Business Analytics The Key Element in Enterprise Big Data Initiatives

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1 Business Analytics The Key Element in Enterprise Big Data Initiatives Mike Biere Rocket Software March 10, :30pm 2:30pm Session Number (15314) Grand ballroom Salon G

2 Big Data what? What? Who wants to define Big Data? Are you tired of hearing about Big Data? RDBMS All that other stuff Roughly from Wikipedia: Data whose magnitude cannot be handled by conventional tools. The impression you may have from many articles: Big Data exists only in the context of Hadoop The emerging consensus is that Big Data is any data source that fits the magnitude criteria where magnitude means Volume, Velocity, Variety, and Complexity We define Big data as Hadoop and non-hadoop Big Data.

3 Big Data big deal? Big Data means numerous things to many people but at the heart of it is the need to coalesce and examine a massive range of information. In order to do so, the common approach is to find a business analytics tool to process the widest range of sources possible: RDBMS OLAP Text Hadoop etc. Other Data Data Data Data If you cannot process the data all you have done is increase your storage requirements and end user frustration. 3

4 Challenges IT What sources to address What BIA technologies support them How much stuff will we need to support BD? Staff, HW, SW, consulting? Business users What out of this tsunami of data makes any sense for me to try and access it? What are the business drivers for my efforts? What is the ROI? Solution providers that would be me How on earth can we maintain what we have and yet deliver more feature/function in the BD space? What to our customers believe to be the analytic requirements for their BD efforts? How much BD are we going to have to analyze and, if huge, can we do this efficiently? 4

5 Hadoop, Hive, and IBM Biginsights Hadoop Hadoop invented at Yahoo to deal with storage and retrieval in 2002 Hadoop grew to include Google s MapReduce process Hadoop has evolved since is used in many organizations with a big focus on nonstructured non-rdbms data. Hadoop handles High Velocity, High Volume, Large Variety, and Complexity Hive Hive provides a mechanism to project structure onto this data and query the data using a SQL-like language Hive was invented at Facebook. IBM InfoSphere Biginsights IBM InfoSphere BigInsights brings the power of Hadoop to the enterprise. BigInsights is the IBM implementation of Hadoop.

6 6 Most BIA vendors have heavily concentrated here

7 Big Data challenges for a BIA provider We cannot ignore existing data access and analyses (e.g. DB2, Oracle, IMS, OLAP, text, etc. As technologies emerge, new solutions often offer a BIA UI that addresses mostly what they are currently doing and sometimes ignore the existing BIA realm. The data layer topology is critical such that all data must look the same to an end user Metadata layers are critical to both IT and the end user to mask, change, present the information uniformly Federation of data is essential if and when it makes sense Caching data from all sources must be an option Refreshing vs cache 7

8 Rocket s commitment to Big Data follows closely the IBM path as well as external influencers Hadoop and more Hadoop Keeping an eye on what s next Ensuring our data and metadata structures are malleable and flexible Continued work on structured and unstructured (non- Hadoop-ish) sources Enhancing data federation capabilities Maximizing efficiencies and reduction of overhead as the data volumes continue to accelerate Let s look at what we ve done with the QMF family for Big Data 8

9 QMF functions with Hadoop and non- Hadoop Big Data Once the data is returned to QMF, it can be used in any QMF Report or visualization.

10 QMF 11 supports Hive data sources, and the underlying Hadoop data

11 QMF 11 supports IBM InfoSphere BigInsights with direct access using the BigSQL driver as an alternative to Hive 11

12 DB2 11 supports IBM InfoSphere BigInsights with direct access using the HDFS_READ table function 12

13 QMF 11 with the DB2 Analytics Accelerator DB2 for z/os holds data of high Volume, and requires queries of great Complexity and is one of the Variety of data sources in the Big Data world. With the addition of the DB2 Analytics Accelerator for z/os the information can be delivered with Big Data Velocity

14 QMF 11 provides some control with the DB2 Analytics Accelerator Semi-colon separated SQL statements allow the user to guide the DB2 Analytics Accelerator for any given query.

15 QMF 11 support for IMS and VSAM* files IBM IMS is clearly to be counted among the Variety of data sources in an enterprise Big Data environment. * Rocket s z/sql driver supports IMS, VSAM, IDMS, ADABAS and more

16 QMF 11 support for Netezza

17 IBM DB2 with BLU Acceleration One of IBM s newest entries in the Big Data world is the DB2 with BLU Acceleration A simple upgrade of advanced editions of DB2 for Linux 10 or DB2 for AIX 10 to version 10.5 brings a software acceleration.

18 IBM DB2 with BLU Acceleration One of IBM s newest entries in the Big Data world is the DB2 with BLU Acceleration A simple upgrade of advanced editions of DB2 for Linux 10 or DB2 for AIX 10 to version 10.5 brings a software acceleration.

19 JavaScript calls to http URLs that supply data. A non-sql capability: A JavaScript defined table can be created and will reside in the QMF table lists. When queried it will launch a request and return data in a typical result set. This data is available for any QMF report or visualization. To understand how it works look at this DB2 query. It creates at table, populates it with a select statement, queries the table and then drops the table.

20 A JavaScript table is stored as a definition of the table

21 and a request for data to populate and optionally clean out old data

22 It appears to the business user as just another table.

23 On the horizon: IBM announces collaboration between DB2 and MongoDB 67CB960F5AB827DA366&eventuserid=

24 QMF and Big Data Summary Hadoop Structured New IBM Biginsights DB2 for z/os JavaScript tables Hive/Hadoop Analytics Accelerator IMS, VSAM DB2 BLU OLAP Other So does this align with your Big data initiative? What other sources do you need?

25 25 Questions?

26 Resources & References Mike Biere Sr. Product Specialist 26

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