THE FUTURE OF FOOTBALL

Size: px
Start display at page:

Download "THE FUTURE OF FOOTBALL"

Transcription

1 THE FUTURE OF FOOTBALL Introduction Football is a sport that is all about audience engagement. Technology has always been used to improve the quality of play and audience participation beyond the stadium. Today, we are used to ubiquitous cameras and sensors and access to a vast quantity of player and team statistics via our smartphones. Even football boots and clothes can be full of the latest technology. Broadcasters in particular have been ingenious ever since the invention of television in utilising the latest technologies to add extra dimensions to that engagement so that remote fans can enjoy their involvement even more, and we can be certain that future technologies will be harnessed just as enthusiastically. Smart mobile devices let people watch matches or generally keep in touch with football wherever they are, so that they can always feel in touch with their team. So what s coming next? Smartphone progress Phones are already powerful portable computers but they are likely to change their form gradually over the next years as ongoing miniaturisation allows their replacement with assorted wearable devices. Pieces of electronic jewellery will soon be able to house the electronics; video visors or contact lenses could provide the display; gesture recognition and fingertip tracking replace the keyboard; and voice recognition extending to thought and emotion recognition via sensors printed on the skin surface. We will still need the capability of the phone, with many enhancements; it is just the physical form that will evolve, becoming more distributed. We ll be able to access even more features and services, but they will be far lighter, smaller and less conspicuous. But let s call them smart-phones until someone invents a more suitable name. Football-related merchandise could be linked to mobiles, such as electronic banners, hats or flags that are really just custom made displays. In a football match, spectators could wear the hats, wave flags, banners or displays with coordinated dynamic patterns, sometimes with sound or vibration to add to the atmosphere. Remote spectators in clubs and homes could join in too.

2 Player cards Fans may collect player cards - small collectable cards that are really just small displays updated periodically via the smartphone, linked to a player s social media pages. Fans may collect cards for everyone in their team and carry them around or leave them pinned on a bedroom wall. Of course a smartphone could hold cards electronically, but having a dedicated display card creates a new kind of active merchandise. Fans like to collect memorabilia, and exclusive services or player data could be linked to these cards. Most players will relish the new opportunity to encourage their own special fan clubs by linking to their fans via the cards with frequent updates on their activities. Some might even provide a life feed via their mobiles that relay a privacy filtered version of what they are doing as it happens. The cards could even use a player s wearable camera to show a player s eye view during a game or training. Social place of football People have a natural desire to identify with a team and football caters perfectly to that desire. Football also levels very different people from across the whole of society as supporters of a team. Apps come and go in fashion, but those that link fans together will remain popular. Mobile devices allow apps to link people together in many more ways, tapping in to locally broadcast services, allowing people to spread ideas for chants or songs or other behaviours to spur their team on. Different players may have their own special fans within the crowd, and they might even have their own apps. One player might prefer chants to be arranged, while another might prefer visual patterns and messages being produced by the coordinated displays of their fan-base. Fans could also use these apps to talk to each other and exchange opinions, and perhaps even to communicate audio messages to the player.

3 Apps could be distributed differently too. Instead of downloading them from the net, some might spread from phone to phone, and this allows apps to start in one part of a stand and spread gradually throughout, almost organically. As well as stadium audiences, games would often be broadcast for both passive and interactive viewing. Teams could allow audience interaction via mobiles to directly affect instructions to particular players. This could be linked to accelerometers in mobiles so that those viewers physically exerting themselves most would have the greatest say. People will generally be much wealthier in a few decades, while technology will have fallen greatly in cost, so most people would be able to afford very advanced mobiles with ultra-realistic 3D video simulation and immersion capability to let apps immerse them in the game even better. Not everyone will want technology but everyone will be able to afford it. 3D immersion technology will make football even more socially inclusive because the feeling of being there in a stadium would be equally available to people viewing remotely, as would the associated interaction with play that could be enabled.

4 Stadium technology As well as numerous cameras around the field, in boundary furniture and goalposts or on wires above, some miniature cameras would be worn on player kit and others carried by flying insectsized robots that can follow players around. Retractable cameras could easily be put in the turf too, withdrawing as a player approaches. Sensors could also be built into the turf to monitor wear, hardness or wetness, perimeter and goal lines to precisely monitor player and ball position into the ball, and goalposts to measure ball impact. Turf biological data would be useful for grounds-men too of course to keep it in good shape. Instead of intense floodlighting, individual LEDs could be carried by similar airborne devices so that more natural light comes from a more natural direction. Balloons could do the same job, higher up. Seating could provide wireless data services differently to home and away spectators to enhance team allegiance. Seats offer direct physical contact with spectators so are perfect for using vibration in atmosphere management during a game. Advertising could be totally personalised. Augmented reality could change the appearance of on-pitch or perimeter ads and also provides extra in-view advertising space. During half time, directions to preferred refreshment stands and toilets could be overlaid.

