M.S. in HOSPITALITY INDUSTRY STUDIES

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1 M.S. in HOSPITALITY INDUSTRY STUDIES The Tisch Center s Master of Science in Hospitality Industry Studies prepares you to take a leadership role in the international hospitality industry. Our curriculum gives you the knowledge to analyze hotel operations and comprehend the planning and development process. It helps you gain an in-depth understanding of the importance of sales, marketing, customer relationship management, and technology. The M.S. program is distinguished from traditional M.B.A. programs by an integration of theory with industry-specific analysis and insight that is immediately applicable in the real world. Our renowned faculty of leading academics and distinguished hospitality and tourism executives bring crucial insider knowledge to the classroom. The curriculum is specifically targeted to, and taught within, the context of today s hospitality landscape. If you re looking to expand your hospitality industry knowledge without yet committing to the master s program, you may also earn a Graduate Certificate in Hospitality Industries Studies. GENERAL CORE (21 Credits) Applied Research Methods Y Credit: Hospitality, Tourism, and Sports Management This course presents a managerial as well as technical perspective to research. Research design includes the overall structure for gathering data, analyzing it, and drawing conclusions supported by a coherent and comprehensive review of the published literature in the field. Students will learn how to conduct a literature review as well as design a coherent applied research proposal. In this course, the subjects to be examined include: quantitative, qualitative, and mixed methods of research; analysis of scholarly and industry research; data gathering techniques and methods of analysis; sample selection and analysis; and application of findings. 1. Analyze scholarly and industry research publications. 2. Analyze research designs for impact, focus, scope, credibility, and feasibility. 3. Compare quantitative, qualitative, and mixed methods of research. 4. Use various sampling techniques, research designs, data collection procedures, and methods of analyzing data. Marketing Strategies Y Credit: Hospitality, Tourism, and Sports Management An examination of business-to-consumer and business-to-business marketing strategies for hospitality enterprises. Understanding possible markets through examining published research data, accessing information about the effectiveness and efficiency of new and traditional media, and analyzing various sales and distribution channel information becomes essential to developing any marketing plan. In this course, the subjects to be examined include: segmentation, targeting, positioning, product and service development, communication, distribution, and pricing strategies. The course will provide students with tools for analyzing brand awareness and marketing campaigns. MS-HOSP

2 1. Compare and contrast alternative marketing strategies and the process for allocating resources based on the specific strategy. 2. Evaluate effectiveness and efficiency of various marketing strategy options as they relate to positioning, product and service development, communication, distribution, and pricing decisions. 3. Apply various marketing analytics when evaluating the effectiveness and efficiency of new and traditional media, various sales and distribution channels, PR, and brand awareness. 4. Understand the strengths and weaknesses of various marketing campaign diagnostics. Hospitality Finance Y Credit: Hospitality, Tourism, and Sports Management An examination of financial statements and processes that establish fiscal responsibility and accountability in the hospitality industry. Analyzing the financial background of a business provides insights about managing and financing effectively. In this course, the subjects to be examined include: time value of money, analysis of financial statements, capital budgeting, budgeting and forecasting for short- and long-term economic events, debt and equity management, project financing, risk management, investment strategies, working capital analysis, and financial modeling. Appropriate software will be used in the class. 1. Analyze the sources and uses of capital in the hospitality industry. 2. Compare ownership structures, capital markets, and taxation strategies and their impacts on finance in hospitality, sports, and tourism. 3. Analyze comprehensive and detailed financial statements to make informed business decisions. 4. Interpret a range of financial ratios to make informed business decisions. 5. Assess a business entity s overall short- and long-term financial positions. Legal Issues Y Credit: Hospitality, Tourism, and Sports Management This course explores the legal aspects and tactics incorporated in the process of acquiring, owning, and disposing of hotel properties. The law is a vital component in underwriting, sales contracts, ownership models, management agreements, franchise and licensing agreements, and labor and employment contracts. In this course, the subjects to be examined include: basic real estate law; investment and finance legal issues; environmental law; compliance with governmental regulations; negotiation and preparation of basic lease, purchase, and sale agreements; and basic laws concerning the operation of hospitality businesses. 1. Analyze the legal issues which affect the operation, purchase, or sale of hospitality properties. 2. Create a plan to conduct an environmental and due diligence analysis of a sale and purchase, lease, or other strategy. 3. Analyze the legal issues involved in the process of acquiring, owning, and disposing of hotel properties to include receivership, foreclosures, and bankruptcy. 4. Analyze franchise agreements, management contracts, and licensing agreements. 5. Analyze the impact of collective bargaining and union agreements on hotel profitability and operations.

