Understanding the benefits of Superfast Fibre Access (SFFA) for Small Businesses

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1 Understanding the benefits of Superfast Fibre Access (SFFA) for Small Businesses Openreach Web Seminar In conjunction with Comms Dealer Nigel Sergent, Comms Dealer Editorial Director Gemma Thompson, Openreach Business Connectivity Marketing 18 & 19 September 2013

2 Agenda Openreach s investment in SFFA for Business Market research on the benefits of SFFA for Business Hearing from a business who has used SFFA Fibre coverage in the UK SFFA products how they work and what you might be missing How to buy SFFA for Business Resources & next steps Q & A

3 A fast paced, dynamic market place FACT: The Openreach fibre access network is now bigger than Virgin Media s cable network 71% of Businesses are positive about the next 12 months (76% for those businesses with Superfast broadband) In Nov 2012, we announced that instead of hitting our target of bringing fibre to 66% UK by end 2015 we d do this by spring 2014! Rising to 90% coverage in the coming years with BDUK. Speed is quoted as the main front of mind reason for wanting superfast broadband Source: SFFA for Business market research Jan 2013

4 Leap of a Faith following frustration with connections So why do businesses decided to move to fibre? For some it has been a Leap of Faith but it doesn t need to be this way The inability of old internet connection to meet needs mostly drives the decision to get fibre Increased speed and bandwidth are seen as the main motivational drivers Sometimes better speed & bandwidth is needed with specific functions in mind VoIP/video conferencing Cloud computing Reducing costs by virtualising servers between offices VPN/remote working The good news is that those have made the leap are hooked 17 percentage point increase in satisfaction with connection! 67% 84% Source: SFFA for Business market research Jan 2013

5 Fibre users find new ways of working with apps and services The vast majority of fibre users introduced or increased usage of certain applications and services key areas include file transfer, video conferencing and the Cloud Source: SFFA for Business market research Jan 2013 Use of video conferencing forecast to increase from 29% today to 63% by 2017

6 Business priorities have been boosted Superfast broadband users are clear that it has transformed the way they work and improved satisfaction with meeting their business priorities In particular many businesses cited that it helped them to manage customer relationships better as it improved responsiveness and quality of service The introduction of Superfast broadband has also had a positive impact on soft factors which are extremely important to business Ambition and confidence: willingness to exploit IT opportunities Source: SFFA for Business market research Jan 2013 Improved staff morale Improved quality of life of IT staff

7 A big thumbs up from those already benefiting 75% 70% 69% Would never go back to their old internet connection Believe it s opened up the potential to use many more applications Believe it s made them more efficient Believe it s transformed the way they 60% work Believe they ve saved money as a 53% result of getting Superfast broadband Source: SFFA for Business market research Jan 2013

8 Business experience Hearing from a business who have used Superfast Fibre Access Jamie Burgess, IT Director, Retail Human Resources

9 Superfast Fibre Access: rolling out to plan 16.3m premises passed 2.5bn investment End users already reaping the benefits of a 1.9m superfast connection Target 42.8k street cabinets ready for service 66% of homes passed by end Spring 2014, with bandwidths ranging from 40Mbit/s to 300Mbit/s 1,681 exchanges enabled

10 BDUK bids August 2013 This map shows where Openreach have been successful in bidding to supply Superfast Fibre in BDUK locations (shown in green). When coupled with our commercial footprint this represents an opportunity to supply Superfast Fibre to a large proportion of the UK as a whole.

11 What is Superfast Fibre and how is it deployed? ADSL /Broadband Copper from the exchange to the premises. Fibre To The Cabinet (FTTC) The fibre connection goes to a powered cabinet in the street. The final connection to premises is on copper. Fibre on demand The fibre connection to the DSLAM is spliced to provide a final connection to the premises via fibre. Fibre To The Premise (FTTP) The fibre connection goes all the way from the main network to the premises.

12 Installs the CP Router/equipment Connects the end users equipment Confirms the connection works Answers questions, cleans up and closes job On the day of installation Engineer rings contact ahead of starting. 6 Jumpers the line to the fibre network at the cabinet and tests it 7 Arrives at end user premises and confirms equipment location 8 Checks working state of any existing voice extensions 9 Installs a Service Specific Front plate to the master socket 10 Installs Data Extension Kit (if needed) Installs Openreach modem Tests the line sync speed Does my What network still speed am I work? getting? How do I connect my printer?

13 Superfast Fibre Access for Business Wholesaler Options

14

15 LEVEL OF ASSURANCE, PERFORAMCNE, THROUGHPUT, QoS/CoS, CONCURRENCY & RESILIENCE BT Wholesale s Integrated Access portfolio gives you the flexibility to offer the ideal connectivity solution to suit your customers needs and budget Next- Generation Fibre ETHERNET DEDICATED FIBRE Up to 10 Gb/s ETHERNET COPPER (EFM) Up to 35 Mb/s ETHERNET NEXT-GEN FIBRE (GEA) Up to 80 Mb/s Up to 20Mb/s symmetric WBC NEXT-GEN FIBRE (FTTP) Up to 330 Mb/s WBC NEXT-GEN FIBRE (FTTC) Up to 80 Mb/s & Up to 330Mb/s on demand WBC COPPER (ADSL2+) Up to 20 Mb/s Wholesale Broadband Connect (WBC) Wholesale Ethernet A family of products offering a mix of bandwidths at affordable rates; perfect for small businesses and home working solutions, where reliable service Internet Access is paramount Wholesale Broadband Managed Connect (WBMC) provides a managed backhaul network Broadband Complete is a fully managed e2e Next-Gen Fibre (GEA) as an Access option service for Wholesale Ethernet allows our customers to offer much more scalable solutions into the SME market Offers uncontended, carrier-grade connectivity at a variety of attractive price points; perfect for business network solutions such as corporate WANs, dedicated Internet Access and data centre connectivity Wide range of access options and any-to-any connectivity available on a national basis Fibre broadband is a game changer FTTC offers speeds of up to 80Mb/s downstream FTTP offers speeds of up to 330Mb/s and later this year will be available on demand in FTTC enabled areas 15

