SKILLS FOR SENIOR MANAGEMENT SUCCESS IN THE METALS INDUSTRY. Cohort 6

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1 SKILLS FOR SENIOR MANAGEMENT SUCCESS IN THE METALS INDUSTRY T H E S T R A T E G I C M E T A L S M A N A G E M E N T P R O G R A M Cohort 6

2 EEXECUTIVE EDUCATION FOR HIGH POTENTIAL MANAGERS very metals company mills, distributors, first-stage fabricators has a handful of employees who are on the path to executive management. These are the individuals who, in just a few years, may lead the company perhaps your future CEO, COO, CFO and others certain to assume senior responsibilities. The MSCI Strategic Metals Management Program is a fiveweek course of study, conducted over an 18-month period. Its goal is to round out the business education of these emerging executives and give them the tools and insights they need to enter into their senior management responsibilities in the metals industry.

3 the John M. Olin Business School, part of Washington University in St. Louis. No module will be offered independently. All participants must complete all modules to earn the MSCI/Washington University Certificate of Completion in Strategic Metals Management. About our Faculty Not Just Skills, but Perspective Your top managers know the business from your training and years of experience learning their craft. Maybe they ve mastered operations, production skills, inventory management, warehouse operations, sales or combinations of these and other skills. But there s much more to successful top manage ment than functional skills. A developing manager needs to be a leader among leaders, a strategist, a financial analyst, a shrewd judge of character, an arbiter of internal disputes, and a confident face for major customers. Strategic Metals Management helps your promising executives learn how to build winning business models and high-performance organizations, all while Strategic Metals Management modules are taught by a dedicated cadre of top professors from the Olin School, All of our colleagues who have participated have been highly complimentary of the well-rounded education they received. (The course) provides terrific value Edward M. Bud Siegel Past President and CEO Russel Metals, Inc. one of the best executive education resources in the world, and from other universities with special expertise in all aspects of management. The specific nuances of metals industry management will be a focus of class discussion, case studies, presentations, panel discussions by top industry experts and other coursework. networking with fellow top professionals who they may know and value for decades to come. Not a Class, but a Course of Study Participants enrolled in Strategic Metals Management commit to five weeks of study over an 18-month period at

4 STRATEGIC METALS MANAGEMENT CURRICULUM OUTLINE The curriculum is designed to provide MSCI member executives with concepts and skills for improved business acumen and strategic thinking. The five modules address complex cross-functional issues that have been identified as the most compelling challenges and opportunities in today s environment. Participants will engage in value-creating learning projects that can be used to implement strategic plans and organizational change at their companies. Strategic Metals Management Modules 1 S T R A T E G Y, O R G A N I Z A T I O N S & L E A D E R S H I P This introductory module provides a refresher and review of business strategy, value creation and sustainable competitive advantage in ways that are specific to the metals industry. Blended with strategy and strategic thinking are professional assessments and aspects of individual leadership to help participants define areas of business acumen and management skill that they would like to focus on throughout the entire program. The content of this first module serves as the backbone for the remaining four modules. 2 M a n a g i n g C u s t o m e r s a n d M a r k e t s The second week of the program focuses on creating value for markets and customers, and managing them for outstanding returns. Participants cover foundational tools in sales and customer management, and learn how to effectively market, communicate and capture the value they create. The module also introduces techniques and tools for integrating innovations into current product and service lines in anticipation of future customer demands.

5 3 D r i v i n g O p e r a t i o n a l E x c e l l e n c e Operational excellence involves strategic management of costs and production capabilities to improve efficiencies and go-to-market effectiveness. Companies attain operational excellence through a combination of production and inventory management techniques applied to optimize a company s ability to serve particular markets. This module examines the role of operational excellence in executing business strategy, manufacturing and supply chain management, and strategic cost management, through specific applications to metals-related companies. 4 C o r p o r a t e S t r a t e g y, G r o w t h a n d t h e R o l e o f M & A Corporations grow both organically and through acquisitions. The domain of mergers and acquisitions comprises elements of both corporate strategy and financial management. In the fourth week of the program, participants learn the foundational principles of corporate-level finance and strategy, valuation and due diligence. The module focuses on the opportunities, as well as the challenges, presented by growth through acquisition and explores implications for the metals industry. 5 L E A D I N G F O R H I G H P E R F O R M A N C E Effective leadership requires creating and implementing successful strategies. This module focuses on the management and leadership skills that executives must have to energize their companies and grow their businesses. Topics addressed include understanding, managing and leading change; high-performance teams; emotional intelligence and effective communications; negotiations and conflict management; personal leadership values and styles.

