BSc BUSINESS AND MANAGEMENT (NN12) MODULES FOR ASSOCIATE AND ERASMUS STUDENTS

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1 Sc USINESS ND MNGEMENT (NN12) MODULES FOR SSOCITE ND ERSMUS STUDENTS Level 4 modules MODULE NME Fundamentals of Management MODULE CODE US001 MODULE ORGNISER Mr Ron Holland This module aims to provide an introduction to usiness Management and dministration. It offers an understanding of the external and internal business environment, the different contexts of business, an analysis of markets and issues within business management. The approach is informative but also seeks to provoke discussion and reflection and the desire to explore this area in depth. This module serves as a general introduction to the structure and functioning of business organisations. The internal and external environments of business are examined with particular emphasis on political, economic, sociological, technical, legal and ethical issues. 100% Coursework: 40% in-course test, 60% report (2000 words) MODULE NME Economics for usiness MODULE CODE US017 MODULE ORGNISER Steven Telford This module explains how firms, consumers and government interact in markets and how business decision-making is shaped by internal factors such as costs and by external market conditions. The unit examines the main concepts of economic theory and explores the importance of these within a business context, with emphasis on the applicability of economic theory to an understanding of the internal dynamics of business organisations. 70% Exam / 30% coursework. Coursework: 30% in-course test MODULE NME Work and Employment MODULE CODE US124 (was US104) MODULE ORGNISER Dr hu Tatli This module introduces core ideas relating to work. It applies theories and concepts to the analysis of business situations. It makes use of perspectives drawn from

2 sociology, social psychology, industrial relations, organisation theory and human relations. The dominant theme is to explore work and employment from the employee's point of view rather than that of management. Different perspectives are integrated by focussing on particular work situations and problems. 80% Exam / 20% coursework. Coursework: 15% group presentation, 5% seminar participation Level 5 modules MODULE NME Operations Management MODULE CODE US002 MODULE ORGNISER Dr Giuliano Maielli The module in Operations Management has been designed to provide students with a clear understanding of the most important issues in OM (such as process design, capacity planning and control, supply chain management, just in time and total quality management) through a blend of theoretical approaches and seminar-based activities. Students are also encouraged to analyse the relationship between the production of services and goods and the reproduction of technical and managerial knowledge, and the implications of such a relationship in terms of governance and strategic decisions. 100% Coursework: 75% essay (2500 words), 25% group presentation MODULE NME Financial Institutions MODULE CODE US201 MODULE ORGNISER Dr Santonu asu Financial Institutions examines the function, characteristics and operation of various financial institutions e.g. banks, other deposit-taking institutions as well as nondeposit-taking institutions. This involves not only an examination of the nature and characteristics of their services or products they offer via different markets eg money markets, bond markets, equity markets, foreign exchange markets, derivative markets and the credit markets in order to meet the needs of different market participants, but also of why financial crises emerge in the operation of these markets. 100% Exam MODULE NME MODULE CODE MODULE ORGNISER Strategy US204 Dr Matteo Mandarini

3 This module employs five strategic categories to introduce students to the historical and theoretical foundations of contemporary strategy. Those five categories are the future, regulation, growth, leadership, and choice. 100% Coursework: 50% ook review (1000 words), 50% take home exam MODULE NME Coordination and Social Dynamics MODULE CODE US206 MODULE ORGNISER Dr Pietro Panzarasa The module aims to provide an interdisciplinary approach to the organization of economic action and interaction. It builds on a revisited theory of rationality that goes beyond the divides between "global" and "bounded" rationality, and between prescriptive and descriptive theories of choice. The course develops a model of multiple rationalities in which agents are expected to adopt different decision strategies that are applicable under different configurations of knowledge and preferences. The course begins by introducing the notion of agents as intentional systems, the structure of their knowledge, and the processes of perception, judgement and decision-making. Focus will then shift to the problem of interdependent action in multi-agent settings, and to the main coordination mechanisms through which agents interact, communicate, and cooperate with one another. Special emphasis will be placed on group decision-making, authority, negotiation, auctions, rules and social norms. ctive learning is sustained by case studies, simulations, and exercises that will concentrate primarily on how to compare and combine different coordination mechanisms to govern interdependencies in areas as diverse as industrial process control, electronic commerce, innovative and dynamic activities, and small group interaction. 75% Exam / 25% coursework. Coursework: 25% in-course test MODULE NME Organisation Theory MODULE CODE US207 MODULE ORGNISER Dr Roger Johnston This module gives an overview of key concepts of organisational structures and processes. n introduction to the history of organisation theory leads to consideration of the interactions of organisations with the environment, technology and culture. Organisational structures and changes are considered particularly in their business and management context. The implications of different theoretical perspectives on organisation and society are explored. 100 Coursework: 60% Essay (2500 words), 20% group presentation, 20% seminar exercises

