1 WORLDWIDE OPPORTUNITIES* GRADUATE inseec.com PROGRAMS
2 INSEEC IN A FEW WORDS Founded in 1975 in Bordeaux, INSEEC Business School has developed over the 38 past years into a group of 10 brands, offering generalist and specialist programs in Management and Communication, on 7 campuses in Europe and the United States. Located in the heart of vibrant cities such as Paris, London or Chicago, by the seaside like in Monaco or Bordeaux or close to French Alps in Lyon or Chambéry, INSEEC provides its 14,500 students the opportunity to study from Bachelor to MSc/MA, MBA or DBA, settling itself as an uncontested leader in the French Private Higher Education sector.
3 GRADUATE PROGRAMS MSc and MA PROGRAMS LOCATIONS INTERNATIONAL BUSINESS ALPS International Business Management As a general course in management and international affairs, it offers to study 3 markets among : Africa, America, China, Europe and Japan. The objective is to join international directions of large companies or small businesses in France and abroad. FINANCE ALPS International Financial Analysis The objective of the program is to acquire a high level of expertise in corporate finance and in financial analysis. It also prepares to several diplomas and professional certifications (AMF, CFA, BAT, etc). MARKETING & COMMUNICATION ALPS Art Direction This program is meant for students in the creative fields and allows them to improve their English and art direction skills. Luxury Brand Communication France is one of the world leaders in the luxury goods industry, whether in cosmetics, fashion, fashion accessories, food, etc. Sup de Pub has developed a specialised program in this sector to train students to define a corporate business strategy and to coordinate the implementation of marketing and communication actions using the specific codes that belong to the luxury sector. Brand Strategy Digital Marketing & Social Media Lobbying & Public Affairs Global Communication This program is designed for future account executives, account planners and product managers who wish to benefit from an international experience in an English-speaking environment. The course include several agency visits and two competitions where both strategic thinking and creativity come into play. With a strong practical learning approach, the program in Digital Marketing has been designed to fulfill the needs of the high growth market of the Web 2.0 and will guide students to acquire the specific mindset to adapt in this daily evolving environment. London is the European capital with the highest concentration of lobby firms. This specialty being a direct path to public relations or to political communication, an advanced level of written and oral English is a prerequisite. A large number of employment opportunities are available in lobby firms and special-interest groups located in Brussels, the political capital of Europe. Opened to people from various backgrounds (e.g. marketing, literature, economics, law, languages ), it offers both a broad-based education and the opportunity to specialize in Communication. ARTS - CULTURE - LUXURY MANAGEMENT ALPS Wine Marketing & Management Luxury Management Food & Wine Delivered in the world capital of wine, this program trains line managers in both commercial and technical areas. This course allows to master necessary methods and tools to manage the wine and spirits field. Aimed positions are exports area manager, product manager, marketing manager Teaches students to master marketing, commercial, strategic specificities of the luxury market that becomes more accessible. Thereby, this program trains international managers in luxury brand management, and more precisely, in the fields led by French firms: Wines and Spirits, Hotel Business and Gastronomy, Fashion, Jewelry and Perfume, Art and Deco. Luxury Management Hospitality & Event The luxury hospitality industry is a multi billion industry mostly depending on the availability of leisure time and disposable income. This program offers a multidisciplinary approach : a solid business, strategic, marketing and communication knowledge combined with the exposure to the practical side, thanks to the contribution of active professionals and to field-visits. Luxury Management Brand Management *Fashion Marketing, Design & Brand Strategies This program does not focus on any one particular sector such as food and wine, but gives students the opportunity to understand the shared characteristics of luxury brand management wherever luxury is found. The Fashion Marketing Design & Brand Strategies program trains executives in management and marketing applied to the fields of fashion and design, in a national and international perspective. It welcomes students from university, business school or artistic trainings. The fashion industry is undergoing rapid changes and emerging new players appear in a global context. Future managers must be trained in all the proper techniques and be aware of consumer demands. The following are the types of positions that our graduates will be trained for: product manager, project manager, communication manager, buyer, merchandising manager, brand manager, showroom manager, collection manager... *30% of this program is taught in French