3 Hotel Operations Analysis Y Credit: Hospitality, Tourism, and Sports Management This course analyzes the major revenue and cost centers of an individual hotel from an owner, asset manager, and property management perspective. Topics to be examined include: financial statement analysis, franchise agreement evaluation, and hotel capital and operating budget processes; developing an asset management plan; controlling processes; labor analysis; and inventory policies. The overall emphasis of the course is value enhancement strategies for lodging facilities. 1. Contrast the roles and functions of the asset manager and the hotel operations analyst. 2. Examine financial statements for performance issues to improve profitability. 3. Evaluate selected operating and overhead departments to determine areas for improvement. 4. Relate current legal and economic challenges to the analysis of profitable hotel operations. 5. Develop and monitor an asset management plan that satisfies owners s financial objectives. 6. Evaluate the effectiveness of the sales and revenue management process through competitive set analysis and benchmarking. Prerequisites: Hospitality Statistics - Y Revenue Strategies Y Credit: Hospitality, Tourism, and Sports Management Over the past decade, the revenue management discipline has been driving profitability across the hotel industry, bolstered by significant changes in management and the advancement of technology. The next phase of revenue management must include strategies and techniques not only based in yield management practices, but fully engage extensive demand analysis. In this course, the subjects to be examined include: established yield practices, demand analysis and creation, pricing and inventory controls, demand forecasting, and channel production. 1. Understand the driving trends in demand, marketing, and revenue management 2. Use benchmarking tools and performance measurements in order to identify strengths and weaknesses in a given demand and revenue scenario. 3. Identify the impact of revenue management on operations and service. Evaluate the systems and technologies involved in the revenue and distribution management processes. 4. Analyze the role of third-party providers in distribution and marketing. Prerequisites: Hospitality Statistics - Y Hospitality Statistics Y Credit: Hospitality, Tourism, and Sports Management This course addresses statistical techniques and applications for the hospitality industry. Descriptive statistics, probability theory, frequency distributions, probability distributions, estimation, sampling, hypothesis testing, regression, chi-square, and forecasting will be examined. 1. Identify and apply the correct statistical technique and data for solving a range of quantitative hospitality business problems. 2. Correctly compute and understand a variety of statistical results. 3. Interpret and articulate the results of statistical analyses for decision-making in the hospitality industry. 4. Analyze the contemporary hospitality business environment through industry statistics, trends, and reports.

4 CONCENTRATIONS Complete five courses in one area, or, with academic chair advisement and approval, you may substitute two courses from another concentration in this or the M.S.in Tourism Management or the M.S. in Sports Business. Hotel Finance Concentration Students choosing this concentration must take all of the following courses (3 credits each) Hotel Investment Analysis Y Credit: Hospitality, Tourism, and Sports Management The course will examine the financial cycle of hospitality investments, including an analysis of market conditions for investing, development and acquisition activities, debt and equity investment components, due diligence process, management and brand considerations, and investment analysis for renovation or repositioning decisions and disposition. The subjects to be examined in this course include: real estate valuation principles and procedures, replacement cost, sales comparison, and income capitalization; investment underwriting; portfolio management; franchising; sources and uses of capital; legal aspects of investing; market strategies; and investing in international hotel markets. 1. Analyze factors that influence the decision to invest in hotel real estate. 2. Evaluate hotel acquisition and development opportunities. 3. Value a hotel using appropriate techniques and considering the different parties to a transaction, including the seller, buyer, broker, or lender. 4. Examine the range of ownership considerations, including the selection of a management company and franchise affiliation. 5. Compare the four types of the capital markets, the sources of debt and equity financing for lodging facilities, and the role of leverage in improving project returns. Prerequisites: Prerequisite: Hospitality Finance - Y Financial Markets and Instruments Y Credit: Hospitality, Tourism, and Sports Management An analysis of the operation of financial markets, the range of instruments, and the implications on hotel finance. Analytical techniques, concepts, theories, and structures will be explored, including: the operation of financial markets, financial analytical techniques, financial structures, alternative sources and uses of capital, brokerage firms, investment banks, commercial banks, private investment funds, and current investment and lending trends. 1. Interpret hospitality industry financial situations in terms of macro and micro economic theories. 2. Compare the economic and financial structures of various sectors of the hospitality industry. 3. Analyze the financial strength of properties, companies, and the industry. 4. Analyze the operational structures and daily workings of the capital markets. 5. Comprehend corporate finance principles and policy formulation used in the hospitality industry. 6. Analyze sources and uses of capital in the hospitality industry. Prerequisites: Prerequisite: Hotel Investment Analysis Y