6 The Weekly Schedule: Full, Rich, Rigorous Each week of on-site instruction will be filled with four and a half days of instruction, thematic projects and team presentations. During a typical week, students arrive at the Knight Center on Sunday, meet early in the afternoon, and spend the rest of the week in core-topic instruction, review of case studies many taken from the metals industry integrative learning sessions, structured team and group work, and guided study. Students return home by Friday evening. A Unique Learning Experience The MSCI Strategic Metals Management course of study is unique in the metals industry. It brings together, in one program, the skills, ideas and learning experiences that outstanding mill, service center, and fabrication executives need to boost their performance and prepare for their roles as senior executives. the class was outstanding. Immediately upon my arrival back in the office I began to utilize many of the tools that we were given at Washington U. The class is equipping me with tools that I can use today as well as far into the future. Wayne Cox, U.S. Steel A S T E L L A R L I S T O F G U E S T S P E A K E R S Strategic Metals Management students hear from a wide array of guest speakers, most of them metals industry senior executives. Here are some of them: Wayne Bassett President and CEO, Samuel, Son and Co. John Batiste President, Klein Steel Service, Inc. John J. Ferriola COO, Steelmaking Operations, Nucor Corporation Lourenco Goncalves President and CEO, Metals USA Norman E. Gottschalk Jr. President, Marmon/Keystone Corporation David H. Hannah Chairman and CEO, Reliance Steel & Aluminum Co. Holman Head President, O Neal Steel, Inc. Jack Hockema Chairman, president and CEO, Kaiser Aluminum Bill Jones Vice chairman, O Neal Industries Charles F. Knight Former Chairman and CEO, Emerson Electric Co. Karla R. Lewis Executive VP and CFO, Reliance Steel and Aluminum Co. Donald R. McNeeley President and COO, Chicago Tube & Iron Richard Robinson President, Norfolk Iron & Metal Co. Mark Russell President, Worthington Industries Michael Siegal Chairman and CEO, Olympic Steel, Inc. John P. Surma Chairman and CEO, United States Steel Co.

7 Olin s world-class Charles F. Knight Executive Education Center is a five-story, 135,000 square-foot facility designed for learning with conference rooms, classrooms and breakout rooms equipped with the most sophisticated technology available. The Knight Center is also equipped for comfort, convenience, and productivity, with guest rooms, dining areas, lounges, a fitness center, a About the Olin Business School Founded in 1917 at Washington University in St. Louis, the John M. Olin Business School is one of only three business schools* in the world rated as excellent by The Economist for both customized and openenrollment executive education programs. The Strategic Metals Management program is the most pub and a business center. It is an environment perfect for learning, debate and networking among metals industry professionals. The Olin Business School awarded its first undergraduate business degree in 1919, added an MBA program in 1950, a doctoral program in 1958, an executive MBA in 1983 and, in 2002, a Shanghai-based executive MBA partnership with Fudan University. extensive partnership of the MSCI-Olin Business School executive education partnership. *Other schools rated as excellent in both learning categories were Instituto de Empresa and the University of Navarra IESE Business School, both in Spain. Executive Program Comparison T E R M I N W E E K S W I T H LODGING f E E MSCI/John M. Olin Business School 5 yes $32,900. University of Michigan 4 yes $39,500. Stanford University 6 yes $58,000. Kellogg School of Management 4 yes $41,000. University of Chicago 6 no $44,000.

8 Fee and Program Schedule The fee for Strategic Metals Management is $32,900, payable in one lump sum at the time each participant is accepted into the program. The fee covers: n All instruction, faculty costs and Knight Center facilities use n Lodging and meals during the five weeks of instruction at the Knight Center n All required course materials n All program administrative costs Participants must have a notebook computer and be familiar with such common office programs as Excel, Word, and PowerPoint. Each Strategic Metals Management Program cohort will have a maximum of 40 participants. The five Strategic Metals Management Modules are spaced approximately four months apart within an 18-month period. M O D U L E 1 June 10 14, 2012 M O D U L E 2 September 30 October 4, 2012 M O D U L E 3 February 10 14, 2013 M O D U L E 4 June 23 28, 2013 M O D U L E 5 October 6 10, 2013 To Learn More For more information about the program, pricing or any other aspect of this course of study, contact: Ann Zastrow, vice president, education, Metals Service Center Institute, 4201 Euclid Avenue, Rolling Meadows, Illinois 60008, , azastrow@msci.org. Real world examples relevant to our industry in an outstanding academic setting. Ron Weiss, Kaiser Aluminum Inquiries may also be directed to: Doug Haumiller, member services representative, , dhaumiller@msci.org. Visit the education and training section of the MSCI website at: for more information Euclid Avenue Rolling Meadows, Illinois fax