Bakery and Cereals Market in Brazil - Product Launch Almanac 2010

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1 Brochure More information from Bakery and Cereals Market in Brazil - Product Launch Almanac 2010 Description: Introduction Datamonitor s Bakery and Cereals market in Brazil Product Launch Almanac 2010 provides a complete guide to new product launches in Brazilian bakery and cereals market since January 2010,This report includes detailed data on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance. This report also provides an overview of the bakery and cereals market in Brazil, with data from 2004 to 2009 and forecasts to Scope - Bakery and Cereals market in Brazil - New product SKUs by category - Bakery and Cereals market in Brazil - New product SKUs by manufacturer - Bakery and Cereals market in Brazil - New product by pack type and materials - Bakery and Cereals market in Brazil New Product descriptions Highlights product SKUs launched in the Brazilian bakery and cereals market - Cookies (sweet biscuits) is the leading category in Brazilian bakery and cereals market - Marilan Alimentos S/A is the leading manufacturer in terms of new bakery and cereals products in Brazil Reason To Purchase Tracking your competitors latest innovations (and trends) Determine product innovation patterns by studying the characteristics of innovation activity in the Brazilian Bakery and Cereals market Analyze trends in product development over time Contents: Overview Catalyst Summary Executive Summary 307 product SKUs launched in the Brazilian bakery and cereals market Cookies (sweet biscuits) is the leading category in Brazilian bakery and cereals market Marilan Alimentos S/A is the leading manufacturer in terms of new bakery and cereals products in Brazil Wrappers was the dominant packing type in the new products launched in Brazilian bakery and cereals market Majority of the products launched in the bakery and cereals market used plastic as the package material Introduction How to use this report Disclaimer Market definition Bakery and Cereals Market Overview Market value, Market value forecast to 2014 Bakery and Cereals Product Analysis New product SKUs by category New product SKUs by manufacturer New products by package type New products by package material Detailed Product Descriptions Appendix Further reading Datamonitor consulting

2 How to contact experts in your industry LIST OF FIGURES Figure 1: Brazil, bakery and cereals market value by category ($m), Figure 2: Brazil, bakery and cereals market value by category ($m), Figure 3: Brazil, bakery and cereals market, new product SKUs by category, Jan 2010 Dec 2010 Figure 4: Brazil, bakery and cereals market, new product SKUs by manufacturer, Jan 2010 Dec 2010 Figure 5: Brazil, bakery and cereals market, new products by package type, Jan 2010 Dec 2010 Figure 6: Brazil, bakery and cereals market, new products by package material, Jan 2010 Dec 2010 LIST OF TABLES Table 1: Bakery and cereals category definitions Table 2: Brazil, bakery and cereals market value by category ($m), Table 3: Brazil, bakery and cereals market value by category ($m), Table 4: Brazil, bakery and cereals market, new product SKUs by category, Jan 2010 Dec 2010 Table 5: Brazil, bakery and cereals market, new product SKUs by manufacturer, Jan 2010 Dec 2010 Table 6: Brazil, bakery and cereals market, new products by package type, Jan 2010 Dec 2010 Table 7: Brazil, bakery and cereals market, new products by package