5 Design and Development Y Credit: Hospitality, Tourism, and Sports Management This course examines the phases of a hotel development project from conceptualization to completion. Knowledge of design and development is vital to the investment and operational success of hospitality enterprises. The basic principles of architectural design; business plans; market area analysis; zoning and building code laws; the business and contractual relationship between developer and owner, and architect and contractor; architectural drawings and specifications; physical plant management; basic building systems design and operation; and environmental (green) management are critical to success. In this course, the subjects to be examined include: budgeting, planning, and cost of large scale project design; selecting, negotiating, and establishing contractual relationships with architects, engineers, franchisors, and construction managers and contractors; the financial package; and managing construction. 1. Apply basic principles of hospitality design to convey marketing strategy, financial constraints, operational requirements, and philosophical vision to the architects and professional designers to ensure that the end product is predictable and profitable. 2. Analyze the principal phases of a hotel development. 3. Develop a business plan, market area analysis, ten-year pro-forma financial projections, a project budget, and a schedule. 4. Analyze the various roles and responsibilities of owners, operators, and consultants in the development process. 5. Coordinate relationships between physical product design and targeted hospitality market segments, operational goals, and financial objectives. 6. Interpret zoning regulations, building code limitations, and environmental goals and constraints in making design decisions affecting large-scale projects. In addition, select two courses from the following: Strategy Formulation and Decision Making Y Credit: Credit: Hospitality, Tourism, and Sports Management This course analyzes strategy formulation and decision-making processes used to successfully implement plans and solutions in the hospitality industry. Managers must be capable of analyzing and diagnosing business problems as well as developing and implementing effective strategic solutions. Topics to be discussed include strategic analysis, industry analysis, value chains, core competencies, competitive analysis, scenario analysis, and game theory. 1. Utilize various models to formulate strategy on a mid- and long-term basis. 2. Analyze strategic decisions of industry professionals with regard to specific strategic planning tools. 3. Apply key strategic management concepts and tools to current business challenges. 4. Interpret the effects of taxation and regulation. 5. Understand the implications of crisis situations and globalization on short- and long-term strategic decision-making

6 Advanced Hotel Finance Y Credit: Hospitality, Tourism, and Sports Management The growth of corporate-owned and -managed hotels and the expansion of financing vehicles for new development, mergers, and acquisitions have led to increased attention to real estate financial strategies and techniques. In this course, the subjects to be examined include: new and existing brand real estate development, corporate financial strategy, forms of ownership financing, initial public offerings (IPOs), secondary offerings, privatizations, corporate takeovers, stock splits, stock buy backs, tranches/securitization, operating structures, workouts and corporate restructuring, hotel company mergers, hotel acquisitions, deal structuring, and legal frameworks. 1. Examine corporate financial statements in depth to determine the use of funds for corporate expansion and explore opportunities for future growth. 2. Apply corporate financial techniques to analyze hotel operations. 3. Discuss the legal frameworks surrounding hotel real estate transactions at the corporate level. 4. Discuss the IPO process and other forms of ownership financing. 5. Analyze corporate restructuring activities and conditions that require workouts. Prerequisites: Hospitality Finance - Y Hospitality Economics Y Credit: Hospitality, Tourism, and Sports Management This course examines macro and micro economic theories as they apply to the hospitality industry. Supply and demand, equilibrium, elasticity, substitute and complementary goods, fiscal and monetary policy, capital formation, competition, business cycles, externalities, price theory, international economics, taxation, and regulation will be addressed. 1. Explain the interactions among demand, supply, and price. 2. Comprehend various business and government models and their effects on consumers and businesses. 3. Apply price theory for pricing, production, and profit analysis. 4. Interpret the effects of taxation and regulation. 5. Use economic theory for hospitality business decisions. Prerequisites: Undergraduate macro and micro economics courses with a grade of "B" or better, or successful completion of the required not for credit course Y Industry and Business Principles.

