SUMMARY SUMMARY A WORD FROM THE CHAIRMAN REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS

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1 English translation of the French Rapport Financier Annuel 31 December 213

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3 SUMMARY 2 A WORD FROM THE CHAIRMAN 4 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS 6 CONSOLIDATED FINANCIAL STATEMENTS FOR THE YEAR ENDED 31 DECEMBER CORPORATE GOVERNANCE 9 RENTABILIWEB GROUP SHARE 14 STATEMENT BY THE BOARD OF DIRECTORS 16 SUMMARY REPORT OF THE BOARD OF DIRECTORS ON THE PARENT COMPANY FINANCIAL STATEMENTS 11

4 MOT DU PRÉSIDENT A WORD FROM THE CHAIRMAN Dear shareholders, dear Friends of Rentabiliweb, You ve invested in an astonishing company! Astonishing firstly because it s growing within the context of a worldwide economic crisis. Astonishing again because it s making the most of the operating and management processes as well as the strategies that are specific to Internet pure players. Let s begin with the growth, since I can imagine that that s your greatest concern. Yes, Rentabiliweb saw an increase of its revenue in 213, and yes, this fact may appear to you to be somewhat astonishing. Indeed, it would have been logical to expect slightly lower revenue. As you know, the revenue in the e-money sector can be summed up by the mere expression of the provided service, while for micro-payment activities, the business volume is seen in the accounts. Nevertheless, the good behaviour of all of our subsidiaries has allowed us to post an increase of the group s consolidated revenue. Direct marketing and telecom services increased their market shares, after the restructuring, while micro-payment stabilised its business flows. In the B to C segment, dating returned to a growth cycle over the course of the financial year and so did astrology, as anticipated by the forecasts. The growth also extended to our EBIT. I had told you that 212 at 213 would be years for investments. As of 213, the growth of our EBIT is once again on track, despite the continuation of our investments around our payment institution and our future credit institution. Finally, the growth even extended to the company s dynamism. In 213, 38 new jobs were created, 3 new subsidiaries were launched in the Netherlands, and the legal restructuring of the B to C segment was a success. All of the B to C subsidiaries are operating under optimised conditions within our sub-holding company Arion entertainment. This brings me to the second point that I wanted to discuss with you: I would like to explain the major methods that I used in order to secure this lasting growth. Firstly, an accurate and long-standing strategy. Created around micro-payment, it was clearly the destiny of Rentabiliweb to become a decisive player in the payment sector. This strategy required an investment that was as necessary as it was large. Then, internal financing: as a logical consequence of the previous point, the question of financing quickly arose. To finance a payment institution of such scope, we had three choices: turning to the market, looking to a bank, or internal financing. My preference was for the third option. Between the end of 27 and 21, we therefore built a B to C business segment that would provide us with this financing through its profitability. This recurring revenue source is operating perfectly, and has been totally integrated within the Group. It also helps us to better understand the needs of merchants in terms of the payment flow. And then, good timing: I knew that the duration of our investment efforts couldn t be too long. My objective was to reach a ROI as quickly as possible, with the balance point being around 4 ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP

5 MOT DU PRÉSIDENT a Run Rate of 9 million. A good product has to make its place in the market quickly, so we decided to sacrifice the 212 earnings by investing heavily in order to ensure our growth for the next decade. Finally, no strategy can be successfully implemented without a solid, competent and determined team. I couldn t finish these few lines without praising the technicians, salespeople, finance people and graphic artists who work with me on a daily basis. I ve been lucky to be surrounded by the best, and it s therefore a great pleasure for me to fulfil my duties as director each and every day. Rentabiliweb s objective is now to continue its growth, and to establish a lasting position on the international level. And of course, we want to broaden the portfolio of financial services offered to merchants (issue, SCT/SDD, etc.) that could, as relevant, result from the approval as an Electronic money issuer or a Credit Institution. Finally, as you will have realised, we revitalized our communications in 213, and this effort will be continued in the future in order to ensure your complete involvement in our continuing story. Thank you for your confidence. Jean-Baptiste Descroix-Vernier, Chairman ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP 5