4 MBA PROGRAMS LOCATIONS ALPS Asian MBA The Asian MBA will offer you an interactive learning environment allowing you to get good insights and an understanding of various Asian markets. It will expand your perspective and ability to better understand and face various challenges of these growing and emerging markets. INSEEC MBA Finance International Human Resources Management Marketing The INSEEC MBA enables participants to understand the complex aspects of companies operating in a multicultural, European context and to develop skills allowing them to fill top management positions. It is aimed at both students (with a four-year postsecondary degree) and professionals. Great emphasis is placed on cross-cultural management issues and on recent or emerging trends in the European business environment.the curriculum includes core courses in marketing, law, fi nance and general business practices. In addition to core courses, the participants are required to choose a field of concentration : Finance, Human Resources or Marketing. FRENCH-SPEAKING PROGRAMS Ingénierie commerciale et Management de projets Business, Innovation et Stratégie Entrepreneuriale Management des Etablissements de santé Gestion des Ressources humaines et Relations sociales International Business Management Salles de Marchés, Métiers du Trading & Risk Management Finance d entreprise Audit & Contrôle de Gestion Fiscalité, Droit des Affaires, Conseil et Gestion d Entreprise Communication et Publicité Marketing, Communication et Stratégies commerciales Stratégie des Marques Marketing et Communication du Luxe Web Community Management et Réseaux sociaux Marketing digital & e-business Web Management, Marketing Digital & Réseaux Sociaux Communication, Marketing & Management du Luxe Management de la création Achats internationaux et logistique Management des activités culturelles et artistiques Management du Sport Directeur des Etablissements de santé Manager de l Industrie des jeux vidéo Banque et assurance Audit et contrôle de gestion Corporate Finance Ingénierie et gestion de patrimoine Fiscalité, Droit des affaires, Conseil et gestion d entreprise Salle des marchés, Métiers du Trading & Risk Management Ingénierie de l immobilier et du patrimoine à l international ALPS LYON
5 PROGRAM STRUCTURE INSEEC Graduate programs (except for those listed next page) follow the schedules below, depending on the intake chosen. START INTAKE 1: September or October depending on the choice of the campus for Paris, Bordeaux, Lyon & Chambery (M1) for Paris, Bordeaux, Lyon, Chambery & London (M2) START INTAKE 2: February or March, depending on the choice of the campus for Paris: March (M1 and M2) for Bordeaux: February (M1 and M2) INTAKE 1 M1 October November December January February March April to September Business 3 class days / 2 company days games Personal Presentation Internship 5 to 6 months Computing International Cases management of various Exam session workshops seminar simulation workshops occupations M2 October November December January February March April to September Business games Personal management workshops Presentation of various occupations Computing workshops 3 class days / 2 company days International seminar Cases simulation Exam session Professional internship 5 to 6 months Thesis INTAKE 2* M1 February March April May June July August to January Business 3 class days / 2 company days (Paris & Bordeaux only) games Personal Presentation Internship 5 to 6 months Computing International Cases management of various Exam session workshops seminar simulation workshops occupations M2 February March April May June July August to January Business games Personal management workshops Presentation of various occupations Computing workshops 3 class days / 2 company days International seminar Cases simulation Exam session Professional internship 5 to 6 months Thesis * Some programs are not offered on the second intake. Please contact our Admissions Department for more information.