5 Player kit Players will wear visually similar clothing, though the fabrics will have video capability and be better at keeping players comfortable, but some extra regulated mobile device technology might be permitted on the field, such as active contact lens displays for augmented reality and audio links to the coach, as well as numerous monitors for health or fitness monitoring (such as pulse, blood pressure, sugar, oxygen and CO2 levels, sweating and hydration, so that a coach can see who is working hardest or decide when a player should be substituted. Players displays could show a bird s eye view of the field with overlaid graphics illustrating rollout of the agreed team strategy. Football boots would have embedded sensors to measure every step, and allow apps to recreate their every move, and also to measure the strength and angle of impact with the ball, or another player s leg. This data could be available to referees to help decide if a player was guilty of a foul. Players could also wear an electronic tattoo layer that acts to relay sensory and physiological data to fans, as well as providing a video display platform that might change according to any warnings they ve been given, or according to spectator input. Using their sensory data, a fan could pretend to be that player, feeling what they feel. Although computer simulations of potential strikes would be technically feasible, they seem somewhat redundant since players have such ability deeply ingrained naturally, but they would have some use for training sessions as a shared tool while a coach discusses strategy and technique with a player. So even if technology isn t allowed on match day, it could still enhance training. Augmented reality One of the things spectators love to do is to see data about the particular players. A heads up display (HUD) visor or contact lens display allows all the interesting data to be overlaid on the field of view as they watch a game. Each player could have a data bubble above them. Seeing a favourite player s current physiology data as well as their close up facial expression and how they fit into the strategy allows spectators to feel more intimately connected with their hero. This will be a very everyday experience in 25 years, but by 50 years, it will extend to full active skin sensory relay to experience virtual sensations remotely. Referees should ideally be able to see the action from any angle and zoom in or out at will. Using active contact lenses, they could easily do that. Raw camera feeds could be available to them, but 3D enhanced images would also be built in real time by computers combining inputs from several cameras and other sensors to make a high quality 3D view of the entire field. Active skin Active skin uses electronics printed on the skin surface to link the nervous system and blood chemistry to external networks and devices so provides a perfect platform to improve the sensation of being there and being involved. It could also include display surfaces to enable video tattoos or team colours and logos, accelerometers and positioning devices. Even within 20 years, active skin will allow players to improve their technique quickly. Computers can analyse movements as they happen and compare them with those it thinks are perfect. By injecting sensory stimulation directly into nerves in the appropriate parts of the body, the best movements

6 sensory stimulation directly into nerves in the appropriate parts of the body, the best movements can be made to feel more comfortable and imperfect ones could feel wrong. By repeatedly doing what feels right, players would quickly gain get the right muscle memory. Top professionals will perform close to perfection. Football simulations were among the earliest computer games. By 2050, using active skin and fully immersive displays, people will be able to feel as if they were an actual player. Teams of gamers would compete in a virtual league and some teams would reach very high performance levels if they play together regularly. Android players Football isn t just for professional players. Computer gaming and leisure football are also important and the technology can be much more fun here. Mobile gaming technology using augmented reality will allow full immersion, so amateurs playing on a village green could see their playing field as Wembley and even have a simulated crowd. Although professional players couldn t be present at every game, they could certainly have virtual avatars backed up with a lot of AI that simulates their normal patterns of play, so amateurs could see their heroes virtually on the field while they play too, even if they can t actually kick the ball. Further in the future, as androids become feasible, an android could make a very good job of replicating a real player and this could make local amateur games more fun. Although human-like robots, or androids, will be able to play football in 25 years to some degree, they won t be very advanced by then. Within 50 years though, they will look and feel like people and be stronger and more agile. They won t be based on cogs and wheels and wires, but on a strong skeleton overlaid with polymer gel muscles that feel soft but are five times stronger than humans weight for weight. This will make androids far more agile and the matches potentially more exciting. They will of course be very well networked so every aspect of their play and condition could be used in supporter apps. Many homes will have android assistants in 50 years, and they may join in with humans or even have their own games. Once androids are included, each android player on the field might represent a whole swathe of dedicated fans who collectively control its behaviour. Rather than just watching a match, the fans on each side could be directly playing against each other. This would also help bridge the gulf between physical football and computer game variations. The means of android control may be familiar to those who also play the computer game versions. Rich people could own their own android teams, while moderately wealthy people may well lend their androids to a local team. Within 50 years, it may be possible to remotely inhabit an android so that you can feel as if it were you. So older or less-able people could join in football via an android, as if they were playing themselves. Summary The evolving role of smartphones Clearly smart phone technology lies at the centre of much of this progress. By making good use of the many sensors worn by players and in the stadium the fan can be more intimately involved with their team. They can link to other fans, see how a team strategy is working, and in due course even control players and androids on the field. Eventually, the fan could experience actually being on the field via remote links into androids or a human player s active skin. Phones today already provide good audience involvement, but their potential will improve that massively over coming decades.

7 Timeline The dates listed on this timeline don t indicate first technical feasibility or market release, but allow some time for market maturity and rule changes to allow their inclusion into football. Most will be possible in the lab years earlier and some may be in use in other sectors before they filter into football, which has its own culture and values. Accelerometers in mobiles used in supporter apps 2016 Basic data overlays via visors 2016 Displays used in electronic hats and flags 2017 Apps allow supporter groups to link to players on field 2018 Collectable Player Cards 2018 Retractable cameras in turf with player location sensing 2020 Active contact lenses 2020 Personalised adverts and half-time directions 2020 Electronic Jewellery 2020 Cameras routinely embedded in player kit 2020 Full hi-res video augmented reality overlays via video visors 2025 Ball impact sensors and accelerometers in football boots 2025 Referees get enhanced augmented reality tools 2025 Vibrating seating used in atmosphere management 2030 Pitch condition data sensors embedded 2030 Insect-like robots carry tiny cameras and follow players 2030 Players wear active skin video tattoos 2035 Active skin used in health monitoring and training 2035 Real-time player physiological data broadcast to coach 2035 Robot football starts becomes commonplace 2040 Airborne LED lighting via insect-like robots 2040 Real-time player physiological data available to fans 2040 Full video clothing worn by players and fans 2040 Sensory relay between players and fans 2040 Active contact lenses & coach audio links permitted on-field 2040 Players get bird s eye view of field with strategy overlay 2045 Smartphones enable ultra-real 3D simulation & immersion 2045 Full strike and strategy simulation used in training 2045 Full sensory simulation lets fans feel as if they were playing 2050 Virtual leagues with online gamers competing in real games 2055 Full android teams very common with their own leagues 2060 Fans can directly control android players on field 2060 Fans can remotely inhabit android players as if it s them 2060 Full active skin-based sensory relay from player to fans 2060 Advanced nutraceuticals linked to real-time physiology 2060 Smart nutritional consumption data used in advertising 2060

