SAP Fiori App Portfolio (SAP Business Suite) SAP Fiori apps reference library SAP SE or an SAP affiliate company. All rights reserved. Public 16
17 New Offerings on SAP HANA Cloud Platform Geared to Realize Cloud-based SAP Fiori Application Scenarios EXPERIENCE SAP FIORI SAP Fiori, demo cloud edition Get free access to SAP Fiori demo apps SAP Fiori, trial cloud edition Connect SAP Fiori demo apps to your backend system Adapt SAP Fiori demo apps to your needs SAP Fiori, cloud edition Use SAP Fiori apps productively from the cloud This is the current state of planning and may be changed by SAP at any time SAP SE or an SAP affiliate company. All rights reserved. Public 17
18 SAP Fiori UX for Cloud Successfactors Lab Preview This is the current state of planning and may be changed by SAP at any time SAP SE or an SAP affiliate company. All rights reserved. Public 18
19 SAP Fiori UX for Cloud Fieldglass and Ariba Lab Preview This is the current state of planning and may be changed by SAP at any time SAP SE or an SAP affiliate company. All rights reserved. Public 19
20 RENEW: Desktop scenarios Simplify UIs for key roles User Entry Point Applications & Content WebDynpro ABAP / Floorplan Manager Side Panels for SAP GUI SAP NetWeaver Business Client, SAP Enterprise Portal, SAP Fiori launchpad* SAPUI5 *: This is the current state of planning and may be changed by SAP at any time SAP SE or an SAP affiliate company. All rights reserved. Public 20
21 NEW RENEW ENABLE UX DESIGN SERVICES 2015 SAP SE. All rights reserved. 21
22 ENABLE: Adapt/Develop SAP Fiori Apps SAP Web IDE for SAP Fiori / SAPUI5 SAP Delivered Fiori App Customer Extended App New Field Hide Area Add Function 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 22
23 ENABLE: Simplify SAP GUI Screens SAP Screen Personas* Do-it-Yourself to your specific needs *: available for SAP GUI, planned for Web Dynpro ABAP/ Floorplan Manager 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 23
24 ENABLE: Apply your Brand UI theme designer 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 24
25 UI theme designer SAP s Key UI Tools & Technologies SAP GUI 3 SAP Screen Personas SAP Fiori launchpad SAP Enterprise Portal SAP NetWeaver Business Client Flexible UI Designer Web Dynpro1 ABAP/FPM 2 SAP Web IDE SAPUI5 SAP Mobile Platform Services UI Clients UI Tools UI Technologies DYNPRO GATEWAY 1 : Harmonized in run & design time with WebClient UIF, 2 Floorplan Manager, 3 : for HTML & Windows 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 25
26 SAP Fiori Architecture High-Level Overview & Recommendation Benefits added by SMP 3.0 SAP Mobile Platform (SMP) Security devices, data, content Application lifecycle management Offline enablement Authentication Multi-platform support (Apache Cordova) SAPUI5 Content Frontend Server Gateway / OData Push notifications Monitoring & Logging SAP Business Suite HCM This is the current state of planning and may be changed by SAP at any time SAP SE or an SAP affiliate company. All rights reserved. Public 26
27 SAP UI Client Convergence Plan The SAP Fiori launchpad (FLP) will become the web-based entry point for SAP business applications across platforms and devices. Offering the transition to SAP Fiori user experience through SAP Portal SAP NetWeaver Business Client for Desktop leveraging established infrastructures and best practices in the SAP Fiori launchpad * SAP Fiori apps can be already consumed in the various clients as of today. This is the current state of planning and may be changed by SAP at any time SAP SE or an SAP affiliate company. All rights reserved. Public 27
28 Key Takeaway on UI Technologies Choosing the right tool or technology is one important step. However, in order to achieve a high level of user experience, it is neither the first nor the most important step SAP SE or an SAP affiliate company. All rights reserved. Public 28
29 NEW RENEW ENABLE UX DESIGN SERVICES 2015 SAP SE. All rights reserved. 29
30 Observations from 350+ customer engagements Several UX issues could be solved with existing SAP tools IT organizations require design skills IT organizations need to understand the needs of their end users better People (desirability) End users perceive custom-built screens as SAP standard screens Business (viability) ss (viability ) Technol Technology (feasibility) ogy (feasibility) 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 30
31 G Designing the HBC Web Shop CocaCola SAP SE or an SAP affiliate company. All rights reserved. Public 31
32 Optimizing Signal Detection ebay Faster decisions based on User-centered design powered by SAP HANA SAP SE or an SAP affiliate company. All rights reserved. Public 32
33 Medical Research Insights NCT Heidelberg Design + SAP HANA = Innovation Won 2 Design Awards SAP SE. All rights reserved. 33
34 Design is a Process Discover Who are the users, how do they work? What are their daily challenges? Design Create UI mockups Get and incorporate user feedback Prototype Ideate Validate Deliver Implement the solution Conduct user acceptance tests Scope Discover Synthesize Design Implement Deliver Deploy 360 Research Test 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 34
35 UX Maturity SAP s UX Design Services Business needs INNOVATE Explore the business value of HANA and design & develop an attractive solution EMPOWER Empower your organization with Design Thinking and Design REALIZE Implement SAP Fiori or SAP Screen Personas ADVISE Create a customer UX strategy & roadmap Time powered by DESIGN THINKING 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 35