6 The MSc and MA programs: Art Direction Luxury Brand Communication Brand Strategy Digital Marketing & Social Media Lobbying & Public Affairs Stratégie des Marques Marketing et Communication du Luxe Web Management, Marketing Digital & Réseaux Sociaux Communication, Marketing & Management du Luxe Management de la création follow these schedules : ENGLISH-SPEAKING PROGRAMS M1 September October November December January February March April May June July Augustus September Full time class Internship Thesis M2 September October November December January February March April May June July Augustus September Full time class in Paris Internship Professional project FRENCH-SPEAKING PROGRAMS M1 September October November December January February March April May June July Augustus September Full time class Internship Thesis M2 Nov Dec Jan Feb March April May June July Aug Sept Oct Nov Dec Jan Feb Seminars Part-time class-company Professional project FRENCH AND ENGLISH-SPEAKING PROGRAMS M1+M2 Sept Oct Nov Dec Jan Feb March April May June July Aug Sept Oct Nov Dec Jan Feb March April Full time class Part-time class-company Professional project
7 CAMPUSES IN 7 EXCEPTIONAL CITIES LYON CHAMBÉRY MONACO CHICAGO inseec.com
8 ADMISSION PROCESS TUITIONS FEES YOU CAN APPLY ONLINE AT INSEEC.COM REQUIREMENTS: a 3-year degree for M1 admission, a 4-year degree for M2 admission DOCUMENTS REQUIRED: 2 Photos, copy of ID, Transcripts, a Résumé, Answers to short questions, Letter of Recommendation (Academic or Professional), Proof of English and/or French Proficiency (depending on the selected program) ADMISSION INTERVIEW For more information, contact us at: IN 2013, TUITION FEES RANGE : FOR M2 ONLY : From 8,200 to 11,500 FOR M1+M2 : From 14,100 to 17,950 Non-contractual document - All rights reserved. Crédits photos D. Le Lann - Fotolia inseec.com
9 APPLICATION PROCESS FOR INSEEC BUSINESS SCHOOL INTERNATIONAL MASTER PROGRAM WORLDWIDE OPPORTUNITIES* A COMPLETE GRADUATE APPLICATION FILE MUST BE SUBMITTED IN ENGLISH TO BE CONSIDERED FOR ADMISSION TO INSEEC BUSINESS SCHOOL INTERNATIONAL MASTER PROGRAM. A complete graduate application file consists of: A completed application form with answers to short questions An updated Resume An academic or professional recommendation letter A 3 or 4-year university degree with University transcript(s) and diploma(s), (official translation if necessary) Grading scale of transcript(s) Proof of English proficiency (TOEFL, TOEIC, The Cambridge Advanced or Proficiency Test, IELTS or INSEEC admission interview English test) 2 passport-size photographs Photocopy of passport or national identity card. * Des opportunités professionnelles partout dans le monde CHICAGO CHAMBÉRY FRENCH ALPS Applicants will also be required to attend a personal phone/skype interview. ADMISSIONS Marinella Amato International Recruitment T: Non-contractual document - All rights reserved. Crédits photos D. Le Lann - Fotolia - Istockphoto MONACO inseec.com ÉTABLISSEMENT D ENSEIGNEMENT SUPÉRIEUR TECHNIQUE PRIVÉ INTERNATIONAL MASTER PROGRAM
10 GROUPE INSEEC 5 INTERNATIONAL SPECIALIZATIONS CHAMBÉRY FRENCH ALPS MONACO INTERNATIONAL MANAGEMENT Paris This major is aimed at students who would like to specialize their knowledge and skills in the field of international management. It is taught in a multicultural environment, so that students can discover and compare worldwide issues in the area of geopolitics, diplomacy, international affairs, transatlantic relations and global economy. COURSES Trade export Emerging markets and economies International relations International contracts International marketing Supply chain management Cross Cultural Management Purchasing Diplomacy International Finance Geostrategy Conflict analysis International law International management With 14,000 students, 40,000 alumni and a budget of 126 million euro, the Groupe INSEEC has confirmed its position as the leader in the French higher education system. Founded in 1975, INSEEC Graduate Business School is a Grande Ecole de Commerce, nationally accredited by the French Ministry of Higher Education. It is one of the fi rst major business schools in France to integrate an international dimension into its academic program by providing university exchanges and global internship opportunities to its students. In addition, INSEEC Graduate Business School attracts professors from around the world thus creating an international environment on its campus and a diverse network to assist its alumni in fi nding work world-wide. Today INSEEC Graduate Business INSEEC BUSINESS SCHOOL INTERNATIONAL MASTER From September to December 2014 From January to April 2015 From May to September 2015 Core classes in International Management Paris Campus International Track of Specialization 5 months internship From October 2015 to January 2016 From February to July 2016 International Track of Specialization The same specialization is studied along the 2 years. School has more than 3,000 students and 6 campuses: Paris, Bordeaux, Monaco, Chambéry-French Alps, London and Chicago. INSEEC Graduate School of Business offers five unique international tracks for students wishing to obtain their Master in International Management. All five tracks are fully taught in English and consist of three modules: core classes in International Management in Paris, specialized courses from one of the five international tracks and two mandatory internships. The two year program is divided into five parts and carries 120 ECTS. 6 months internship FINANCIAL MARKETS London TOURISM & HOSPITALITY MANAGEMENT Chambéry- French Alps LUXURY GOODS & SERVICES Monaco WINE & SPIRITS MANAGEMENT Bordeaux This major is offered exclusively