8 About the author Ian Pearson is a full time futurologist, tracking and predicting developments across a wide range of technology, business, society, politics and the environment. He is a Maths and Physics graduate, and a Doctor of Science. He has worked in numerous branches of engineering, from aeronautics to cybernetics, sustainable transport to electronic cosmetics. His inventions include text messaging and the active contact lens. He was BT s full-time futurologist from 1991 to 2007 and now owns Futurizon, a small futures institute. He writes, lectures and consults globally on all aspects of the technology-driven future. He has written several books, recently including Space Anchor, Total Sustainability and You Tomorrow, and made well over 500 TV and radio appearances. He is a Chartered Fellow of the British Computer Society, and Fellow of the World Academy of Art and Science, the World Innovation Foundation, and the Royal Society of Arts. Futurizon 2013 and HTC

THE FUTURE OF SLEEP: VIRTUAL REALITY TO REVOLUTIONISE OUR SLUMBER

THE FUTURE OF SLEEP: VIRTUAL REALITY TO REVOLUTIONISE OUR SLUMBER THE FUTURE OF SLEEP: VIRTUAL REALITY TO REVOLUTIONISE OUR SLUMBER Interactive dreaming, virtual love-making, sleep studying and health monitoring are set to transform how we will be sleeping in the future

More information

THE 2-IN-1 TREND REPORT

THE 2-IN-1 TREND REPORT THE 2-IN-1 TREND REPORT The future of hybrid tech and our 21st century commute April 2015 CONTENTS 03 EXECUTIVE SUMMARY 16 2035 04 THE HYBRID REVOLUTION 18 CONCLUSION 08 2020 19 APPENDIX 10 2025 FOREWORD

More information

WHAT DOES THE FUTURE HOLD FOR THEME PARKS? REPORT BY FLORIDATIX.COM & DR IAN PEARSON BSC DSC(HC) FWAAS CITP FBCS FWIF FRSA

WHAT DOES THE FUTURE HOLD FOR THEME PARKS? REPORT BY FLORIDATIX.COM & DR IAN PEARSON BSC DSC(HC) FWAAS CITP FBCS FWIF FRSA WHAT DOES THE FUTURE HOLD FOR THEME PARKS? REPORT BY FLORIDATIX.COM & DR IAN PEARSON BSC DSC(HC) FWAAS CITP FBCS FWIF FRSA INTRODUCTION What will theme parks be like in 2050? With more simulator rides

More information

Author: Futurologist, Dr Ian Pearson BSc DSc(hc) FWAAS CITP FBCS FWIF FRSA, Futurizon, in partnership with Bondara.

Author: Futurologist, Dr Ian Pearson BSc DSc(hc) FWAAS CITP FBCS FWIF FRSA, Futurizon, in partnership with Bondara. Author: Futurologist, Dr Ian Pearson BSc DSc(hc) FWAAS CITP FBCS FWIF FRSA, Futurizon, in partnership with Bondara. Opening statement Chris Simms, Managing Director of Bondara The industry we work in is

More information

The Mobile Marketer s Complete Guide to User Acquisition

The Mobile Marketer s Complete Guide to User Acquisition The Mobile Marketer s Complete Guide to User Acquisition Appia Footer 320 Blackwell Street Durham, NC 27701 1.866.254.2483 user acquisition overview and best practices 2 Introduction User acquisition is

More information

WHITE PAPER MULTI-CHANNEL CAMPAIGNS IN A CONNECTED WORLD. Create and deploy IT solutions for business

WHITE PAPER MULTI-CHANNEL CAMPAIGNS IN A CONNECTED WORLD. Create and deploy IT solutions for business WHITE PAPER MULTI-CHANNEL CAMPAIGNS IN A CONNECTED WORLD White paper - Multi-Channel Campaigns in a Connected World - Prodware 1 Create and deploy IT solutions for business Navigating Multi-channel Marketing

More information

OUR PAST THROUGH FILM

OUR PAST THROUGH FILM OUR PAST THROUGH FILM Watching old footage helps us to learn more about what life was like in the past, and it can also help us access our own memories. This activity pack will help you run some activities

More information

Android Box SNNPB73B

Android Box SNNPB73B Android Box SNNPB73B ANDROID EASE OF USE EXPERIENCE Very easy to use device, users can enjoy a tablet-like browsing experience. Enjoy the intuitive operation of Android KitKat 4.4 with thousands of productivity

More information

The 2030 Future of Sleep Report

The 2030 Future of Sleep Report The 2030 Future of Sleep Report Author: Dr Ian Pearson Report commissioned by: Travelodge Date: June 2011 Dr Ian Pearson Futurologist Ian Pearson is a Maths and Physics graduate and has worked in numerous

More information

MISSION. Fantasy Sports Trade Association // 2016 Marketing Planning Kit

MISSION. Fantasy Sports Trade Association // 2016 Marketing Planning Kit MISSION Fantasy Sports Trade Association (FSTA), established in 1997, is the association and arm for research and promotion of the fantasy sports industry. FSTA promotes, protects and advances the broader

More information

Research on Transplanted Design of Mobile-Terminal-Based Educational Games

Research on Transplanted Design of Mobile-Terminal-Based Educational Games Open Journal of Social Sciences, 2014, 2, 17-21 Published Online May 2014 in SciRes. http://www.scirp.org/journal/jss http://dx.doi.org/10.4236/jss.2014.25005 Research on Transplanted Design of Mobile-Terminal-Based

More information

GET OUT AND ABOUT WITH APPS

GET OUT AND ABOUT WITH APPS GET OUT AND ABOUT WITH APPS App Development from FWDP Prepared by Mark Woolmer October 2014 And So Our Journey Begins... The development of an App can be a simple or complicated affair. As the functionality

More information

120 million. $17 billion. $140 average. Used smartphones: the $17 billion market you may never have heard of. Why would you sell a smartphone?

