Global Market Trends. Ram Mynampati Satyam Computer Services
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1 Global Market Trends Ram Mynampati Satyam Computer Services
2 Macro Trends Shaping Our Business Landscape Declining dom inance of W est as econom ic power Growth beyond BRIC em erging Asia, LATAM, NEW Africa R&D virtualization Industry consortium s SMB opportunities Fusion of services & software product Software appliances Machine to Machine com m unication Security and terrorism Visa regim es Protection barriers Acquire com p. Assets Penetrate Markets Social networking Virtual reality Online gam es
3 Visible Trends Shaping Industry Higher growth options in other sectors Rupee appreciation, stagnant margins M&A activity in India Private Equity investor Activity Agile development, co housed development Global delivery in context of Business transformation, declining imp for SDLC models SAAS, SOA, Mobile Computing, W eb 2.0, AJAX
4 Services Model Continues to Evolve
5 EXPANDING MARKETS Today s Market Tom orrow's Market IT services BPO services IES services = $1.75 trillion Services added US$28 trillion to global value in FY US$ Of this, US$7 trillion can be delivered globally 500 Global outsourcing of the above is ~ US$ 400 billion India Inc served about US$45 billion US$ 500 Market Expanding to include processes that cut across businesses, sectors and industries. are industry specific including what was hitherto considered core. 5
6 Individual Markets 5% 10% US$ billion 618 7% Infrastructure Managem ent BPO Engineering 2007 IMS will offer as big an opportunity to India as ADMS did in the late nineties BPO will likely becom e a larger play than IT in the next five years Indian com panies are expected to serve 20% of the m arket by 2010 Sources: IBM, HP, IDC, NASSCOM McKinsey study, Satyam Research 2010
7 Integrated View of Systems: Today s Demand
8 Business Processes & Collaboration Oriented IT Com posite Applications Enable Rapid Reaction to Environm ent: Business Processes & Collaboration Oriented IT BEFORE Typical Order Entry: 50 Screens / 5 Apps Multiple Screens & logins Different look and feel Lack of end to end visibility No business process approach AFTER One Business Process Single Branding Consistent look and feel Custom izable and configurable One unified and seam less experience
9 Characteristics of Future Systems Characteristics Range of Values Size MLOC Number of External Interfaces Number of Component Suppliers Number of Coordination Groups Dr. Barry Boehm, & Jo Ann Lane, 21st Century Processes for Acquiring 21st Century Software Intensive System s of System s, CrossTalk, May 2006 Current Systems Future Systems Moderate connectivity Relatively Stable requirements Custom built solutions to match requirementstime to stabilize Reasonable systems Not all failures are critical Complete System definitions Repeatable Processes Every System is Connected Highly Volatile Requirements Services and components dictate feature sets cycle times Rapidly decreasing Failures are globally critical Complex, Agile and Adaptive systems Processes Adaptive Dr. Richard Turner, Towards Agile System Engineering Processes, CrossTalk, April 2007
10 APPROACH Innovation and Leadership Agility and Responsiveness Global Strategy and Local Im plem entation Brand Enhancem ent Collaborative Ecosystem s
11 SATYAMWAY Investors Assets Comm unicating Comm unicating Custom ers Enables Distributed Leadership Built for scale Responsive to m arket dem and Prom otes innovation Society Doing Com m unicating Thinking Assets Associates Comm unicating
12 Integrated Business Solutions Account Managem ent/relationship Managem ent Services Blueprint for Custom ers Alliance Solution Stacks Process efficiencies Top line Asset utilization m anagem ent IT project W eb Technology Enterprise and Composite business Portfolio services and Infras tructure legacy apps processes Mgmt applications Geography 1 Geography 2 Alliance Service Lines Service Capabilities Geography 3 Biz strategy focal points Geography 4 Service Offering#1 Service Offering#1 Service Offering#1 Service Offering#1 Service Offering#2 Service Offering#2 Service Offering#2 Service Offering#2 Service Offering#3 Service Offering#3 Service Offering#3 Service Offering#3 Service Offering#4 Service Offering#4 Service Offering#4 Service Offering#4 Vertical Alliance Partners/ Alliances Alliance Solution Localization Bottom line m anagem ent Consulting Vertical Product Im plem entation Technology Dom ain Knowledge Vertical System s Integration Outsourcing Business Process Organizational support processes Vertical ADM Functional Knowledge IT Mgmt Market Intelligence/Com petition Services Goals
13 Thank you
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