at our London campus. Studying in the financial capital of the world provides students with the opportunity to take the fast-track in developing their career in finance. Professors and technical experts will provide insight on the mechanisms behind financial markets and financial advising. This learning experience will open doors to a great number of positions in the fields of stock market trading, financial intermediaries, financial engineering, and estate management. COURSES Introduction to financial theory Introduction to fi nancial mathematics Foundations for asset management Derivatives Financial modeling Due to the fast worldwide development of both the tourism and hospitality sectors, this major was created to enable students to take full advantage of new opportunities. With innovation and creativity, we have created new approach to the traditional fields of finance, management and marketing by tailoring them for the unique markets of tourism and hospitality. COURSES Arts & French culture Consumer Behavior analysis in Tourism & Hospitality services Economics of International Tourism Global Tourism & Hospitality industry Resort management The global luxury industry has never been so diverse. Today s luxury professionals must master the capacity to continuously evolve and respond to new demands. They must also possess an international outlook and an acute knowledge of this complex marketplace. Within this track, students will develop both the hard and soft skills necessary to succeed in this business. COURSES Arts & French culture Introduction to luxury goods and services Marketing of luxury goods and services Luxury services The main aim of this major is to teach management, marketing and strategic skills which are directly linked to the wine and spirits sector. The program provides extensive professional, technical and international training. COURSES Arts & French culture Wine and spirits principles Brand strategy Wine economy Distribution policy International wine economy History of fi nancial markets - innovation and regulation How financial markets work Finance and risks Technical analysis Wealth management Tourism and Hotel Information & reservation Techniques Luxury services marketing Sustainable development in Tourism & Hospitality Well-being marketing Culinary marketing Wine Tourism & Hospitality Accounting and fi nancial management in the luxury industry Luxury sector seminars HR in the luxury industry CRM Industry and competitive analysis Wine marketing Design and packaging Wine and spirits legislation Development of foreign markets International legal environment Mergers and acquisitions Portfolio management Financial market practice Risk management VBA CFA (Chartered Financial Analyst) preparation Urban Tourism Leadership and management in Tourism & Hospitality Demand & Revenue Management Tourism policy and planning Hospitality service excellence Special session in Monaco Luxury boutique and performance indicators Luxury communication and media planning Luxury legal environment. Special session in Paris Launching and managing new products Bordeaux as a strategic place Logistics, purchasing and negotiation Oenology, wine tasting and visit of Bordeaux Châteaux
11 WORLDWIDE OPPORTUNITIES* UNDERGRADUATE inseec.com PROGRAMS
12 CAMPUSES IN 7 EXCEPTIONAL CITIES LYON CHAMBÉRY MONACO Non-contractual document -All rights reserved. rved ed. Crédits photos D. Le Lann - Fotolia CHICAGO inseec.com
13 INSEEC IN A FEW WORDS Founded in 1975 in Bordeaux, INSEEC Business School has developed over the 38 past years into a group of 10 brands, offering generalist and specialist programs in Management and Communication, on 7 campuses in Europe and the United States. Located in the heart of vibrant cities such as Paris, London or Chicago, by the seaside like in Monaco or Bordeaux or close to French Alps in Lyon or Chambéry, INSEEC provides its 14,500 students the opportunity to study from Bachelor to MSc, MBA or DBA, settling itself as an uncontested leader in the French Private Higher Education sector. FOCUS ON THE SCHOOLS DELIVERING BACHELOR PROGRAMS BUSINESS COLLEGE With its international Faculty and Study Abroad periods on its foreign campuses in London and Chicago each year, Paris Business College is INSEEC s Paris Undergraduate School of International Management. It offers the possibility of a dual degree with the International University of Monaco (see below). The School was founded in ECE Founded by INSEEC in 1988, the Ecole de Commerce européenne (ECE) is a 4 year Business School delivering a program in French and English including at least one semester at one of its academic partners and several internship periods abroad, providing its students with a solid international and professional experience. SUP DE PUB Launched 25 years ago by the renowned Advertising agency Havas Euro RSCG, Sup de Pub has been part of the Groupe INSEEC since With a Faculty mainly composed of practitioners from the communication sector, it trains its students to become operational professionals in the Marketing, Communication and Advertising areas. INTERNATIONAL UNIVERSITY OF MONACO (IUM) The International University of Monaco, a partner of INSEEC since 2010, offers undergraduate, graduate and postgraduate degrees in Business specialized in Finance, Luxury Management and International Business. Renowned for its academic excellence (its MBA is AMBA accredited), IUM has an international student population and is located in the heart of Monaco. One of the world s leading business centers, it provides, beyond higher education programs, unique networking opportunities. It offers the possibility of a dual degree with Paris Business College.