120 million. $17 billion. $140 average. Used smartphones: the $17 billion market you may never have heard of. Why would you sell a smartphone? Used smartphones: the $17 billion market you may never have heard of Deloitte Global predicts that in 2016 consumers will sell outright or trade-in approximately 120 million used smartphones generating

More information

The definitive guide to purchasing video production services

The definitive guide to purchasing video production services The definitive guide to purchasing video production services 1. Introduction - the guide Video is everywhere. It s in our homes, on our PCs, on mobile phones, on cameras, in shops, and of course all over

More information

STRENSALL TIGERS JUNIOR FOOTBALL CLUB Sponsorship Opportunities

STRENSALL TIGERS JUNIOR FOOTBALL CLUB Sponsorship Opportunities STRENSALL TIGERS JUNIOR FOOTBALL CLUB Sponsorship Opportunities Strensall Tigers is a community and family based FA Charter Standard club (www.thefa.com) run to provide facilities and competitive football

More information

So what s this session all about?

So what s this session all about? 1 So what s this session all about? It provides an introduction to digital marketing it s benefits and how organisations can use it to effectively support it s business operations It considers the main

More information

Kathy Au Billy Yi Fan Zhou Department of Electrical and Computer Engineering University of Toronto { kathy.au, billy.zhou }@utoronto.

Kathy Au Billy Yi Fan Zhou Department of Electrical and Computer Engineering University of Toronto { kathy.au, billy.zhou }@utoronto. ECE1778 Project Report Kathy Au Billy Yi Fan Zhou Department of Electrical and Computer Engineering University of Toronto { kathy.au, billy.zhou }@utoronto.ca Executive Summary The goal of this project

More information

Thank You! Contents. Promoting SmartDollar... 3. Implementing SmartDollar... 4. SmartDollar Resource Center... 6. Internal Communications...

Thank You! Contents. Promoting SmartDollar... 3. Implementing SmartDollar... 4. SmartDollar Resource Center... 6. Internal Communications... Promotion Guide Thank You! Thank you for adding SmartDollar to your benefits program. You are changing lives by helping your employees take control of their money and get on track for retirement! SmartDollar

More information

What is launch monitor technology and is it new?

What is launch monitor technology and is it new? SkyTrak : The Drilldown If you re looking for a concise and brief overview of SkyTrak, what it is, how it works and what all the data elements indicate, then please watch our educational video series which

More information

INTERNATIONAL JOURNAL OF PURE AND APPLIED RESEARCH IN ENGINEERING AND TECHNOLOGY

INTERNATIONAL JOURNAL OF PURE AND APPLIED RESEARCH IN ENGINEERING AND TECHNOLOGY INTERNATIONAL JOURNAL OF PURE AND APPLIED RESEARCH IN ENGINEERING AND TECHNOLOGY A PATH FOR HORIZING YOUR INNOVATIVE WORK OPEN SOURCE: SIXTH SENSE INTEGRATING INFORMATION WITH THE REAL WORLD MADHURI V.

More information

Cell Phone Buying Guide As choice and variety in wireless devices are constantly increasing, deciding what cell phone is right for you can be a

Cell Phone Buying Guide As choice and variety in wireless devices are constantly increasing, deciding what cell phone is right for you can be a Cell Phone Buying Guide As choice and variety in wireless devices are constantly increasing, deciding what cell phone is right for you can be a confusing task. Fortunately, you don t have to figure it

More information

Joining Forces University of Art and Design Helsinki September 22-24, 2005

Joining Forces University of Art and Design Helsinki September 22-24, 2005 SCHOOLS OF CREATIVITY AND INNOVATION: DRAWING TABLE OUT, STORYTELLING IN Jose Rivera-Chang, California State University Long Beach, USA Abstract How do you teach innovation? How do you teach creativity?

More information

Your HTC Desire What s new?

Your HTC Desire What s new? Your HTC Desire What s new? HTC Desire What you ll find in this guide HTC Desire uses the latest Android 2.2 (Froyo) platform which makes your mobile experience more exciting and engaging than ever. Whether

More information

Merstham FC. Commercial and Hospitality Brochure

Merstham FC. Commercial and Hospitality Brochure Merstham FC Commercial and Hospitality Brochure 1 Introducing Merstham Football Club Merstham Football Club are members of the Ryman Football League, competing just three divisions below the Sky Bet Football

More information

Elevate the User Experience Plug Into Your Payday

Elevate the User Experience Plug Into Your Payday Elevate the User Experience Plug Into Your Payday Plug into a Better Mobile Experience. Deliver High-Quality Video Ads. Maximize Your Payday. THE BENEFITS OF INTEGRATING YUME S SDK FOR DEVELOPERS YuMe.com

More information

CS 528 Mobile and Ubiquitous Computing Lecture 2: Android Introduction and Setup. Emmanuel Agu

CS 528 Mobile and Ubiquitous Computing Lecture 2: Android Introduction and Setup. Emmanuel Agu CS 528 Mobile and Ubiquitous Computing Lecture 2: Android Introduction and Setup Emmanuel Agu What is Android? Android is world s leading mobile operating system Google: Owns Android, maintains it, extends

More information

Wireless at the Connected Games : How the London 2012 Olympic and Paralympic Games Utilized the Latest Wi-Fi Technology

Wireless at the Connected Games : How the London 2012 Olympic and Paralympic Games Utilized the Latest Wi-Fi Technology Paper Wireless at the Connected Games : How the London 2012 Olympic and Paralympic Games Utilized the Latest Wi-Fi Technology Peter Leonhardt British Telecom, London, England Abstract The London 2012 Olympic

More information

Potted History of the Mobile Phone

Potted History of the Mobile Phone Ever wondered why your parents are lacking in knowledge of the functionality of your mobile wizardry? Well, it might surprise you to know that mobile phone technology has only really developed over the

More information

TABLE TENNIS FOR EVERYONE, EVERYWHERE

TABLE TENNIS FOR EVERYONE, EVERYWHERE EVERYONE, EVERYWHERE POPULAR, UNIVERSAL & INCLUSIVE WORLD DAY 6 APRIL 2015 INTRODUCTION As an International Sport Federation, the ITTF is the governing body of Table Tennis worldwide and one of the fundamental

More information

ARE YOU INTERESTED IN A JOB IN BROADCASTING?