6 PRÉSENTATION DE L ACTIVITÉ DE RENTABILIWEB REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS

7 KEY CONSOLIDATED FINANCIAL DATA 8 ABOUT RENTABILIWEB 11 BUSINESS DEVELOPMENTS DURING THE YEAR 24 COMPARISON OF CONSOLIDATED ANNUAL FINANCIAL RESULTS FOR THE YEARS ENDED 31 DECEMBER 213 AND 31 DECEMBER LIQUIDITY, CAPITAL RESOURCES AND MAIN RISKS 33 RESEARCH AND DEVELOPMENT ACTIVITIES 37 USAGE OF FINANCIAL INSTRUMENTS 37 PRICE, CREDIT, LIQUIDITY AND CASH FLOW RISKS 37 BUSINESS CONTINUITY RISKS 37 AUDIT COMMITTEE 38 SUMMARY FACTORS LIABLE TO HAVE AN IMPACT IN THE EVENT OF A PUBLIC TAKEOVER OFFER 38

8 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS KEY CONSOLIDATED FINANCIAL DATA Consolidated balance sheet ASSETS (in thousands) Note Goodwill Intangible assets Property, plant and equipment Other financial assets Deferred tax assets Non-current assets Trade and other receivables Current tax assets Cash and cash equivalents Current assets TOTAL ASSETS EQUITY AND LIABILITIES (in thousands) Note Share capital Group reserves Group currency translation differences (53) (46) Group profit Treasury shares 9 (2 52) (1 589) Instruments settled in the Company s shares Non-controlling interests 53 Equity Non-current provisions Financial liabilities Deferred tax liabilities Non-current liabilities Current provisions Financial liabilities (14) 5 Trade and other payables Current tax liabilities Current liabilities TOTAL EQUITY AND LIABILITIES ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP

9 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS Consolidated profit and loss statement INCOME STATEMENT (in thousands) Note Revenue Gross Margin % of revenue ,5% ,9% Other operational earnings Recurring operating expenses 18 (23 572) (24 694) Payroll expenses 19 (12 574) (11 118) Depreciation and amortisation charges 2 (1 179) (2 332) Recurring operating income % of revenue ,8% ,4% Other non-recurring operating income and expenses 21 (165) (844) Other payroll expenses and payments in shares 19 (841) (1 76) Operating income % of revenue ,4% ,7% Financial results 22 (1) (141) Tax on profit or loss 23 (226) 67 Consolidated net Income % of revenue ,1% ,6% ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP 9

10 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS Change in consolidated equity (in thousands) Share capital Premiums Group reserves Currency translation differences Net profit for the year Revaluation reserves Treasury shares Instruments settled in the Company s shares Equity attributable to owners of the parent Non-controlling interests Equity Position at (56) (63) Share capital increase Appropriation of earnings (1 575) Dividends paid (3 59) (3 59) (3 59) Net profit for the period (1) Currency movements Changes in consolidation scope Other changes (884) (987) 1 76 (795) () (795) Position at (46) (1 589) Share capital increase Appropriation of earnings (1 114) Dividends paid Net profit for the period Currency movements (7) (7) (7) Changes in consolidation scope 6 6 Other changes (386) (913) 841 (458) (458) Position at (53) (2 52) ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP

11 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS ABOUT RENTABILIWEB Background and business activities In 22, Jean Baptiste-Descroix Vernier created Rentabiliweb, a company that has made its mark on the European Internet landscape by introducing a new economic model: monetisation of audiences and content on the Internet. In 1 years, the group has become one of the finest successes of the French-language Web with more than 23 employees, revenue in the area of 1 million, depending on the year, an international presence and a double stock market listing in both France and Belgium. The Group has two main business segments: B to B and B to C. This firstly enables it to offer its customers (e-merchants, Internet, radio, TV, magazine and mobile phone operators) a one-stop shop of solutions for generating revenue from their online audiences and content, while secondly monetising its own audiences (Web-based and mobile phone based entertainment sites). Rentabiliweb is active in a very strongly growing market, with sales over the Internet representing 45 billion in 212, a 24% increase relative to 211. The strategy of the Rentabiliweb group revolves around two axes: Le B to B as a one stop shop in response to the profitability stakes of e-commerce, namely traffic acquisition, building customer loyalty and the optimisation of the transformation tunnel. This service can include everything from consulting a site through to paying for a purchase. As such, this segment is structured around three complementary activities: payment; direct marketing and e-reputation; telecoms. Le B to C as a generator of free cash flows and as a lever for competences surrounding e-commerce issues. Rentabiliweb is a publisher with one of the largest French-speaking audiences in the following domains: astrology; dating; community sites (casual gaming, entertainment, personal services, etc.). The consolidated revenue of the B to B segment to 31 December 213 stands at 32 million, while that of the B to C segment is 4 million. The revenue breakdown, as a percentage of total sales, is the following: ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP 11