16 Why buy next-generation fibre services from BT Wholesale? WIDEST RANGE OF ACCESS OPTIONS We consume the full range of Openreach FTTC & FTTP products (speed, reach) etc, including FoD (up to 330Mb) EXCEPTIONAL PERFORMANCE Our industry-leading 21C network delivers exceptionally high levels of performance and reliability FIND OUT MORE: ACCREDITATION All our product components are CIL2.2.4 accredited (supports PSN opportunities) WBC Fibre and Availability: EXTENSIVE EXPERIENCE We have 5 years experience and over 1.5m end users already using the service Ethernet GEA FOOTPRINT LIVE & READY FOR SERVICE Our footprint is live and ready for service there are no delays in activation (includes the BDUK regions) SEAMLESS CONSUMPTION For existing WBC/WBMC and Wholesale Ethernet customers consumption is seamless (network & systems) SERVICE LEVELS Business grade SLAs with 24 x 7 x 365 service support Broadband Complete WBC Family Pricing & Features Broadband Complete end user services available from as little as per month* (80:20 product with choice of 40Gb, 100Gb or 200Gb usage options) WBC/WBMC customers can achieve an e2e price of c. 18 per month Differentiated throughput available Provision lead time is 5 days and 40hr, 20hr or 7hr fix options Range of support tools including Knowledge Based Diagnostics (KBD) and Dynamic Line Management (DLM) Wholesale Ethernet Pricing & Features A national, layer 2 dedicated platform (separate from our Broadband services) Our reach is extensive already we can serve 90% of all UK businesses and this will shortly increase to 95%. For next-gen fibre (GEA) specifically, we already have over 1,500 exchanges live Offered as an Etherway access option supports Ethernet virtual connection(s) as follows: E-LINE (point-to-point/point-tomultipoint) or E-LAN (any-to-any) configurations Class of Service model allows customers to prioritise and guarantee different types of traffic Pricing construct the access component (GEA), the virtual connection and any CoS requirements determine the e2e price Provision lead time for GEA is 13 days (includes 4 day stabilisation period) with a 7hr fix as standard 16 *conditions apply bespoke pricing available for volume commitments

17 Thank you

18

19 Internet facing Superpowered Fibre Business Broadband (SFBB) Product offered on Openreach published speeds and roll out for maximum coverage Perfect for home user/soho/sme No need to build out any costly infrastructure Rapid and cost effective route to market, contract signature to selling in 6 weeks Inclusive data usage and internet termination you control your costs Voice included for a unique voice and data proposition No variable data usage costs as you get with 95th percentile Range of tariffs, discounts and contract lengths available to flex your offering to target markets Not held to volume commitments Product features Simultaneous provide for best customer experience and speed of provision at 5 working days Static IP Standard or Business network prioritisation Best of breed service wrap A wealth of tools available to you to allow you to provide 1st and 2nd line support in all areas to your customers Lowers your cost to serve while giving your customers the best possible service and experience All provided through APIs and/or Portals to suit tour business needs Account Management team with access to specialists in Product, Technical and all aspects of Customer Service For product availability and further product information contact Sonia Hanson:

20 Ethernet over Fibre to the Cabinet (EoFTTC) Due to the size of our Next Generation Network available at an unrivalled exchanges Key for Corporate/Business, DIA, MPLS VPNs, PSN True cost effective alternative to Fibre Ethernet and EFM Commercials inclusive of bandwidth for you to control your costs No volume commitments Special offer tariffs available on request Key product features Single engineering visit to install of MPF and FTTC, lead time of 20 working days Based on 80/20Mb product but marketed as 2 20Mb symmetrical (no downstream cap) Premium prioritisation on the TalkTalk Business core network, then a handover to a Layer 2 interconnect Voice calls barred 7 hour fix Service wrap Tools available to you to allow you to provide 1st and 2nd line support in all areas to your customers Lowers your cost to serve while giving your customers the best possible service and experience Account Management team with access to specialists in Product, Technical and all aspects of Customer Service For product availability and further product information contact Sonia Hanson:

21 Thank you

22 Resources Visit for case studies and benefits and comparisons to other products Visit for the latest news on fibre for business If you re a reseller you can contact: TalkTalk Business at Or BT Wholesale at If you would like to buy directly from Openreach and are an existing customer, contact your dedicated Sales & Relationship Manager. If you aren't sure who that is, please

23 Time for Questions Q & A

24 The information contained within these slides are for information purposes only and represents no commitment and are not intended to be an offer in whole or part. Any developments carried out by CPs based on this information are entirely at the CPs own risk. It should be noted that the proposals for the products outlined in this slide-pack represent Openreach s current view at the time of publication. These proposals may change through further development and feedback. All timescales are target estimates only. These statements involve risks and uncertainties, actual outcomes may differ materially from those expressed or implied by these forward-looking statements, which may include, without limitation, changes in market conditions; supplier arrangements; future regulatory actions and conditions. Confidentiality Statement The information contained in these slides is confidential and must not be used, disclosed or modified without express permission in writing from British Telecommunications plc British Telecommunications plc Registered office: 81 Newgate Street London EC1A 7AJ Registered in England no British Telecommunications plc 2013

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