ARE YOU INTERESTED IN A JOB IN BROADCASTING? ARE YOU INTERESTED IN A JOB IN BROADCASTING? Below is an outline of jobs in broadcasting. Most of our local Colleges and Universities have programs that will prepare you for a carreer in TV. If you have

More information

Smart Stadiums Take the Lead in Profitability, Fan Experience, and Security

Smart Stadiums Take the Lead in Profitability, Fan Experience, and Security SOLUTION brief Intel IoT Smart Stadiums Smart Stadiums Take the Lead in Profitability, Fan Experience, and Security Super-connected stadiums revolutionize the live event experience Smart stadiums increase

More information

FAI Stadium Infrastructure Criteria

FAI Stadium Infrastructure Criteria FAI Stadium Infrastructure Criteria Version 1.0 July 2011 Table of Contents PURPOSE & SCOPE.....................................................5 DEFINITIONS...........................................................7

More information

Capacities Overview: 9.7 MultiTouch Screen with IPS technology Access to AndroidTM apps HD Multimedia playback

Capacities Overview: 9.7 MultiTouch Screen with IPS technology Access to AndroidTM apps HD Multimedia playback Arnova introduces a new HD multimedia tablet: The ARNOVA 9 G2 Equipped with a sharp, bright 9.7 (1024x768) LCD touchscreen, it delivers amazing display quality. The combination between Android TM 2.3 Gingerbread

More information

Real Madrid brings the stadium closer to 450 million fans around the globe, with the Microsoft Cloud

Real Madrid brings the stadium closer to 450 million fans around the globe, with the Microsoft Cloud Customer Solution Story Real Madrid brings the stadium closer to 450 million fans around the globe, with the Microsoft Cloud We can create a one-to-one relationship with fans around the planet with the

More information

Today s mobile ecosystem means shared responsibility

Today s mobile ecosystem means shared responsibility It seems just about everybody has a mobile phone now, including more than three-quarters of U.S. teens and a rapidly growing number of younger kids. For young people as well as adults, the technology has

More information

National Playing Formats and Rules

National Playing Formats and Rules and girls aged Under 6 & 7: 4-a-side with no goalkeeper Maximum of three substitutes 30m x 20m Ball size Size 3 UNDER 6 & 7 2m wide x 1m high 15 min halves Minimum 5 min half-time break No penalty area

More information

Making the Internet Business-Ready

Making the Internet Business-Ready Making the Internet Business-Ready If you ve ever shopped online, downloaded music, watched a web video or connected to work remotely, you ve probably used Akamai. Our solutions help to deliver the best

More information

GUINNESS- THE DARK DROP

GUINNESS- THE DARK DROP GUINNESS- THE DARK DROP Microsoft Advertising Story Awards Submission Jonny Lang THE PROBLEM Fundamentally, Guinness is a drink for the daylight. A lunchtime staple or the first round of the evening before

More information

FUTURE OF TV. Thought Piece 2016 THE EVOLUTION OF TV EVERYWHERE

FUTURE OF TV. Thought Piece 2016 THE EVOLUTION OF TV EVERYWHERE FUTURE OF TV Thought Piece 2016 THE EVOLUTION OF TV EVERYWHERE THE TELEVISION SET HAS LONG SINCE BEEN A STALWART OF OUR LIVING ROOMS; A TRUSTED FRIEND WITH WHOM WE HAVE SHARED SOME OF THE NATION S GREATEST

More information

CREATIVE TECHNOLOGIES A FUTURE IN

CREATIVE TECHNOLOGIES A FUTURE IN CREATIVE TECHNOLOGIES A FUTURE IN CREATIVE TECHNOLOGIES WHAT IS CREATIVE TECHNOLOGIES? Think of creative technologies (CT) graduates as possessing a Swiss army knife of creative talents across different

More information

Smart city: how does sharing data contribute to improving the way we experience our day-to-day lives in the city?

Smart city: how does sharing data contribute to improving the way we experience our day-to-day lives in the city? Smart city: how does sharing data contribute to improving the way we experience our day-to-day lives in the city? Contextual material for Session 4 of the Forum d Avignon 2014 at the CESE in Paris L Atelier

More information

2015/2016 Commercial and Sponsorship Brochure

2015/2016 Commercial and Sponsorship Brochure 2015/2016 Commercial and Sponsorship Brochure INTRODUCTION Welcome to Merthyr Town FC s Commercial and Sponsorship Brochure for the 2015/2016 season. Merthyr Town FC is a supporters owned club with the

More information

Ball games have a very long history. Young men and women

Ball games have a very long history. Young men and women 1 Early Ball Games Ball games have a very long history. Young men and women have been getting together to play them for thousands of years. The earliest games were played in Mexico, South America, at least

More information

integrated technology solutions CONNECTED VIA INTERNET

integrated technology solutions CONNECTED VIA INTERNET integrated technology solutions CONNECTED VIA INTERNET BETTER, BROUGHT TO LIFE. mpower is about giving you, your employees and your customers the ability to improve the fitness environment in a way that

More information

30+ Engagement Tips. For Social Funeral Directors. These tips are brought to you by Ashley Montroy, Marketing Manager at FrontRunner Professional.