4 MODULE NME Microeconomics for Managers MODULE CODE US208 MODULE ORGNISER Professor Pedro Martins The module applies microeconomics to problems confronting managers, in particular general managers. It focuses on markets, prices and market structure in two different situations, those in which markets are generally competitive, being large, impersonal and anonymous, and those in which identities matter. Examples of the latter are large firms in which the identities of competitors, suppliers, and sometimes customers matter, and more personal economic relations such as that between employer and employee in which identities always matter. nalysis of markets in which identities matter involves a focus on topics such as information, reciprocity, credibility, reputation and transactions costs. 60% Exam / 40% coursework. Coursework: 40% in-course test MODULE NME Marketing MODULE CODE US011 MODULE ORGNISER Dr Gregor Claude n introduction to marketing, analysing the components which influence marketing decisions at the level of the firm and the process by which these components are used to develop strategies. 60% Exam / 40% coursework. Coursework: 40% group project MODULE NME Human Resource Management MODULE CODE US014 MODULE ORGNISER Professor Mike Noon The module will introduce you to the key processes concerned with the management of people within organisations. It will reveal the choices that managers are faced with when designing systems to regulate and control the use of human resources. It will assess the problems and difficulties with managing people and explore the variation in practice across different organisations. 100% Exam MODULE NME Managerial ccounting MODULE CODE US022 MODULE ORGNISER to be confirmed n intensive one semester module in managerial accounting. It examines how costs

5 are identified and measured and explores differing views of the nature and definition of cost. Such considerations are important when managers are seeking to make decisions relating to cost determination, cost management, pricing, budgets and budgetary control, standard costing, and investment appraisal. These areas, together with aspects such as marginal and incremental costing and cost of capital and risk, are reflected within the considerations. The resultant financial information is placed in the context of the complexities of the business and economic environments of the world as managers seek to make to make appropriate decisions. 60% Exam / 40% coursework. Coursework: 40% report MODULE NME Managing Knowledge MODULE CODE US209 MODULE ORGNISER Professor Maxine Robertson In recent years, a number of different management concepts such as usiness Process Reengineering, the Learning Organisation and more recently Knowledge Management have attempted to address the issue of managing knowledge in and across organisations. The main problem with these approaches is they have focused on defining a specific recipe for success and have not advanced our understanding of the peculiar characteristics of knowledge and the distinctive challenges associated with managing knowledge. In this module rather than treating knowledge and learning as if they were something abstracted from the way people work, knowledge is put back into work in order to highlight the different behavioural and organizational conditions under which knowledge can be managed. This module will be of interest to any student with an interest in organisational behaviour and organisational theory. 100% Exam MODULE NME Critical and Post-Modern Theories of Organisation MODULE CODE US210 MODULE ORGNISER Professor Peter Fleming This module unpacks key themes associated with the growing field of critical and post-modern management studies. This perspective analyses organisations as political and discursive systems, highlighting the importance of power, conflict and resistance within contemporary work forms. The module will demonstrate how critical and post-modern approaches to business and society can yield unique insights into how organisations are run and experienced. Topics covered include power, resistance, discourse, organisations in the media, globalisation and business ethics. Having completed this module, students will be able to critically understand why organisations function the way they do and position them in the broader context of contemporary political economy. 100% Coursework: 70% essay (2500 words), 30% group presentation

