SALES & MARKETING CONSULTANCY AND AGENCY SERVICES

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1 SALES & MARKETING CONSULTANCY AND AGENCY SERVICES

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3 Why go it alone? We understand how much there is to organise and get right when managing sales programmes - we can help. Red Loft provides high quality sales and marketing services to housing associations, local authorities and private developers. We can provide consultancy and agency services aimed at enhancing your reputation and improving your efficiency: New build sales and marketing Turn to us for advice and support on everything from specification to pricing, marketing and sales management. We ll ensure that you re developing the properties people want, at the right price, and that you re marketing them effectively with high quality marketing collateral. Your existing portfolio Red Loft can also support you with activity for your existing portfolio of properties for example we can promote and manage targeted staircasing and rent to buy conversion campaigns, We can also provide consultancy services for leasehold management, including S20 consultation. Customer satisfaction We ll be exemplary ambassadors for your business. Your customers will experience a well-organised, friendly process and we ll make sure that you re fully compliant with all relevant regulations and best practice. Financial viability With an in-depth knowledge of the housing market, we can advise you on the best strategies to maximise your returns, achieving optimum values and rate of sale. Our experienced team will work with you to achieve the very best results for your business through our range of services, tailored to suit your needs.

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5 Trust us... When you come to us for help, we ll become an extension of your team. An experienced partner you can trust to represent your company in the very best light. A resourceful colleague you can rely on to streamline your operations and help you achieve your targets. Red Loft works only with highly reputable suppliers that have been chosen for their professional expertise and commitment to providing excellent customer service. We ll manage them and co-ordinate their efforts. So you get all the benefits of outsourcing, without the complexity of dealing with several companies. We understand how important it is for you to keep your senior management team updated. We ll provide regular, well-produced reports that make it easy for you to present back on progress. We can even represent you at meetings if you prefer to free up your time for other activities. When it comes to liaising with customers on your behalf, we ll provide excellent quality service giving clear guidance and friendly support. They ll get the personal touch that s so important during home sales, especially for first time buyers. But we ll ensure it s an efficient, viable process that follows the many rules and regulations surrounding property sales, especially for grant-funded developments.

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7 First hand experience... We ve walked in your shoes... Red Loft s sales and marketing is directed by Wendy Hegarty. Wendy has in-depth experience of managing large residential sales programmes, including intermediate, shared ownership and private sales. She s worked at a senior level at several housing associations and understands the challenges and pressures you may face. If you come to Red Loft for support, you ll be working direct with the team and in a position to take advantage of their extensive knowledge, tried and tested approaches and valuable advice. You ll also have access to our carefully selected network of suppliers companies that share Red Loft s ethos and have worked at the highest level in our industry. They provide everything from PR to financial advice, legal support, design services and show home interiors. Red Loft has been providing housing regeneration and development consultancy since 2002, and our team include specialists in land buying as well as development. We work constantly with housing associations, local authorities and private developers. So we have a detailed understanding of the whole development process, and the constraints and conditions you re likely to face. Which means we can offer you much more than just sales support. We can advise you on everything from sales feasibility to design from a very knowledgeable perspective.

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9 Targets are for beating! There s so much that can affect the return on investment or even the viability of a development project. But we can help. We can make sure you invest in the right aspects of each development, save money where possible, and secure the optimum price for each home within the relevant constraints. We have a strong awareness of market conditions and what your competitors are doing, and can provide market research and viability reports to help you make the right decisions. Is your specification right for your target market? Are you making the best use of your site? Are the homes you re offering the right proportions? Which properties should you sell and which should you rent? Is your pricing appropriate? These are all questions we can help you to answer and more. And, of course, by increasing the efficiency of your sales process, we ll help you to realise your returns faster and minimise all the costs of having properties empty.

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11 So why not contact us today to discuss where and how we could help you? You can reach us on (office) or Wendy Hegarty on , or visit SALES & MARKETING CONSULTANCY AND AGENCY SERVICES

12 SALES & MARKETING CONSULTANCY AND AGENCY SERVICES 34 Toynbee Street London E1 7NE Contact: Wendy Hegarty

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