30+ Engagement Tips. For Social Funeral Directors. These tips are brought to you by Ashley Montroy, Marketing Manager at FrontRunner Professional. 30+ Engagement Tips For Social Funeral Directors These tips are brought to you by Ashley Montroy, Marketing Manager at FrontRunner Professional. FrontRunner FRONTRUNNER Professional PROFESSIONAL // 30+

More information

BRISTOL CITY FOOTBALL CLUB

BRISTOL CITY FOOTBALL CLUB apt marketing & pr presents... apt marketing & pr 01242 250692 www.aptmarketing.co.uk SPONSORSHIP OPPORTUNITIES FOR BRISTOL CITY FOOTBALL CLUB ASHTON GATE STADIUM: OUR HOME SINCE 1904 apt marketing & pr

More information

Interactive solutions for experiential fashion marketing

Interactive solutions for experiential fashion marketing Interactive solutions for experiential fashion marketing Stereoscape offers interactive solutions for experiential fashion marketing in events and retail environments. We combine the latest visualisation

More information

Child Psychology and Education with Technology

Child Psychology and Education with Technology International Journal of Education and Information Studies. ISSN 2277-3169 Volume 4, Number 1 (2014), pp. 41-45 Research India Publications http://www.ripublication.com Child Psychology and Education with

More information

BRAND ACTIVATION EVENTS 101

BRAND ACTIVATION EVENTS 101 BRAND ACTIVATION EVENTS 101 Bringing Your Brand to Life with Successful Events that are Modern, Calculated and Targeted Share This! Introduction These days, customers have more choice than ever. New mediums

More information

resoundpro.com WIRELESS CONNECTIVITY Expand your clients hearing experience A GUIDE FOR PROFESSIONALS

resoundpro.com WIRELESS CONNECTIVITY Expand your clients hearing experience A GUIDE FOR PROFESSIONALS WIRELESS CONNECTIVITY resoundpro.com Expand your clients hearing experience A GUIDE FOR PROFESSIONALS Empower your clients with all the benefits of Smart Hearing In today s world, we take for granted that

More information

Specialized Application Software The McGraw-Hill Companies, Inc. All rights reserved.

Specialized Application Software The McGraw-Hill Companies, Inc. All rights reserved. Describe graphics software, including desktop publishing, image editors, illustration programs, image galleries, and graphics suites. Discuss audio and video editing software. Describe multimedia, including

More information

How ipads can help people living with dementia: a summary

How ipads can help people living with dementia: a summary How ipads can help people living with dementia: a summary A study by the University of Worcester, working with Anchor Happy living for the years ahead 1 How ipads can help people living with dementia:

More information

KENNEDY SPACE CENTER VISITOR COMPLEX SPACE SHUTTLE

KENNEDY SPACE CENTER VISITOR COMPLEX SPACE SHUTTLE KENNEDY SPACE CENTER VISITOR COMPLEX SPACE SHUTTLE ATLANTIS SM ATTRACTION Bringing the Story of Space Shuttle Atlantis to Life with Interactive Media. 2 It was the last space shuttle to go into space,

More information

The Complete Guide to CUSTOM FIELD SERVICE APPLICATIONS

The Complete Guide to CUSTOM FIELD SERVICE APPLICATIONS The Complete Guide to CUSTOM FIELD SERVICE APPLICATIONS Copyright 2014 Published by Art & Logic All rights reserved. Except as permitted under U.S. Copyright Act of 1976, no part of this publication may

More information

MUSIC & VIDEO IN EVERY ROOM. Media Distribution Solutions

MUSIC & VIDEO IN EVERY ROOM. Media Distribution Solutions MUSIC & VIDEO IN EVERY ROOM Media Distribution Solutions MAKE YOUR HOME ENTERTAINMENT CENTRAL Put music and video at your command with Control4. Stream high-fidelity sound to every room in the house. Play

More information

Fundamentals of Sports Game Design. Ernest Adams Founder of the IGDA

Fundamentals of Sports Game Design. Ernest Adams Founder of the IGDA Fundamentals of Sports Game Design Ernest Adams Founder of the IGDA About the Author Ernest Adams is a game design consultant and part-time professor at the University of Uppsala Campus Gotland in Sweden.

More information

Dedicated care and support for people living with dementia

Dedicated care and support for people living with dementia Helping me to live my life Dedicated care and support for people living with dementia I ve always loved being outdoors, so I was worried when I moved from my own home that I would miss my garden and not

More information

Social Media- tips for use and development Useful tips & things to avoid when using social media to promote a Charity.

Social Media- tips for use and development Useful tips & things to avoid when using social media to promote a Charity. Social Media- tips for use and development Useful tips & things to avoid when using social media to promote a Charity. This is compilation of some of the advice and guidance found online to help organisations

More information

Sensor Fusion and its Applications in Portable Devices. Jay Esfandyari MEMS Product Marketing Manager STMicroelectronics

Sensor Fusion and its Applications in Portable Devices. Jay Esfandyari MEMS Product Marketing Manager STMicroelectronics Sensor Fusion and its Applications in Portable Devices Jay Esfandyari MEMS Product Marketing Manager STMicroelectronics Outline What is Sensor Fusion? What Are the Components of Sensor Fusion? How Does

More information

Dr. Asher Vaturi The Max Stern Yezreel Valley College

Dr. Asher Vaturi The Max Stern Yezreel Valley College Dr. Asher Vaturi The Max Stern Yezreel Valley College Performance indicators for Indoor and outdoor environment built areas Concern about the overall quality of the indoor environment We focus on issues

More information

How to Use Vine. 1. Vine is a phone application. It works on iphones and Android phones. You need to download the application before you can sign up.