7 Brand Strategy Concentration Students choosing this concentration must take all of the following courses (3 credits each) Strategy Formulation and Decision Making Y Credit: Hospitality, Tourism, and Sports Management This course analyzes strategy formulation and decision-making processes used to successfully implement plans and solutions in the hospitality industry. Managers must be capable of analyzing and diagnosing business problems as well as developing and implementing effective strategic solutions. Topics to be discussed include strategic analysis, industry analysis, value chains, core competencies, competitive analysis, scenario analysis, and game theory. 1. Utilize various models to formulate strategy on a mid- and long-term basis. 2. Analyze strategic decisions of industry professionals with regard to specific strategic planning tools. 3. Apply key strategic management concepts and tools to current business challenges. 4. Interpret the effects of taxation and regulation. 5. Understand the implications of crisis situations and globalization on short- and long-term strategic decision-making Strategic Brand Management Y Credit: Hospitality, Tourism, and Sports Management Strategic branding decisions impact the overall well being of the corporation and the property. The planning, execution, and evaluation of strategies require a clearly defined brand vision, areas of differentiation, and targeted markets. In this course, subjects to be examined include: brand positioning, brand equity, brand image, customer expectations and value, brand architecture, brand extensions, and global branding strategies. 1. Apply the key elements of strategic brand management to a range of hospitality products and services. 2. Analyze brands based on recognized brand equity measures. 3. Apply key strategic management concepts and tools to current business challenges. 4. Develop recommendations for growing and sustaining brand equity based on integrated brand marketing programs. 5. Determine brand value and measure brand equity from both company and customer perspectives 6. Develop brand management strategy recommendations for a hospitality brand. Prerequisites: Marketing Strategies - Y Customer Relationship Management Y Credit: Hospitality, Tourism, and Sports Management Developing a meaningful customer experience requires consistent management of information and action. This course investigates structures, cultures, and the goals of organizations, with the purpose of developing effective strategies for customer relationship management. Topics to be examined include: loyalty, life-time-value (LTV) of customers, service quality analysis, service recovery tactics, service experience design and delivery, analysis of customer touch points within organizations, developing service strategies consistent with corporate culture and mission, and implementing customer service necessary to achieve excellence and dominant market share.

8 1. Apply various methods for designing competitive customer experiences and service recovery strategies. 2. Evaluate customer wants and unmet needs. 3. Analyze opportunities for creating customer value based on effective management of customer experiences. 4. Apply customer experience design and management principles into a project involving analysis and recommendations for an existing or new hospitality or tourism organization. 5. Design and manage competitive customer experiences. 6. Measure customer loyalty and life-time-value (LTV). In addition, select two courses from the following: New Media and Distribution Y Credit: Hospitality, Tourism, and Sports Management An examination of the methods used by hospitality organizations to manage traditional and electronic distribution channels and exploit emerging marketing channels to generate sales. In this course, subjects to be examined include: management of pay-perclick programs, search engine optimization, third-party distribution and inventory allocation, social media influences and trends, and database management and analytics. 1. Appraise how global technological trends and influences are reshaping the distribution and marketing of hospitality services and products. 2. Determine Internet-based marketing techniques to position, reposition, or launch tourism products and services. 3. Compare benefits and costs of third-party reservation systems and web marketing services for independent properties versus corporate brands. 4. Analyze a distribution marketing strategy for a given hospitality brand. 5. Develop a strategic plan, integrating and implementing emerging methodologies with traditional approaches for a specific hospitality brand. Prerequisites: Revenue Strategies - Y Customer Behavior Y Credit: Hospitality, Tourism, and Sports Management An examination of customer behavior as it applies to the hospitality industry. In this course, the topics to be examined include: analysis of types of customers, including individual and organizational; the buyer process and decision-making behaviors; marketspecific influences; psychology of decision making; psychographics; segmentation; lifestyle spending; reference groups; and influences and determinants. 1. Analyze customer behavior. 2. Analyze demographic factors that explain buyer behavior. 3. Research patterns of consumer behavior in hospitality. Prerequisites: Hospitality Statistics - Y