12 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS Development strategy for the Segments SUPPLIER OF MONETISATION SOLUTIONS (B TO B) The Group s strategy involves offering innovative monetisation solutions adapted to the needs of its clients. As such, the development of the B to B segment is primarily based on the group s ability to improve audience profitability through three complementary, converging and synergy-creating offers. Be2bill Payment COLLECTION USING BANK CARDS Rentabiliweb Europe is the subsidiary of the first Internet pure-player approved as a payment institution by the Banque de France and the Autorité de Contrôle Prudentiel (France s supervisory authority for the banking industry) in January The Group is thus authorised to provide payment services pursuant to Article L314-1 II of the French monetary and financial code and notably categories 3 and 5, namely the performance of transfers (SEPA Direct Debit), direct debits (SEPA Credit Transfers) including standing orders, the issuing of payment instruments and the acquisition of payment orders via bank cards. Rentabiliweb Europe is approved in France but also abroad. The company holds a European passport and, accordingly, is able to operate in Germany, England, Spain, Romania, Luxembourg, Belgium and Italy. The group can offer online collection solutions for French retailers wishing to develop abroad, as well as for foreign retailers in France and within their own domestic markets. In June 211, with the backing of the BPCE Group (Banque Populaire Caisse d Epargne), which is itself the main member, Rentabiliweb became an affiliate member of the Cartes Bancaires consortium, of VISA International and MasterCard. This status allows it to market retailer acceptance contracts, in addition to the technical payment service, and to access the national Stet CORE interbank clearing system as an affiliate member, as well as all of the European clearinghouses (STET 2). These authorisations and partnerships now enable Rentabiliweb to market Be2bill (http://www. be2bill.com/), its innovative and optimised Web and store-based card payment solution, to French and European e-merchants. Amongst other things, this solution covers: 12 ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP

13 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS payments over the Internet; payment over mobile phones and tablets; physical payments, multi-channel convergence; international currency payments; alternative payments. Be2bill s unique positioning, in that it includes the offer as a Technical Service Provider (PSP) and as an Acquiring Institution (set-up of remote sales contracts), provides for enhanced management of transaction data in order to optimise the transformation tunnel, combat fraud, reduce abandoned payments, and also build loyalty. This new approach to the e-commerce value chain enables e-merchants to maximise revenue while reducing the risk and lowering the cost of online payments. The Be2bill platform provides e-merchants with many functionalities, such as: the re-introduction of marketing into the payment step. Indeed, payment pages are customised and optimised with A/B tests, customers are re-targeted in case of an abandoned payment by means of re-targeting tools, etc.; the set-up of intelligent payments that allow for the management of subscriptions, one-click payment, payment by instalments, payment in foreign currencies, etc.; real-time performance monitoring; appropriate online fraud management; interbank representation of the retailer for arrears and security rules (example: authorisation ceilings); monitoring tools, such as financial reconciliation; consolidation and monitoring of flows in multi-channel architectures (convergence, machines, point of sale payment, online payment). In 213, the key events of this activity were the following: obtaining of the VISA Merchant Agent licence (first acquiring institution to do so); obtaining of the highest security level for banking transactions via the PCI DSS Service Provider level 1 certificate. Rentabiliweb is now protecting its customers from all liability involving the processing of bank data, while guaranteeing to reduce their risk of fraud and financial incidents; the signing of a partnership with Evoke for the kick-off of a click & collect solution with integrated payment; the signing of a partnership with Jaina Capital: Be2bill is now the payment operator for the national and international services of the investment fund s sites; the recognition of the increased transformation (up to 1%) of Be2bill customer sites; the renewal of its PCI DSS Service Provider level 1 certificate, which is the highest security level for banking transactions; signing of many customers, including some of the biggest names in e-commerce. Since its launch, Be2bill has seen strong commercial dynamism and exponential growth; each day, in fact, all of its customers are entrusting constantly growing flows to the solution. In just under two years, Be2bill has signed contracts with more than 9 e-merchants of all types. The customer references include: Winamax (leader in Online poker), Aquarelle (leading online florist), Made.com, Pecheur.com (site of the Oxylane / Décathlon group), Kenzo (LVMH Group) as well as MODZ.fr, Directoptic.fr Sarbacane, Happyview, LamaLoli, LittleFashionGallery, Remixjob, Expertissim, Placeminute, NetBet, etc. ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP 13