How to Use Vine. 1. Vine is a phone application. It works on iphones and Android phones. You need to download the application before you can sign up. How to Use Vine 1. Vine is a phone application. It works on iphones and Android phones. You need to download the application before you can sign up. 2. When you open Vine for the first time, you will see

More information

Submission by Free TV Australia

Submission by Free TV Australia Submission by Free TV Australia Senate Standing Committee on Environment and Communications Interactive Gambling Amendment (Sports Betting Reform) Bill 2015 12 February 2016 TABLE OF CONTENTS EXECUTIVE

More information

TAP TV PRODUCT GUIDE 2015 ENTERTAINMENT AT WORK FOR YOU

TAP TV PRODUCT GUIDE 2015 ENTERTAINMENT AT WORK FOR YOU TAP TV PRODUCT GUIDE 2015 ENTERTAINMENT AT WORK FOR YOU ENTERTAINMENT AT WORK FOR YOU Television plays a colossal role in modern entertainment and not just at home. Bars, restaurants, retailers, waiting

More information

More Enquiries, Same Budget: Solving the B2B Marketer s Challenge

More Enquiries, Same Budget: Solving the B2B Marketer s Challenge More Enquiries, Same Budget: Solving the B2B Marketer s Challenge You need to increase inbound enquiries, both in volume and quality, but your budget is restricted. Sound familiar? Prospect Analytics offers

More information

Mobile Technologies Index

Mobile Technologies Index www.pwc.com/technology Technology Institute Mobile Technologies Index Mobile operating system: Smartphones will just get smarter By Raman Chitkara, Global Technology Industry Leader The smartphone seems

More information

NPTV is a pioneering interactive media platform that powers enhanced viewing experiences on any type of connected device.

NPTV is a pioneering interactive media platform that powers enhanced viewing experiences on any type of connected device. NPTV is a pioneering interactive media platform that powers enhanced viewing experiences on any type of connected device. 02 Real-time custom video streams are created in the cloud by combining multi-sourced

More information

Sports betting advertising lesson plans

Sports betting advertising lesson plans Sports betting advertising lesson plans This resource will help secondary students to discuss the definition of sport and then critically deconstruct the portrayal of sports betting as a normalised part

More information

JUMBLA IS A COMMUNICATION DESIGN AGENCY.

JUMBLA IS A COMMUNICATION DESIGN AGENCY. JUMBLA IS A COMMUNICATION DESIGN AGENCY. WE RE VISUAL STORYTELLERS WHO MAKE THINGS THAT MOVE, EXPLAIN, INTERACT AND ENGAGE. FROM CUTTING EDGE WEBSITES TO INSPIRING MOTION GRAPHICS, WE AIM TO CREATIVELY

More information

The Second Screen Phenomenon: Some Facts and Figures Jason Brautigam

The Second Screen Phenomenon: Some Facts and Figures Jason Brautigam : Some Facts and Figures Jason Brautigam The majority of our daily media interactions are now screen based The use of this technology is also becoming increasingly integrated The First and Second Screen

More information

Support The Community & Your Local Team

Support The Community & Your Local Team KELTY HEARTS JFC SPONSORSHIP BROCHURE 2015/2016 Support The Community & Your Local Team Main Sponsor - Well what a season for Kelty Hearts and the village of Kelty as we won the East Super League for the

More information

Table of Contents. Living In A Mobile World. There s Always An App For That. The UX Challenge. The Facebook + Mobile Opportunity

Table of Contents. Living In A Mobile World. There s Always An App For That. The UX Challenge. The Facebook + Mobile Opportunity 1 Table of Contents Living In A Mobile World 3 There s Always An App For That 4 The UX Challenge 6 The Facebook + Mobile Opportunity 7 Getting Started With Facebook Mobile Ads 8 The Future Of Facebook

More information

DEEZER LEADS THE CHARGE ON INNOVATION FOR MUSIC LOVERS

DEEZER LEADS THE CHARGE ON INNOVATION FOR MUSIC LOVERS DEEZER LEADS THE CHARGE ON INNOVATION FOR MUSIC LOVERS New HEAR THIS feature offers unique music discovery experience New Deezer app for Mac unifies your music collection Deezer more than doubles number

More information

YOUR SEASON TICKET/ 2016/17. #WeAreBolton

YOUR SEASON TICKET/ 2016/17. #WeAreBolton YOUR SEASON TICKET/ 2016/17 #WeAreBolton I ve been a big fan since I was very young, ever since I went to my first game. I ve followed the club ever since then and my season ticket is a big part of that.

More information

Debate It! related Activities

Debate It! related Activities Debate It! Overview The First Amendment s protection of freedom of speech was intended to protect citizens against government censorship. Citizens are free to express their views, even (and especially)

More information

Sales Lead Brokerage Profit Plan Bonus Document

Sales Lead Brokerage Profit Plan Bonus Document Sales Lead Brokerage Profit Plan Bonus Document Introduction Hello and thanks for ordering the Sales Lead Brokerage Profit Plan through the Money Makers Reviewed website. As you ll know if you read my

More information

A Parents Guide to. 2015 ConnectSafely.org saferinternet.org.uk

A Parents Guide to. 2015 ConnectSafely.org saferinternet.org.uk A Parents Guide to 2015 ConnectSafely.org saferinternet.org.uk At the UK Safer Internet Centre, one of our key objectives is to develop new educational and awareness-raising resources for parents in the

More information

penguins penguins event apps: the current statistics

penguins penguins event apps: the current statistics penguins penguins event apps: the current statistics event apps: the current statistics In the information age, the roles played by technology and data have transformed industries of every kind. Not only

More information

SIXTH SENSE TECHNOLOGY

SIXTH SENSE TECHNOLOGY 1 SIXTH SENSE TECHNOLOGY INTRODUCTION 1. 'Sixth Sense' is a wearable gestural interface that augments the physical world around us with digital Information and lets us use natural hand gestures to interact

More information

WELCOME. The Valley, located in South-East London, is the

WELCOME. The Valley, located in South-East London, is the WELCOME The Valley, located in South-East London, is the home of Charlton Athletic Football Club. For business or pleasure we pride ourselves on offering the perfect experience. Within this brochure you

More information

English 1. Deutsch 10. Français 19 中 文 简 体 46

English 1. Deutsch 10. Français 19 中 文 简 体 46 English 1 Deutsch 10 Français 19 28 37 中 文 简 体 46 English A new way to enjoy photography Product Website For the latest product information and useful hints and tips on using this product, see the following