14 UNDERGRADUATE PROGRAMS BACHELORS IN MANAGEMENT 1 year Chambéry-French Alps All courses in English Includes classes of French Specialized in International Trade with focuses on Business Law, Logistics and HR skills Direct Access to our Master of Science programs in Paris, Bordeaux, Lyon, Monaco, London and Chicago 3 years Paris All courses in English Possibility to attend classes of French Study abroad at INSEEC campuses London and Chicago Possibility to study at one of our Partner Universities in North or South America and in Monaco - dual degree possible Possibility to obtain 240 ECTS credits for direct access in Master 2 by taking additional courses along the 3 years of studies 4 years Bordeaux Lyon Delivered mainly in French 30% of classes in English Study abroad at one of our Partner Universities in Europe, America or Asia Possibility to obtain a dual degree from a selection of Partner Universities Possibility to obtain a Master from our AACSB accredited US partners (DePaul and Western Illinois) by entering the Atlantis program BACHELOR IN MARKETING & COMMUNICATION 3 years Paris Bordeaux Lyon All courses in French Includes classes of Advertising English 5 specializations : Creative, Strategy, Corporate, Digital and Audiovisual Direct access to our Master of Arts programs in Paris, London and Chicago ADMISSION PROCESS TUITIONS FEES* *For Fall 2013 starts YOU CAN APPLY ONLINE AT INSEEC.COM REQUIREMENTS: High School Diploma or 2-year degree for the BIT DOCUMENTS REQUIRED: 2 Photos, copy of ID, Transcripts, Answers to short questions, Letter of Recommendation from one of your professors, Proof of English and/or French Proficiency*, Essay in English or French* Average per year BACHELORS IN MANAGEMENT In 3 years 8,300 In 1 year 6,900 BACHELOR IN MARKETING & COMMUNICATION 6,800 ADMISSION INTERVIEW For more information, contact us at: * Depending on the elected program
15 WorldWide Opportunities* CHICAGO INTERNATIONAL BACHELOR PROGRAM
16 BUSIN international ba The Paris Business College has fostered a tradition of Excellence since its cre Our mission is to provide students with the necessary tools to prosper in the wo Throughout their three years, students will study on our 3 campuses in Paris, guarantees their English fluency and a thorough knowledge of French Languag approach of today s global affairs. All of which offering a wonderful array of ca 1 st year 2 nd year Core courses 60 ECTS credits Core courses 60 ECTS credits Core courses + Elect Semester 1 Semester 2 or chicago Study Abroad (5 months) + o Internship periods 8 to 12 weeks 8 to 12 weeks Internship (3 to 6 months) Summer Sessions BBA (240 ECTS credits) in 3 years 4 weeks London or Paris (optional) Additional courses 10 ECTS credits 4 weeks London or Paris (optional) Additional courses 20 ECTS credits Access to MBA Institute, INSEEC MSc and Sup de Pub MA programs, delivered in Paris, Bordeaux, Lyon, Monaco, London and Chicago (30 speciali parisbusinesscollege.com
17 ESS COLLEGE chelor program ation in rld of International Business. London and Chicago, which e and Culture: a multicultural reer opportunities worldwide. 3 rd year ives (2 specializations: Marketing or Finance) 60 ECTS credits r or INSEEC Campus abroad London, Chicago or Shanghai (10 weeks) + Internship (6 months) or Internship France or Abroad (6 to 9 months) Paris Business College International Bachelor at a Glance 3-year program Accelerated 3+1 program (to obtain a BBA degree with 240 ECTS credits in 3 years) All courses in English 1 school, 3 campuses : in Paris, London and Chicago Possibility to study at one of our Partner Universities worldwide student diversity: 35+ nationalities Individual attention Additional courses 30 ECTS credits Research Paper zations) French language courses Paris Business College is part of Groupe INSEEC, leader in the French Private Higher Education Sector Groupe INSEEC