14 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS Rentabiliweb MICRO-PAYMENT With its approval by the Banque de France, the Rentabiliweb Group offers the largest platform of micro-payment solutions. This service allows vendors to be compensated on low value transactions. Indeed, the usage of traditional payment instruments is not suitable for monetising the access to services over the Internet and mobiles, such as certain games, articles, videos, etc. Rentabiliweb is active in this market while offering all currently available payment means (Audiotel and surcharged SMS, Internet+ box, Internet+ mobile, prepaid cards, bank cards, etc.), some of which are exclusive to Rentabiliweb. This offer is available in France, the French overseas departments and territories, and over 4 countries. Forty additional countries will be added to the international coverage of the payment instruments in 214. The dazzling development of the audience using mobile devices is helping new marketplaces to emerge, and Rentabiliweb will be right there with them. Internet+ Mobile, payment solution by mobile phone in France, as well as the set-up of new international solutions, will make it possible for Rentabiliweb to provide vendors with new, innovative and efficient means for monetising their mobile traffic. Moreover, Rentabiliweb offers its own solution, Offerpass, a French sponsored payment platform. This alternative and innovative solution allows an advertiser (whose objective is to promote its brand or product) to sponsor the virtual asset desired by the web surfer, by means of an action on its site or via an application. There is a genuine benefit for the web surfer since in exchange, for example, for signing up for a newsletter, filling in a form or a request for documentation, he receives a code or free virtual credits offered by the advertiser in order to access the desired virtual item. Produits micropaiement Rentabiliweb also provides vendors with the possibility of creating their own virtual currency (credits). These credits are fully configurable and perfectly aligned with the current trends in the online gaming market. They therefore serve to improve the transformation tunnel with a reduced number of payment steps, while integrating perfectly into payment pages ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP

15 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS Direct Marketing Rentabiliweb has recognised expertise in the roll-out of digital marketing solutions structured around leading products. We provide our partners with a range of powerful and coordinated solutions that precisely meet their needs. DIRECT MARKETING AND LOYALTY PROGRAMMES Mailorama designs and develops loyalty programmes that enable its members to optimise their Internet purchases and benefit from exclusive discounts that are greatly appreciated in the current sluggish economic environment. By providing access to its communities, Mailorama ensures that its advertiser partners enjoy strong visibility with active and mature cyber-buyers, while offering them a very attractive return on investment. Mailorama is one of the historical leaders in Cashback, with: 2 million active members; 2 million unique visitors per month in Europe; No 1 Cashback community on Facebook. Over the course of 213, various sub-projects began to bear fruit, such as: the kick-off of shopping browser bars (Internet Explorer, Chrome, Firefox), that provide a dynamic reminder, while browsing, of the offers available through Mailorama with previously visited merchants; optimisation of the member retention system, resulting in a significant increase of the value generated per member. Thanks to its positioning, Mailorama is one of the most efficient direct marketing supports. Mailorama s activities have attracted such prestigious customers and partners as: La Redoute, Yves Rocher, Orange, Pixmania, PMU, Bouygues Telecom, MisterGooddeal, Voyages SNCF, Priceminister, etc. ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP 15