material, Jan 2010 Dec 2010 Table 8: Carrefour Viver + Fibras - Biscoito Integral Cream Cracker - Gergelim Table 9: Carrefour Kids Avatar - Biscoito Recheado - Chocolate Table 10: Carrefour Kids A Era do Gelo 3 - Panetone - Gotas de Chocolate ao Leite Table 11: Carrefour Viver + Fibras - Cereal Matinal Integral - Com Ameixa Table 12: Ofner - Panettone - Doce De Leite Table 13: Aymore Disney Kids Toy Story - Biscoito Recheado - Chocolate; Morango Table 14: Taeq Organico - Quinoa - em Flocos; em Graos Table 15: Taeq Organico - Cookie de Quinoa - Castanha do Para e Cha Verde; e Banana Table 16: Frutos da Amazonia - Panetone De Cupuacu - com Castanha do Para Table 17: Nestle Mucilon - Cereal Infantil - Arroz; Arroz e Aveia Table 18: Zaeli Natural - Aveia Em Flocos Table 19: Cacau Show - Panettone - Trufa de Cereja; Trufa de Nozes Table 20: Panco Buddy - Biscoito Salgado - Salame Table 21: Panco Golden Black - Biscoito de Chocolate Recheado - Acai Table 22: Panco Ziss - Biscoito de Chocolate Recheado - Chocolate e Avela; Trufa Table 23: Munik - Panettone - Mescla Mousse de Chocolate Table 24: Kopenhagen - Panettone Premium - Recheio Trufado de Chocolate, Damascos, and Passas Table 25: Belvita - Biscoito Doce - Leite com Graos de Aveia; Mel com Cacau Table 26: Visconti - Panettone - Leite Condensado Table 27: La Rioja - Panettone Premium - Amendoas e Nozes; Frutas e Passas; Gotas de Chocolate Table 28: Fleischmann Chip - Gotas de Chocolate Table 29: Nestle Passatempo Junior - Biscoito - Banana; Frutas; Morango Table 30: Bauducco Chocottone - Panettone Crocante - Gotas de Chocolate Table 31: Zaeli Paneshow - Panettone - Pedacos de Chocolate Table 32: NewFoods Disco Pop - Biscoito de Cereais Integrais - Banana com Acai; Chocolate com Castanha; Frutas Vermelhas Table 33: Bahlsen Akora - Biscuit - Milk Chocolate Table 34: Bahlsen - Biscoito - Bunte Lebkuchen; Contessa; Mini Contessa; Pflumlis Table 35: Carrefour - Bolo Pronto - Gotas de Chocolate Table 36: Faville Looney Tunes - Biscoito de Chocolate Recheado - Chocolate; Morango Table 37: Zadimel - Wafer Recheado - Chocolate; Chocolate Branco; Limao; Morango Table 38: Zadimel - Biscoito - Coco; Leite; Maizena; Maria Table 39: Zadimel - Cracker - Cream Table 40: Zadimel - Biscoito - Agua e Sal Table 41: Nestle - Farinha Lactea - Aveia Table 42: Nutrimental Nutry - Aveia em Flocos - Finos; Grossos Table 43: Carrefour - Rosquinha - Chocolate Table 44: Ben Hur - Panettone - Frutas Cristalizadas e Uvas Passas; Gotas de Chocolate Table 45: Ben Hur Sweet Home - Panettone - Chocolate; Frutas Table 46: Da Granja - Paezitos de Queijo Table 47: Maria Brigadeiro TPM Alivio - Brigadeiro Table 48: Triunfo - Biscoito Agua e Sal Table 49: Panco Integral Total - Pao Integral Fatiado - 15 Graos; Linhaca com Germen de Trigo; Omega 3; Quinoa Table 50: Lowcucar - Panettone - Frutas Cristalizadas; Gotas de Chocolate

3 Table 51: Marilan Teens - Biscoito Recheado - Chocolate com Avela Table 52: Marilan Turmix - Biscoito Recheado - Chocolate; Morango Table 53: Festtone - Panettone - Frutas Cristalizadas; Gotas de Chocolate Table 54: Carrefour - Croissant Table 55: Carrefour Viver - Pao Preto Table 56: Vitarella - Wafer Recheado - Beijinho; Chocolate Branco Table 57: Member's Mark - Cereal Matinal - Granola Table 58: Bakers & Chefs - Cereal Matinal - Granola Table 59: Bakers & Chefs - Biscoito Champanhe Table 60: Carrefour Avatar - Cereal Matinal - Acucarado Table 61: Nestle Passatempo Nutri Active - Biscoito Recheado - Chocolate Table 