18 Testimonies LEWIS Paris Business College Student Since I was a child, I have always wanted to live in France because of its rich history and culture but coming from Australia made this dream seem almost impossible. That s when I discovered the Paris Business College! It is an International Business school in Paris offering a 3 year-bachelor Program in Business Administration with 100% of classes in English and optional courses in French. The school administration made the enrolment process very simple and it could even be done from Australia by phone and . Within 8 months of first discovering the school, I am now a full time student here loving my Parisian life. Thank you PBC! CULTURE AND GEOPOLITICS Geopolitics Micro and Macro Economy Principles of Law Foreign Markets International Press Review Trade Law Ethics and Social Responsibility Cross-Cultural Management FINANCE AND MANAGEMENT Statistics Accounting Financial Analysis Corporate Finance Introduction to Financial Markets Management Control MARKETING, COMMUNICATION AND SALES DEVELOPMENT Marketing Research Sales Techniques Sales Policy for Companies Negotiation Techniques and Strategies Customer Behavior Merchandising and Retailing Strategic Brand Management Luxury Brand Management Advertising and New Media International Marketing International Trade BtoB Marketing STRATEGY AND MANAGEMENT Organizational Management Project Management Entrepreneurship Human Resources Management Innovation Strategies Corporate Communication LANGUAGE AND METHODS Use of English French Language Public Speaking TOEFL Computer Science PROJECTS AND PROFESSIONAL SKILLS Business Game Professional Project Case Study Innovation days Ashley 6 month Exchange Student (Tulane university - New Orleans) I chose the Paris Business College because all the courses are given in English by International professors. When I arrived, I was greeted at Charles de Gaulle airport by Professor Stephen Muse and a group of students who accompanied me to my apartment and made me feel at home and safe while in Paris. They planned do zens of cultural events throughout the semester, introducing us to Parisian culture and traditions. From a trip to Versailles, a boat race in the Bois de Boulogne, to the Perfume Museum, the cultural events always brought everyone together for an entertaining and educational experience! Jérôme Class of 2005 I chose Paris Business College because I was looking for an international environment and no other school in France could offer such an opportunity. Today, I work as a Business Development Director for Marriott International in Dubai. I am in charge of developing all the brands of the Groupe Marriott and Ritz-Carlton throughout Africa and the Middle-East. I feel very grateful to the faculty of Paris Business College for the quality of their teaching. And very lucky for meeting students from all around the world that have become friends. My advice? Mix with other cultures as early as you can, confront with different ways of thinking, always remain open-minded and you will succeed in an international career. Non-contractual document - All rights reserved Photos : D. Le Lann, Fotolia Campus Paris 63, boulevard Exelmans Paris - France campus Chicago 200 W Madison Street Chicago IL USA campus london 110 Marylebone High Street London W1U 4RY - UK ADMISSION PROCESS You can apply online at at parisbusinesscollege.com Requirements: High School Diploma Documents required: 2 Photos, copy of ID, Transcripts, Answers to short questions, Letter of Recommendation from one of your professors, Proof of English, Proficiency, Essay in English You may also be contacted for an interview by a member of our Admissions Team. parisbusinesscollege.com Groupe INSEEC