36 UX Maturity SAP s UX Design Services Offering powered by RDS INNOVATE Discover & Design Business Innovation Develop custom solution EMPOWER Design and development enablement REALIZE UX Adoption Kit for SAP Fiori and SAP ScreensPersonas Optimize existing solution ADVISE UX advisory for business and technology Time powered by DESIGN THINKING 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 36
37 People + Process + Space = Innovation Culture 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 37
38 NEW RENEW ENABLE UX DESIGN SERVICES 2015 SAP SE. All rights reserved. 38
39 SAP s customers are enthusiastic about SAP UX Pacific Drilling Video Dong Energy Video Hampshire County Council & Deloitte Video SaskPower Video Vocera Communications Video See more stories in the UX Success Stories Flipbook Vilore Foods Video 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 39
40 Key Points To Take Home 1. There is a shift from features to experience 2. All application & UI technologies converge to SAP Fiori UX 3. Create your own UX strategy 4. SAP supports your UX transition 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 40
41 References and Links Where to go for more information Start your UX journey and get involved experience.sap.com Calculate the value of UX experience.sap.com/designservices/ Experience SAP Fiori UX SAP Fiori apps reference library Explore UI technologies sap.com/uxexplorer 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 41
42 Thank You experience.sap.com 2015 SAP SE. All rights reserved. 42
43 2015 SAP SE or an SAP affiliate company. All rights reserved. No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP SE or an SAP affiliate company. SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE (or an SAP affiliate company) in Germany and other countries. Please see for additional trademark information and notices. Some software products marketed by SAP SE and its distributors contain proprietary software components of other software vendors. National product specifications may vary. These materials are provided by SAP SE or an SAP affiliate company for informational purposes only, without representation or warranty of any kind, and SAP SE or its affiliated companies shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP SE or SAP affiliate company products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty. In particular, SAP SE or its affiliated companies have no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or release any functionality mentioned therein. This document, or any related presentation, and SAP SE s or its affiliated companies strategy and possible future developments, products, and/or platform directions and functionality are all subject to change and may be changed by SAP SE or its affiliated companies at any time for any reason without notice. The information in this document is not a commitment, promise, or legal obligation to deliver any material, code, or functionality. All forwardlooking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making purchasing decisions SAP SE or an SAP affiliate company. All rights reserved. Public 43
44 2015 SAP SE oder ein SAP-Konzernunternehmen. Alle Rechte vorbehalten. Weitergabe und Vervielfältigung dieser Publikation oder von Teilen daraus sind, zu welchem Zweck und in welcher Form auch immer, ohne die ausdrückliche schriftliche Genehmigung durch SAP SE oder ein SAP-Konzernunternehmen nicht gestattet. SAP und andere in diesem Dokument erwähnte Produkte und Dienstleistungen von SAP sowie die dazugehörigen Logos sind Marken oder eingetragene Marken der SAP SE (oder von einem SAP-Konzernunternehmen) in Deutschland und verschiedenen anderen Ländern weltweit. Weitere Hinweise und Informationen zum Markenrecht finden Sie unter Die von SAP SE oder deren Vertriebsfirmen angebotenen Softwareprodukte können Softwarekomponenten auch anderer Softwarehersteller enthalten. Produkte können länderspezifische Unterschiede aufweisen. Die vorliegenden Unterlagen werden von der SAP SE oder einem SAP-Konzernunternehmen bereitgestellt und dienen ausschließlich zu Informationszwecken. Die SAP SE oder ihre Konzernunternehmen übernehmen keinerlei Haftung oder Gewährleistung für Fehler oder Unvollständigkeiten in dieser Publikation. Die SAP SE oder ein SAP-Konzernunternehmen steht lediglich für Produkte und Dienstleistungen nach der Maßgabe ein, die in der Vereinbarung über die jeweiligen Produkte und Dienstleistungen ausdrücklich geregelt ist. Keine der hierin enthaltenen Informationen ist als zusätzliche Garantie zu interpretieren. Insbesondere sind die SAP SE oder ihre Konzernunternehmen in keiner Weise verpflichtet, in dieser Publikation oder einer zugehörigen Präsentation dargestellte Geschäftsabläufe zu verfolgen oder hierin wiedergegebene Funktionen zu entwickeln oder zu veröffentlichen. Diese Publikation oder eine zugehörige Präsentation, die Strategie und etwaige künftige Entwicklungen, Produkte und/oder Plattformen der SAP SE oder ihrer Konzernunternehmen können von der SAP SE oder ihren Konzernunternehmen jederzeit und ohne Angabe von Gründen unangekündigt geändert werden. Die in dieser Publikation enthaltenen Informationen stellen keine Zusage, kein Versprechen und keine rechtliche Verpflichtung zur Lieferung von Material, Code oder Funktionen dar. Sämtliche vorausschauenden Aussagen unterliegen unterschiedlichen Risiken und Unsicherheiten, durch die die tatsächlichen Ergebnisse von den Erwartungen abweichen können. Die vorausschauenden Aussagen geben die Sicht zu dem Zeitpunkt wieder, zu dem sie getätigt wurden. Dem Leser wird empfohlen, diesen Aussagen kein übertriebenes Vertrauen zu schenken und sich bei Kaufentscheidungen nicht auf sie zu stützen SAP SE or an SAP affiliate company. All rights reserved. Public 44
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