9 Market Research Y Credit: Hospitality, Tourism, and Sports Management A critical activity for any aspect of the hotel business is analyzing and utilizing market research. The research techniques and concepts useful to measuring the effectiveness of a purchase decision, to collect and analyze the information necessary to determine the appropriate market segments, consumer behavior patterns, and to allow for accountability and cost efficient marketing efforts is the main objective of this course. Topics to be examined include: when to undertake primary market research; understanding advanced data analysis, including cluster analysis for segmentation and factor analysis; translating findings into business strategies; forecasting; and measuring ROI of branding and marketing campaigns. 1. Translate a marketing problem into a feasible research question. 2. Distinguish whether to conduct primary market research on a specific issue. 3. Interpret marketing research data to make professional business decisions. 4. Design a marketing study using a professional market research design. 5. Formulate useful implications and solutions from the research. Prerequisites: Hospitality Statistics - Y CAPSTONE (6 Credits) Students are required to take all courses listed below. Consulting Strategies Y Credit: Hospitality, Tourism, and Sports Management This course will focus on understanding the roles and responsibilities of consultants, both internal and external. By examining models, approaches, and best practices used by industry consulting professionals, students will understand the process for conducting a consulting project. Topics to be covered include: preparing a proposal, diagnosing organizational culture, contracting with a client, managing client communications, accessing and assessing resources, developing the deliverables, monitoring progress, reporting results, achieving engagement closure, and re-contracting. Students will conduct a consulting project from contracting to presentation of results, working in teams, with appropriate clients under the guidance of a faculty member. 1. Identify the personal, professional, cultural, technical, and organizational challenges that consultants encounter. 2. Develop and present a professional client proposal for consulting services. 3. Evaluate consulting proposals from a variety of perspectives. 4. Manage client communication and deliverables throughout a consulting project. 5. Recognize the potential conflicts of interest and other ethical issues faced by industry consultants. Prerequisites: Applied Research Methods -Y

10 Advanced Research Seminar Y Credit: Hospitality, Tourism, and Sports Management Working in groups, students will conduct a comprehensive research project within an allotted time frame and according to specific guidelines. The topics assigned will reflect current trends within the industry. The project is expected to combine applied research methods and theoretical knowledge to focus on a relevant topical area. 1. Refine a problem statement and research questions to investigate. 2. Prepare a review of existing industry literature surrounding a current hospitality, tourism, or sports topic. 3. Prepare a coherent analysis of an industry topic or issue. 4. Present a coherent research project in both written and oral formats. Prerequisites: Applied Research Methods - Y and within the final 12 credits of program completion. ELECTIVES Optionally take the non-required courses listed below with advisor's approval * * Students may take other graduate courses offered by the Tisch Center or other graduate programs in the School of Continuing and Professional Studies Leadership and Organizational Behavior Y Credit: Hospitality, Tourism, and Sports Management Effective professionals must understand modern leadership and behavior within their organizations. The concepts of leadership versus management, the development of culture within an organization and the formation of effective contemporary leadership techniques are the focus of this course. Issues such as managing diversity, transformational leadership and modern leadership theory will be discussed in detail. Topics covered in this class include comparative leadership models effective communication, global leadership issues, individual and group motivational theory, team-building and managing change in organizational settings. Advanced Special Project Y Credit: Hospitality, Tourism, and Sports Management Designed to synthesize knowledge gained throughout the program of study by conducting an individual student research project. The Advanced Special Project is expected to combine applied research methods and theoretical knowledge to focus on a relevant topical area. Projects are to demonstrate mastery of topical areas covered in earlier master's courses. Prerequisites: Y /Applied Research in Hospitality and Tourism and student must be in the final 12 credits of the program. Managing the Human Asset Y Credit: Hospitality, Tourism, and Sports Management This course investigates the management of the human asset in organizations by examining the implementation of the strategies, plans and programs required to attract, motivate, develop, reward and retain the right people to meet the organizational goals and operational objectives of the enterprise. Topics include workforce/workplace value system analysis, human resource skill inventories, needs analysis, job analysis, description and specification; orientation and socialization; encouraging performance; uses and abuses of performance appraisals; recruitment, training, and development; compensation and benefits; discipline and motivation techniques. Hotel Management Fundamentals Y Credit: Hospitality, Tourism, and Sports Management This course provides an in-depth investigation of the many components surrounding the primary hotel revenue producing departments. Extensive on-site hotel analysis will be used to examine and evaluate those criteria that produce excellence in

11 room, food and beverage operations. The course will focus on financial, marketing, technological, and operational systems employed at the finest hotels in the world. Topics include information systems analysis, interdepartmental coordination, service excellence, financial analysis and reporting, revenue and cost management, and leadership considerations. The Hotel Executive Y Credit: Hospitality, Tourism, and Sports Management This course examines managerial and leadership practices of successful hotel general managers and serves as the hotel operations concentration capstone course. Industry experts and case studies will be used extensively to examine and evaluate the criteria that produce excellence in hotel general management. The course will focus on the process used by senior-level managers to analyze and convert information into knowledge which provide the foundation for executive decisions affecting the financial and operational health of the hotel asset. Topics include revenue and cost interpretation for profit maximization; marketing and selling the property, human asset enhancements for service excellence, information systems for executive decision making, and example-setting leadership characteristics.

