BUID MBA: The Foundation Programme

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1 BUID MBA: The Foundation Programme Students that have non-business related Bachelor degree are required to complete the BUID MBA Foundation programme. The programme will provide students with the required knowledge and skills that they need to pursue the MBA programme. The foundation programme will cover four core concentrations of Business and Management, namely: 1. Principles of Management 2. Principles of Marketing 3. Principles of Accounting 4. Principles of Finance If the student has already taken one or more of the concentrations covered in the foundation programme, he/she may seek exemption from that concentration provided that they achieved grade C or above in a comparable and accredited (MoHESR) undergraduate module completed within the past five years. An official transcript must be submitted for evaluation at the time of admission if students want to consider the said exemption. Meanwhile, the decision to waive one or more concentration will be made jointly by the Dean of the faculty of Business and the Program Head. 1

2 Programme Title Programme Code Credits Pre-requisites Co-requisites Module Description The BUID MBA Foundation None None The Foundation programme will provide non-business students with the required knowledge and skills that they need to pursue the MBA programme. The programme will cover four core concentrations of Business and Management, namely, Principles of Management, Human Resource Management, Principles of Marketing, Principles Accounting and Principles of Finance. Instruction and Study Format Hours Assessment Lectures 40 Revision/Tutorials 0 Coursework Assignment 64 1 Private Study 100 Examination 1 Total 205 Assessment Assessment % Weightings (%) Written Examination 60% Assessed Assignments 40% Oral Presentations 0 Term Module Coordinator TBA Office Hours 4-6pm on the class date or by appointment 1 Private Study covers time spent reading over lecture notes, texts, recommended texts, library searches and module information reviews, etc. Learning Outcomes Upon completion of the module a typical student will be able to: No Outcome Assessed through Knowledge 1. Demonstrate the theories, concepts and dynamics of management, marketing and HR in work organisations Mid-term Exam & class 2. Explain the functions of financial accounting and define the key accounting and finance concepts and describe the regulatory framework governing financial accounting; Skills 3. Assess ideas, concepts and approaches related to management, HR and marketing for the purpose of decision Assignment and class Mid-term Exam & class 2

3 No Outcome Assessed through making. 4. Demonstrate the use of basic accounting and finance Assignment principles in the construction of financial statement and other similar tasks. Aspects of Competency 5. Utilise management, HR and marketing concepts to solve business problems Midterm-exam and class 6. Apply the principles of accounting and finance in preparing relevant accounts and statements in real business scenarios. Assignment Syllabus Breakdown by week: Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Introduction to Management and Decision Making The four management functions: planning, organizing leading and controlling. Organizational Culture and the Environment and Social Responsibility and Managerial Ethics Introduction to Marketing, Marketing Concepts, Strategy Formulation and Competitive Environment Marketing Segmentation, Targeting and Positioning and Marketing Mix. Consumer Buying Behaviour and Product Management Week 7 Week 8 Week 9 Week 10 Introduction, the Balance Sheet and the Income Statement Regulation & Accounting Concepts and Bookkeeping Fundamental Finance Theories, Financial Markets and Time Value of Money. Capital Budgeting and Discounted Cash Flow Analysis Assessment Academic integrity is the key to academic success. Cheating is considered as a serious offence at the British University in Dubai. Please read the university polices and procedure carefully in the university student handbook so that you are aware of all university procedures and abide by them to avoid penalties. Please note that all written assignment will be checked using specified plagiarism detection software 3

4 Assessment Handed Due Topic and Associated Weight Written Exam (60%) Assignment (40%) Module Text(s) NA Week 7 The written exam will cover the contents of the first six sessions Week 2 Week 13 Prepare a report comparing the various investment appraisal techniques suitable to manufacturing companies. Critically discuss the pros and cons of each technique with your own recommendations of different scenarios where they can be applied. Your report will be around 2500 words. 1. Boddy, D. (2010), Management, 4 th edition,financial Times Press. 2. Kotler, P., Armstrong, G. (2011), Principles of Marketing, 14 th Edition, Prentice Hall. 3. Luis R. Gómez-Mejía; David B. Balkin; Robert L. Cardy (2012), Managing Human Resources. Publisher: Prentice Hall, Copyright year: 2012 (7 th Edition) Pages: Weetman, P., 5 th Edition (2011), Financial Accounting: An Introduction, Pearson, U.K. 5. Brealey, Myers and Marcus, 6th Edition (2009), Fundamentals of Corporate Finance. McGrawHill, Website: Recommended Reading 1. Robbins, S. (2011) Management, 11 th Edition, Pearson Higher Education. 2. Peter, J. and Donnelly, J. (2010), Marketing Management, 10 th Edition, McGraw- Hill/Irwin. 3. Dessler, G. (2012), Human Resource Management, 13 th edition, Pearson Higher Education. 4. Alexander, D. & Nobes, C., 4th Edition (2010), Financial Accounting: An International Introduction, Pearson. 5. Thomas, A.P. and Ward, A.M., 6 th Edition (2009), An Introduction to Financial Accounting McGraw Hill. 6. Glen Arnold, 4 th Edition (2008), Corporate Financial Management, FT Prentice Hall, Companion Website: 4

5 7. Watson and Head, 5 th Edition (2009), Corporate Finance, Principles and Practice, FT Prentice Hall. 5

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