We Are Comcast SportsNet Chicago... The Number One Source for Chi-Town Sports Joe Marino Digital Sales Manager (312)

Transcription

1 We Are Comcast SportsNet Chicago... The Number One Source for Chi-Town Sports

2 Why is Comcast SportNet right for your brand? Comcast SportNet and CSNChicago.com are the perfect vehicles for reaching Chicago s passionate and loyal sports fans. Establish your brand with the unbreakable bond between the Chicago fan and their demanding consumption of sports information! We're continuing the conversation with our most engaged and knowledgeable on-air and online audience, by providing: full game coverage, original programming, breaking news, exclusive interviews, raw video footage, live fan interaction, social media and promotions.

3 We Live Chicago Sports Teams/Sports: Broadcast Rights Partner of: Chicago Cubs (MLB) Chicago White Sox (MLB) Chicago Blackhawks (NHL) Chicago Bulls (NBA) Chicago Bears Programming (NFL) Chicago Fire (MLS) Notre Dame Football (NCAA) NCAA basketball and football Coverage on our website of: IL High School Association Golf MMA

4 Live Game Coverage Comcast SportsNet is the regional home for the most live action local sports programming. Comcast SportsNet Chicago airs over 300 live pro team events a year and offers fans an opportunity for one-stop viewing. CSN is the only network delivering Pre-Game, In-Game, and Post Game coverage of Chicago s most storied franchises. Comcast SportsNet, truly is Fan s Best Friend.

5 Breaking Sports News SportsNet Central and Sports Talk Live

6 Features, Tickers, and Billboards Features Tickers Billboards

7 Original Entertainment

8 CSNChicago.com CSNChicago.com delivers the most comprehensive and dedicated local sports to Chicago sports fans 24/7, including up-to-the-minute sports news, previews, recaps and highlights. Our site's team of "insiders" gives top-notch coverage of the favorite local pro teams through blogs and video clips.

9 Digital Opportunities include: Apr 14 Mar 14 Feb 14 Users 2,555,615 3,344,778 1,586,802 Sessions 4,297,651 5,538,923 2,827,975 Pageviews 6,485,335 8,305,345 4,553,742 Team Integration Custom Features Display Advertising In-Banner Video Display Video Pre-Roll Overlay Video Takeovers/ Roadblocks Rich Media Display Mobile Social Marketing Custom Landing Pages Contest/ Promotions 115,400 Likes 56,900 Followers * Source: Google Analytics

10 Online Video Advertising In Banner Video In Banner Video allow clients to increase brand engagement with rich, high impact interactive elements. Quickly and easily move TV Commercials online, make them interactive, and serve them to our unique audience Video OTP (On The Page) Video Overlays is an exclusive :15 pre-roll that automatically launches when page loads and dominates over a darkened page background. Delivered to 100% of UVs with frequency capping depending on length.

11 Original Features CSN Chicago creates original TV and online programming that will integrate your brand with the biggest names in Chicago sports. Inventory available: Brand integration Commercial inventory Online Pre-rolls & Video Overlays Display Ads (980x50, 300x250) Rich media, page skins, roadblocks TV promotion

12 Rich Media on CSNChicago.com Page Takeover Video Embedded Ads Corner Peel Ad Both 980x50 expandable and 300x250 can be fully customized with logo integration, messaging and video implementation. Video automatically plays on page load with sound and has replay functionality Positioned in corner of the site and peels over content Functionality is rollover to expand then click to close

13 Team Integration on CSNChicago.com

14 Takeovers on CSNChicago.com Inventory available: Pre-rolls & Video Overlays Display Ads (980x50, 300x250) Rich media, page skins, roadblocks

15 Social Media Create promotional opportunities to generate buzz with CSNChicago Social Media Platforms. We have over 100,000 likes and followers that are loyal to the brands we share.

16 Mobile on CSNChicago.com Key Platform for advertisers on a growing segment of our overall traffic (nearly 20%) Optimized mobile web experience on most connected Android and iphone devices Provides fans an On The Go local look at everything in Chicago Sports 300x250 ad banner Free to consumers

17 Mobile Apps iphone-splash-screen = Presented by ad unit iphone-homepage = 320x50 ad pop-up unit iphone-article = 320x50 ad unit ipad-splash-screen = Presented by ad ipad-homepage = 728x90 pop-up ad unit ipad-article-view = 468x60 and 120x60 ad units

18 Display Ads on CSNChicago.com Inventory: Pre-Roll Video Display Ads (980x50, 300x250, 728x90, 125x125) Rich media, page skins, roadblocks Sponsorship Opportunities: Scoreboard Team Sections/Talk Photo Gallery Daily Web Polls News

19 CSN Coverage Map 24 DMAs In The Midwest CSN Chicago DMA Coverage CSN Outer Market Coverage CSN Reaches: More than 3.1 million homes in the Chicago DMA. More than 4.7 million homes overall. All cable & all satellite homes in the Chicago DMA. CSN Coverage in additional Illinois DMA s including Rockford, Quad Cities, PeoriaBloomington, Champaign and more. A spot purchased through Comcast SportsNet airs on: and multiple smaller cable systems. In addition, season sponsor commercials air throughout the outer market at no additional charge! Note: Chicago Bulls games are blacked out in the Lafayette DMA, Indianapolis DMA, Louisville DMA and in the Wisconsin counties of Kenosha and Rock. CSN Reaches 20 DMAs in the Midwest for the Chicago Bulls games.