12 Managing the Hotel Sales Process Y Credit: Hospitality, Tourism, and Sports Management Sales and marketing within individual hotels is one of the most important aspects of revenue generation in the hospitality industry. This course investigates the typical sales and marketing operation in luxury hotels and contrasts these techniques with other industry market segments. Guest segment analysis and regional marketing techniques; analysis of local competition; impact issues; rate comparisons; revenue and cost management interfacing; corporate marketing integration; horizon analysis; and interdepartmental communications are examined in-depth. Prerequisites: None Pricing Strategies Y Credit: Hospitality, Tourism, and Sports Management Price management requires a commitment to a continuous systematic analysis of demand, competition, and product/service offerings. Pricing is the most sensitive or variable component determining the market mix. This course examines the meaning and importance of price value relationships, the factors that determine pricing objectives and decisions, pricing in organizational markets, the evaluation and examination of demand, cost, profit issues, the selection of a pricing policy, distribution strategies and balancing operating cost and customer price sensitivity. Customer Relationship Training and Evaluation Y Credit: Hospitality, Tourism, and Sports Management The importance of customer relationships can not be overemphasized in today s hospitality and tourism industries it is a critical factor in determining success or failure in the service sector. This course explores customer relationship training methods, techniques and approaches as they relate to hospitality or tourism organization s mission and objectives. In addition, the measurement or evaluation of customer relationships with the subsequent feedback to the employees through changes in training programs is studied. Topics include methods in quality measurement, defining superior service, setting standards and measuring performance, selection and training of personnel, and the development of a personal customer relationship credo. Independent Study Y Credit: Hospitality, Tourism, and Sports Management Provides the opportunity to work with a faculty member on a well defined specific topic via independent study. Approved topics should be extensions of existing courses previously taken on areas in which no courses are offered. Independent research is intended to extend the student s knowledge in an area in which his or her interest is more specialized than the norm. Requires prior approval of an appropriate academic adviser as to the topic of the research. Internship Y Credit: Hospitality, Tourism, and Sports Management This course provides students with limited industry experience an opportunity to work in a hospitality enterprise. Building a career requires appropriate industry work experience to strengthen the student s knowledge and skills formed in the classroom. Students are expected to complete three hundred (300) hours of work experience approved by the Tisch Center. 1. Articulate the insights gained from reflecting on his or her industry work experience. 2. Analyze the challenges and demands of functioning effectively in an industry organization under tangible employment conditions and business deadlines. 3. Analyze business challenges from several managerial perspectives. Prerequisites: Completion of 18 credits, in good academic standing with the University (no academic or disciplinary action on record), and a minimum cumulative GPA of 3.0.

13 REQUIRED NOT-FOR-CREDIT COURSES Take all of the required courses listed below; one or more may be waived without replacement with advisor's approval. Industry Orientation Not For Credit Y Credit: Hospitality, Tourism, and Sports Management Every industry has its own unique patterns of organizational behavior, distribution systems, supply analysis, and other managerial challenges. This course examines the spectrum of entities that comprise the Hospitality, Tourism, and Travel Industries through management analysis and economic impact of each tourism sector group. The class explores developing strategic partnerships, designing public-private interfaces, creating of management practices, and current hospitality and tourism trends and impacts. Use of senior-level industry experts will aid this overview of the worldwide hospitality and tourism industry. Industry and Business Principles Y Credit: Hospitality, Tourism, and Sports Management This course provides the essentials of industry and business principles found in the hospitality, tourism and sports industries. Selected industry, accounting, finance, and economics topics are used to develop basic entry-level student competencies in the subject area. Critical Thinking and Communications Not For Credit Y Credit: Hospitality, Tourism, and Sports Management This workshop is designed to provide students with an overview of critical thinking and communications. The content will review the concepts of critical thinking by examining the evaluation and analytical skills in reading, writing, speaking and listening. Emphasis will be placed on the process of analyzing and organizing thinking before and during written and verbal communications.

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