6 Level 6 modules MODULE NME International usiness MODULE CODE US304 MODULE ORGNISER Mr Liam Campling This module offers a broad overview of the process of globalisation and changes in international business over time. The focus is on the multinational firm set in the context of trends in the world economy, with particular emphasis on the period since the 1970s. It provides a critical and comparative perspective on the nature and scope of international business, its origins and development, the theory, policy and practice of international trade and direct foreign investment, conceptualisations of international supply chains/global production networks and the logistics revolution, and the social and political effects of multinational activities. These issues will be illustrated through case studies in the areas of manufacturing, agri-business and intellectual property. 100% Coursework: 20% essay plan, 70% essay (3000 words), 10% seminar participation MODULE NME Financial Management MODULE CODE US306 MODULE ORGNISER Dr Sushanta Mallick Relationship between the financial manager and the capital markets; Investment appraisal, single and multi-period capital rationing, and risk analysis; Capital asset pricing model; Types of sources of finance and their characteristics; Efficient Markets Hypothesis; Dividend growth model and usiness valuation; Weighted average cost of capital; Issues in capital structure and financial gearing. 80% Exam / 20% coursework. Coursework: 20% in-course test MODULE NME Social Networks MODULE CODE US311 MODULE ORGNISER Dr Pietro Panzarasa The module focuses on the field of complex networked systems in its infancy and presents the structure of networks and their dynamics as a key concept across disciplines. Examples of networked systems include the Internet, the World Wide Web, social networks of acquaintance or other connections between individuals, inter-organisational networks, neural networks, metabolic networks, food webs, and many others. There is increasing evidence that such diverse networks share common topological and dynamical features, indicating the existence of robust selforganising principles and evolutionary laws that govern many natural and social systems. The course aims to develop a unified theoretical framework for the analysis

7 of these common properties shared by a wide range of networked systems. This framework will then be used for the discussion of sociologically relevant phenomena that exhibit complex network structures and dynamics, such as epidemics of disease, cultural fads, financial crises, organisational innovation and inter-firm coordination. If public health authorities want to minimise the danger of a viral epidemic, but have limited vaccinations, how should they be distributed throughout the population? If a firm wants to initiate a word-of-mouth campaign for a new product, but can hand out free samples to only a few people, who should they pick? How vulnerable are large infrastructure networks like the power grid or the Internet to random failure or even deliberate attacks? How do new ideas become crazes, or small shocks get blown out of all proportion in the form of cascades throughout a financial system? To address these and many other problems, the course will develop a highly interdisciplinary approach to social science by combining current research literature on complex systems and social networks with contributions of relevant organisational and sociological research. 100% Coursework: 25% in-course test, 75% research project MODULE NME Social and Political Marketing MODULE CODE US316 MODULE ORGNISER Mr Ed Collins The module seeks to develop students understanding of effective social and political marketing. We tackle specific marketing problems facing today s political public sector: -The relationship between voters and government, and the degree to which political communication is able to influence in the context of a sophisticated and media-aware society. -The mixed track record of success and failure in the use of marketing techniques by government, single-issue groups and public sector organizations. The module builds on contemporary cases to develop both theoretical and practical perspectives on public/ political marketing. It is particularly relevant to those with an interest in the use of propaganda and political lobbying; public sector organisations, and the not-for-profit sector, including pressure groups, social cause, and other charities. 70% Exam / 30% Coursework. Coursework: 30% group presentation MODULE NME Consumer Psychology MODULE CODE US318 MODULE ORGNISER Dr ernadette Kamleitner uilding on a general understanding of marketing, this module develops a useful, conceptual understanding of psychological theories relevant to the study of consumer behaviour. We start with an overview of the scope of consumer psychology and

8 consumer behaviour and position it against mainstream marketing. Subsequently, we will focus on cognitive and affective processes that drive consumer behaviour. Once an understanding of the basic psychological processes has been gained we will look at various factors that are able to influence these processes. Particular attention is paid to how marketing practice influences consumer perception, evaluation and behaviour. Throughout the module real world hands-on exercises will facilitate understanding and transferability of contents. 50% Exam / 50% Coursework: 20% individual presentation, 20% group project ( words), 10% seminar participation