Integrated Competitive Intelligence For IT Products In India

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1 Integrated Competitive Intelligence For IT Products In India Phone: Fax:

2 Integrated Competitive Intelligence For IT Products In India Date: July 14, 2014 Pages: 302 Price: US$ 3, ID: IFE4F6F270DEN 1. NOTE PC COMPETITIVE ASSESSMENT NOTE PC COMPETITIVE DASHBOARD POSITIONING OF NOTE PC BRANDS IN INDIA SALES FORCE EFFECTIVENESS MARKETING AND COMMUNICATION MARGIN STRUCTURE 2. HP HEWLETT PACKARD COMPANY 2.1 Notebook PCs SALES STRATEGY AFTER SALES STRUCTURE 3. HCL NOTE PC HCL SALES FORCE STRUCTURE SALES FORCE STRUCTURE ENTERPRISE SALES PRODUCT PRICING AND SEGMENTATION 4. Acer Note PC SALES FORCE STRUCTURE 5. Sony Note PC Integrated Competitive Intelligence For IT Products In India 2

3 6. Asus - Netbook 7. DELL - Notebook PCs SALES MODEL OVERVIEW 8. Lenovo NOTE PC 9. TFT Monitors Competitive Landscaping TFT MONITORS COMPETITIVE DASHBOARD POSITIONING & MARKETING OF LCD MONITORS SALES FORCE EFFECTIVENESS MARGIN STRUCTURE 10. Acer LCD Monitors ORGANIZATION STRUCTURE SALES FORCE STRUCTURE Integrated Competitive Intelligence For IT Products In India 3

4 11. Dell - Monitors 12. Competitor Overview 13. LG Monitors and OMS LG Electronics LG Electronics India Pvt. Ltd LCD Monitor LG SALES STRATEGY LCD Monitor LCD Monitor LCD Monitor LCD Monitor 14. AOC - Monitors 15. HDD MARKET OVERVIEW HDD Market Overview 16. OMS MARKET OVERVIEW OMS Market Overview 17. PRINTERS & SUPPLIES COMPETITIVE ASSESSMENT PRINTERS COMPETITIVE DASHBOARD CONSUMABLES COMPETITIVE DASHBOARD POSITIONING OF PRINTER BRANDS IN INDIA MARKETING AND COMMUNICATION MARGIN STRUCTURE 18. HP - Printers HEWLETT PACKARD COMPANY Integrated Competitive Intelligence For IT Products In India 4

5 SALES STRATEGY AFTER SALES STRUCTURE - Consumer - Commercial 19. Canon - PRINTERS CANON INC. LASER PRINTER SALES FORCE STRUCTURE LASER PRINTER LASER PRINTER LASER PRINTER AFTER SALES LASER PRINTER LASER PRINTER LASER PRINTER 20. XEROX SALES STRUCTURE 21. BROTHER COMPANY SALES STRUCTURE 22. HP Supplies Business SALES STRUCTURE 23. DE SMAT 24. PRODOT Integrated Competitive Intelligence For IT Products In India 5

6 Table of Content 1. NOTE PC COMPETITIVE ASSESSMENT NOTE PC COMPETITIVE DASHBOARD POSITIONING OF NOTE PC BRANDS IN INDIA SALES FORCE EFFECTIVENESS MARKETING AND COMMUNICATION MARGIN STRUCTURE 2. HP HEWLETT PACKARD COMPANY 2.1 Notebook PCs SALES STRATEGY AFTER SALES STRUCTURE 3. HCL - NOTE PC HCL SALES FORCE STRUCTURE SALES FORCE STRUCTURE - ENTERPRISE SALES PRODUCT PRICING AND SEGMENTATION Integrated Competitive Intelligence For IT Products In India 6

7 4. ACER - NOTE PC SALES FORCE STRUCTURE 5. SONY - NOTE PC 6. ASUS NETBOOK Integrated Competitive Intelligence For IT Products In India 7

8 7. DELL NOTEBOOK PCS SALES MODEL OVERVIEW 8. LENOVO - NOTE PC 9. TFT MONITORS COMPETITIVE LANDSCAPING TFT MONITORS COMPETITIVE DASHBOARD POSITIONING & MARKETING OF LCD MONITORS SALES FORCE EFFECTIVENESS Integrated Competitive Intelligence For IT Products In India 8

9 MARGIN STRUCTURE 10. ACER - LCD MONITORS ORGANIZATION STRUCTURE SALES FORCE STRUCTURE 11. DELL MONITORS 12. COMPETITOR OVERVIEW 13. LG - MONITORS AND OMS Integrated Competitive Intelligence For IT Products In India 9

10 LG Electronics LG Electronics India Pvt. Ltd LCD Monitor LG SALES STRATEGY LCD Monitor LCD Monitor LCD Monitor LCD Monitor 14. AOC MONITORS 15. HDD MARKET OVERVIEW HDD Market Overview 16. OMS MARKET OVERVIEW OMS Market Overview 17. PRINTERS & SUPPLIES COMPETITIVE ASSESSMENT PRINTERS COMPETITIVE DASHBOARD CONSUMABLES COMPETITIVE DASHBOARD POSITIONING OF PRINTER BRANDS IN INDIA MARKETING AND COMMUNICATION MARGIN STRUCTURE 18. HP PRINTERS HEWLETT PACKARD COMPANY Integrated Competitive Intelligence For IT Products In India 10

11 SALES STRATEGY AFTER SALES STRUCTURE Consumer Commercial 19. CANON PRINTERS CANON INC. LASER PRINTER SALES FORCE STRUCTURE LASER PRINTER LASER PRINTER LASER PRINTER AFTER SALES LASER PRINTER LASER PRINTER LASER PRINTER 20. XEROX SALES STRUCTURE Integrated Competitive Intelligence For IT Products In India 11

12 21. BROTHER COMPANY SALES STRUCTURE 22. HP SUPPLIES BUSINESS SALES STRUCTURE 23. DE SMAT 24. PRODOT Integrated Competitive Intelligence For IT Products In India 12

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