62: Substancia - Bolinho Light - Cenoura Table 63: Lacta Bis - Wafer Recheado - Limao Table 64: Zabet - Cream Cracker Table 65: Carrefour - Cream Cracker Table 66: Plus Vita - Biscoito de Polvilho - Queijo Table 67: Plus Vita - Biscoito de Polvilho - Salgado Table 68: Viver + Fibras - Mix de Cereais - Com Castanha do Para Passas e Mel Table 69: Viver + Fibras - Aveia Integral em Flocos Table 70: Forno de Minas - Pao de Queijo - Gourmet Table 71: Kellogg's All Bran - Biscuits - Chocolate Table 72: Mangger - Empanada - Carne; Presunto e Queijo Table 73: Kellogg's All Bran - Biscuits - Uva Passa Table 74: Carrefour - Biscoito de Polvilho - Queijo Table 75: ND - 100% Whey Granola Light Table 76: Carrefour - Pao de Queijo Supercongelado - Light Table 77: Vitalon Turma da Monica - Mingau - Arroz com Camomila; Aveia Table 78: Fleischmann Pao Certo - Melhorador de Farinha para Paes Table 79: EQlibri - Crackers - Mussarela de Bufala com Manjericao; Original; Toque de Limao Table 80: EQlibri - Panetini - Queijo Suave Table 81: Belgium Butters - Butter Cookies - Almond Table 82: Sinha - Farinha de Rosca Table 83: Mix Real - Racao Humana - 14 Cereais; Light; Sem Gluten; Tradicional Table 84: Substancia - Pao de Queijo Table 85: Plus Vita - Pao de Milho Table 86: Plus Vita - Bolo de Milho Table 87: Mae Terra Trato - Racao Humana Table 88: Carrefour - Biscoito Agua e Sal Table 89: Bom Preco - Torrada - Levemente Doce; Levemente Salgada Table 90: Biosoft - Granola Light - Acai, Guarana e Mel; Ameixa, Mamao e Linhaca; Frutas; Maltada com Banana; Tradicional Table 91: Biosoft - Granola - com 20 Ingredientes; com Castanhas Table 92: Biosoft - Rosquinhas - Ameixa Preta; Frutas Vermelhas; Laranja e Acerola Table 93: Biosoft - Cookies - Aveia e Coco; Cacau e Castanha de Caju; Gotas de Chocolate Table 94: Biosoft - Cookies Light - Aveia e Mel; Banana e Aveia; Gergelim e Linhaca Table 95: Marilan - Biscoito - Torta Floresta Negra Table 96: Lowcucar - Wafer - Baunilha; Morango Table 97: Renata Descolados - Lanchinho de Wafer - Chocolate; Morango Table 98: Vitao - Farinha de Quinoa Table 99: Prolev - Cookies Integrais - Aveia, Banana e Mel; Cacau e Cafe; Castanhas do Para e Caju; Frutas Vermelhas Table 100: Ecobio - Racao Humana Organica Table 101: Ruda Organicos - Bolo - Abobora Exotica; Abobrinha com Nozes; Banana com Papoula; Chocolate com Pimenta Table 102: Wickbold Scooby-Doo - Pao - Bisnaguinha; de Ovos Table 103: Renata - Wafer - Chocolate; Morango Table 104: Sanavita - Fibras de Fruta e Cereais - Uva, Maca e Linhaca Dourada Table 105: Pullman Rap10 - Pao Tipo Tortilha - Integral Table 106: Club Social - Biscoito Recheado Salgado - Provolone Table 107: Moinho Special - Granola Kroc - Especial Table 108: Native - Granola Organica - Cacau; Tradicional Table 109: Sanavita Nutrilen - Racao Humana - Integral; Light Table 110: Moinho Special - Granola Kroc - Especial

4 Table 111: Carrefour Viver Artesanal - Pao Frances - Integral Table 112: Nutrella Vitta Natural Light - Pao 100% Integral - Linhaca e Cenoura Table 113: Jasmine - Cookies Integrais Sem Gluten - Castanha do Para e Caju; Laranja e Mel Table 114: Carrefour - Biscoito Recheado - Chocolate; Morango Table 115: Carrefour - Bolo Pronto - Chocolate; Laranja; Mesclado Chocolate e Baunilha Table 116: Carrefour - Biscoito Recheado - Baunilha; Chocolate Table 117: Carrefour - Pacoca Rolha Table 118: Pullman Light - Pao Fatiado - Integral Table 119: Pullman Crocantissimo - Crackers - Queijo e Cebola Table 120: Pullman