16 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS PERSONALISED RETARGETING SOLUTIONS Eperflex Rentabiliweb has imposed itself on the retargeting market through several long-term partnerships with e-commerce leaders: Pixmania, Zalando, Priceminister, MisterGoodDeal, Spartoo, Auchan etc. Why is eperflex now the leader in this market? incomparable distribution strength, thanks to a network of 25 er vendors (database managers), including the leading er on the French market; a performance culture: thanks to its ability to understand the issues of its customers and to attain their return on investment objectives, eperflex is building lasting relationships; a transparent working methodology, that is providing the ing channel with a seal of approval; a culture of innovation, with no less than 6 innovative applications that are exclusives on the market (SMS retargeting, retargeting involving cashback, retargeting on failed payments, etc.). ONLINE POLLING AND STUDIES SOLUTIONS Consoclient Rentabiliweb has combined its expertise in the management of marketing databases and performance-based customer acquisition to create powerful online polling and survey solutions such as Conso Client in order to help advertisers find new clients and get the most from their advertising investment. Conso Client and Panel&Co! enable advertisers to learn more about their customers and prospects, identify and approach them more effectively and thus enhance their offerings and increase online and mobile phone sales. Several extremely innovative tools have been included with these offers, such as, for example, the possibility for the buyer to explain his/her purchase reasons and to give an opinion of the retailer. These two polling and online study solutions Conso Client and Panel&Co! are part of Rentabiliweb s strategy of continuously qualifying and enhancing its databases and proposing high-quality services exclusively for the members of its Web-based loyalty programmes. ADVERTISING R Mailer Rentabiliweb Marketing makes its expertise in monetising databases available to its online partners, advertisers and vendors, with the objective of generating additional revenues. With its methodology and experience in routing, R Mailer, the structure dedicated to this activity within Rentabiliweb Marketing, is currently running 7 programs representing 2.5 million 16 ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP

17 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS The Rentabiliweb Group is helping 15 partners with the roll-out of their digital strategy, including: active and qualified addresses, that it makes available to customers looking to generate leads and sales. Repu7ation E-REPUTATION In April 213, Rentabiliweb began working with Image sept (www.image7.fr/) on the launch of REPU7ATION. This joint venture (51% Rentabiliweb, 49% Image Sept) is the meeting point of a digital expert and an institutional communications expert. As such, REPU7ATION is working with a key account clientele of directors and personalities in order to protect, manage and monitor their online image, with an extremely broad range of services. Decentralised and conversational information, exposed directors, increasing number of contacts, bad buzz, data leak, etc. Digital technology and the new information possibilities, just like consumption, are changing the established order and giving ever greater importance to questions of e-reputation. The correct management of these stakes requires a high degree of technical expertise and an equally cutting-edge sensitivity relative to corporate communications. As such, REPU7ATION offers its expertise in the following domains: Strategy and digital communication consulting, digital presence creation and development, legal strategy consulting, training (challenges & tools), strategic referencing (SEO), e-marketing (traffic generation, creation and management of fan databases), public relations with online opinion leaders, digital press relations, real-time intelligence and alarms, online advocacy, community management, crisis management, stress tests and simulations, cyber security (corporate services / assistance for personalities). An integrated and overall offer that is allowing the Rentabiliweb group to position itself within the quickly growing e-reputation market. ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP 17

18 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS Telecom Services Rentabiliweb Telecom specialises in the creation of innovative telecom services intended for professionals, in order to monetise their online and off-line audiences. It also offers the services of a telecom operator, thereby serving as a one-stop shop for its customers. They include major accounts and media, such as: Brinks, Cofidis, Miele, Virgin Mobile, Présence Verte, Cegelec Secure, Brandalley, Randstad, Rent-a-car, Rueducommerce, Europe1, RFM, Première, Pu-blic, Gulli, MCM, GIE des Radios Indépendantes, Virgin Radio, IDF1, Version Femina, Libération, IONIS, etc. Rentabiliweb provides its customers with the following services: MEDIA INTERACTIVITY SOLUTIONS With more than 1 years of experience and excellence in monetising the audiences of its partners on the Internet and mobile telephones, Rentabiliweb provides professionals with innovative and tailor-made solutions for large-scale communications with their customers, in order to retain and increase the profitability of their audiences. One of the first companies to take advantage of this new service platform: the Lagardère Group and notably its subsidiary Europe 1. Rentabiliweb Telecom offers a complete range of telecom solutions, with everything from SMS+ (routing, contests, etc.) to SVA (surcharged numbers, etc.). MASTERPUSH Masterpush is a new platform and industrial solution for sending SMS that combines web/mobile convergence, premium service quality and ultra-competitive rates. To optimise customer relations and the promotion of services and products, this solution makes it possible to integrate the transformation power of the SMS channel with direct marketing and CRM operations. From an online interface, an easy to integrate or on-demand application, namely Masterpush, offers several services that range from push SMS to delivery notifications, and including various loyalty-building actions. 18 ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP

19 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS FACILITIES MANAGEMENT In 213, Rentabiliweb Telecom launched its facilities management offer for companies pursuing compliance with quality, security and availability standards for their infrastructures within a datacentre. The facilities management offer takes in the entire services brick, everything from the hosting capacity to the facilities management of systems and services, as well as infrastructure hosting. The services associated with the facilities management offer include: the proactive management of incidents, auditing the platform in search of security faults, optimisation of operating systems and performance extension of application services. The 1 years of facilities management experience of the entire Rentabiliweb group allow Rentabiliweb Telecom to stand out with its user-centric approach, while providing a response to all issues related to the current and future infrastructure. ADDITIONAL SERVICES Rentabiliweb makes the most of its status as a telecom operator and of its technical experience in order to provide professionals with two additional services: Corporate telephony Rentabiliweb Telecom is a telecom operator registered with the ARCEP (licence L33-1) and it has interconnections with first-rate operators. The corporate telephony offer is based on professional and tailor-made solutions specific to the needs of each customer, while also reducing its costs. This telephone over IP solution relies on a quality optical network infrastructure. Single contact, turnkey solution and expertise covering the various consulting points (installation, configuration and support), the delivered service is designed in order to be as simple as possible for the customer. Machine to Machine (M2M) Rentabiliweb Telecom has a M2M offer that allows machines, hardware or objects to exchange data with other machines, persons or information systems, in real-time and remotely. Extensively used in hospitals, remote surveillance, personal assistance, transportation, car parks and elevators, M2M has become an essential part of customer relations, while posting sustained growth. The M2M market is estimated at billions of machines and hundreds of billions of objects that could communicate. In 24, the number of M2M modules worldwide was 92 million units, all network technologies taken together. By the end of 213, it is estimated that there will be nearly 2 billion machines and 1 billion communicating objects, primarily RFID tags and sensors integrated into domestic or industrial machines. ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP 19

20 REPORT OF THE BOARD OF DIRECTORS ON THE CONSOLIDATED FINANCIAL STATEMENTS PUBLISHER OF A BROAD PORTFOLIO OF DIGITAL ENTERTAINMENT CONTENT (B TO C) Rentabiliweb has developed a publishing division dedicated to overall entertainment. From simply being a monetiser of online audiences, the Group has evolved into an audience creator, with a bouquet of services that covers all consumer entertainment needs, including casual gaming, dating, personal services, well-being, women s interest content, live entertainment, humour and astrology. Cumulatively across the network of all of its own sites, the Group s overall audience is estimated at more than 5 million visits per month, thereby providing Rentabiliweb with one of the world s largest French-speaking audiences. One of the model s main strength is that it covers all of the publication topics that build loyalty and bring together a massive audience within a network of sites, revolving around general public entertainment. Proficiency with monetisation tools such as the management of subscriptions and add-ons, the ability to enhance the Group s databases and to optimise the acquisition cost help to ensure the success of the content produced by the Rentabiliweb Group. Furthermore, in line with current trends in new technologies, the Group is still developing products compatible with all browsers and sites able to handle all types of traffic, including any traffic generated by mobile phones and tablets. In 213, the Rentabiliweb Group continued its strategy focusing on the profitability of its B to C segment, firstly by reorganising and structuring its teams, and secondly by intensifying the marketing levers in order to generate more subscriptions. Astrology Rentabiliweb provides web surfers with astrology services via its site To provide its users with optimal usage comfort, the site s design has been improved. The historical products have also been fine-tuned in order to ensure the activity s continuation. Moreover, new services are available to web surfers in order to provide them with an improved customer experience. Dating The Rentabiliweb dating offer targets various communities, with sites such as: Rentabiliweb is constantly improving its products in order to provide a better customer experience, as well as improved design and ergonomics. 2 ENGLISH TRANSLATION OF THE FRENCH RAPPORT FINANCIER ANNUEL 31 DECEMBER 213 RENTABILIWEB GROUP

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