Crocantissimo - Crackers - Tomate, Manjericao e Azeite Table 121: Carrefour - Cookies - Baunilha com Gotas Chocolate; Chocolate com Gotas Chocolate Table 122: Triunfo Menos Sal - Crackers - Agua; Cream Table 123: Pullman Fofucho - Pao de Ovos Table 124: Suavipan Light - Bolinho - Baunilha Com Recheio Sabor Chocolate; Chocolate Com Recheio Sabor Chocolate Table 125: Panco - Special Wafer - Abacaxi com Coco; Floresta Negra; Limao Table 126: Vitao - Flocos de Quinoa Table 127: Seven Boys Benefice - Pao de Forma Multigraos - Vitaminas + Colageno Table 128: Vitalin - Racao Humana - Quinoa e Amaranto Table 129: Mini Trakinas - Biscoitos Recheados - Sabor Chocolate; Sabor Morango Table 130: Bread's Linha Integral - Pao de Forma - Multi Graos Plus Table 131: Club Social - Biscoito Salgado - Sabor a Bacon; Sabor a Salsa e Cebola Table 132: Marilan - Magic Toast - Integral; Light; Original Table 133: Mabel 100 Calorias - Rosquinhas - De Leite com Pedacos de Chocolate; Sabor Banana Caramelada; Sabor Brigadeiro; Sabor Manjar de Coco; Sabor Torta de Morango Table 134: Marilan - Bolachas - Agua e Sal Table 135: FF - Bolacha - Maria Chocolate Table 136: Bauducco - Cookies - Chocolate Table 137: Casa Suica - Bolo - Brigadeiro Chocolate; Zero Adicao de Acucar Chocolate Table 138: Vitao Sabores do Campo - Granola - Cacau e Coco; Castanha e Sementes; Castanha, Soja e Linhaca Table 139: Village - Bolo - Chocolate; Coco; Laranja; Nozes Table 140: Carrefour - Sequilhos de Leite Table 141: Vieira De Castro - Mini Tostas Table 142: Vieira De Castro - Agua e Sal Water Cracker Table 143: Adria - Tortinhas Festa - Beijinho; Moranguinho Surpresa Table 144: Danesita Frutissima - Swiss Role - Apple Cinnamon Filling; Forest Fruit Filling Table 145: Dan Cake - Butter Cookies - No Sugar Added Table 146: Danesita - Assorted Cookies - Cerealissimo; Choc & Chips; Everyday; Shortbread Table 147: Danesita Deluxe - Bruschettas - Garlic, Parsley and Olive Oil Table 148: Danesita Deluxe - Toasts - 5 Cereals Table 149: Danesita - Crackers - With Salt on Top; Without Salt on Top Table 150: Danesita - Luxury Cake - Chocolate Chips; Cocoa; Fruit; Marble Table 151: Mantecol - Alfajor - Relleno de Mantecol Table 152: Bom Preco - Pao de Queijo - Normal Coquetel; Provolone Coquetel Table 153: Ana Maria Pascoa Max Chocolate - Bolo de Chocolate Table 154: Marilan - Bolo - Chocolate; com Gotas de Chocolate; Laranja; Light de Limao; Mesclado; Recheado Chocolate; Recheado Leite Condensado Table 155: Marilan - Torrada - Centeio; Integral; Light; Salgada Table 156: Vitao - Cookies Integrais sem Gluten - Baunilha com Gotas de Chocolate; Cacao com Gotas de Chocolate Table 157: Vitao - Cookies Integrais Sem Gluten - Castanha do Para Table 158: Bahlsen - Biscoito - Afrika Milk; Bahlsen Chokini; Choco Friends; Choco Leibniz Dark; Choco Leibniz Milk; First Class; Granor; Messino Vollmilch; Piccadilly; Truffet; Waffeletten Dark; Waffeletten Milk Table 159: Carrefour - Biscoito Champagne com Acucar Cristal Table 160: Carrefour - Biscoito Maizena Table 161: Carrefour Kids - Gouters - Gout Chocolat Table 162: Carrefour Kids - Gouters - Gout Vanille Table 163: Carrefour Kids - Barquettes Puree de Fraise Table 164: Sentir Bem Integral - Aveia com Sabor a Chocolate Table 165: Carrefour Kids - Biscuits Nappes Chocolat au Lait Table 166: Richester Amori Zero - Biscoito Wafer - Chocolate; Morango Table 167: Richester Amori - Tortinha - Chocolate; Limao; Morango

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