More information

Dogs Unite Organiser Guide

Dogs Unite Organiser Guide Dogs Unite Organiser Guide Get started pre event planning Thank you for taking the time to organise a Dogs Unite event. Every hour another person in the UK goes blind, and your event will help make a life-changing

More information

Automated Efficiency For Every Fast Moving Business

Automated Efficiency For Every Fast Moving Business Automated Efficiency For Every Fast Moving Business The Simple Yet Powerful Solution That Has Combined 6 Complicated Business Tools, Into One Easy-to-Use Software. DynaDo Can Cut Costs, Cut Frustrations

More information

Oldham Leisure Centre. Putting Oldham on the national sporting map

Oldham Leisure Centre. Putting Oldham on the national sporting map Oldham Leisure Centre Putting Oldham on the national sporting map Bringing county level swim, state of the art gym, spectacular sporting, leisure and exercise facilities right to your door step. Oldham

More information

SAUDER SCHOOL OF BUSINESS UNIVERSITY OF BRITISH COLUMBIA

SAUDER SCHOOL OF BUSINESS UNIVERSITY OF BRITISH COLUMBIA Helping Students Become Better Presenters in 2 Days and 400 Videos SAUDER SCHOOL OF BUSINESS UNIVERSITY OF BRITISH COLUMBIA CAPTURING 400 STUDENT PRESENTATIONS IN JUST 48 HOURS The vision for the class

More information

SEM1 3.04 A - Promotion

SEM1 3.04 A - Promotion SEM1 3.04 A - Promotion PE Understand the use of direct marketing to attract attention and to build a brand PI Explain the nature of online advertising PI Discuss types of direct mail tactics Terms Online

More information

Teaching Embedded So0ware Concepts Using Android

Teaching Embedded So0ware Concepts Using Android Teaching Embedded So0ware Concepts Using Android Jogesh K. Muppala Dept. of Computer Science and Engineering The Hong Kong University of Science and Technology Clearwater Bay, Kowloon, Hong Kong muppala@cse.ust.hk

More information

Smartphone Interpretation. How does it work?

Smartphone Interpretation. How does it work? Smartphone Interpretation How does it work? Smartphone fgf Technology With mobile web browsing costs and payment plans becoming cheaper almost by the month, Smartphone contactless technologies have a strong

More information

An easy guide to... MARKETING FOR CLUBS

An easy guide to... MARKETING FOR CLUBS An easy guide to... MARKETING FOR CLUBS Inspiration to Participation Lincolnshire Sport www.lincolnshiresport.com Marketing your Club and Activities Does your club have a media lead? Think about appointing

More information

Tuxedo Touch CENTRALIZED CONTROL OF SECURITY, VIDEO AND Z-WAVE ENABLED THERMOSTATS, LIGHTS, SHADES AND LOCKS. Take Control of Your Business!

Tuxedo Touch CENTRALIZED CONTROL OF SECURITY, VIDEO AND Z-WAVE ENABLED THERMOSTATS, LIGHTS, SHADES AND LOCKS. Take Control of Your Business! Tuxedo Touch CENTRALIZED CONTROL OF SECURITY, VIDEO AND Z-WAVE ENABLED THERMOSTATS, LIGHTS, SHADES AND LOCKS Take Control of Your Business! The Connected Business. Honeywell s Tuxedo Touch functions as

More information

The digital future for entertainment and media.

The digital future for entertainment and media. What digital means for entertainment and media and why the network is key to success. The digital future for entertainment and media. Time to press play Few sectors have been so radically transformed by

More information

Sport expertise. reinventing. your digital experience. with smart solutions for sport

Sport expertise. reinventing. your digital experience. with smart solutions for sport Sport expertise reinventing your digital experience with smart solutions for sport Reinventing your digital experience with smart solutions for sport The rules of the game have changed and so has the behavior

More information

Southampton Football Club Matchday Hospitality 2014/15

Southampton Football Club Matchday Hospitality 2014/15 Welcome to Southampton Football Club Executive Boxes 6 Markus Liebherr Lounge 10 President s Suite 14 Saints Bar 18 3 MAKE YOURSELF AT HOME... Your premium hospitality experience, from the heart of St

More information

Career Paths... Digital Job Areas Digital

Career Paths... Digital Job Areas Digital Job Areas Affiliate Marketers are responsible for setting up and managing relationships with affiliate websites which are connected to their own main brand. Key responsibilities include setting up, monitoring

More information

What will I learn as an Electrical Engineering student?

What will I learn as an Electrical Engineering student? What will I learn as an Electrical Engineering student? Department of Electrical and Computer Engineering Tu5s School of Engineering Trying to decide on a major? Most college course descrip>ons are full

More information

Development of a Service Robot System for a Remote Child Monitoring Platform

Development of a Service Robot System for a Remote Child Monitoring Platform , pp.153-162 http://dx.doi.org/10.14257/ijsh.2014.8.5.14 Development of a Service Robot System for a Remote Child Monitoring Platform Taewoo Han 1 and Yong-Ho Seo 2, * 1 Department of Game and Multimedia,

More information

Dr Louise Schaper, PhD CEO, Health Informatics Society of Australia

Dr Louise Schaper, PhD CEO, Health Informatics Society of Australia Dr Louise Schaper, PhD CEO, Health Informatics Society of Australia 1. Older adults using ICT 2. Technologies, used by health care professionals, to enhance quality of care and health 3. Advanced ICT to

More information

2008 Thomson, a part of the Thomson Corporation. Thomson, the Star logo, and Atomic Dog are trademarks used herein under license.

2008 Thomson, a part of the Thomson Corporation. Thomson, the Star logo, and Atomic Dog are trademarks used herein under license. Thomson, the Star logo, and Atomic Dog are trademarks used herein under license. All rights reserved. INTERNET MARKETING: INTEGRATING ONLINE AND OFFLINE STRATEGIES Chapter 14 The Future -- Wireless and

More information

PLANNING GUIDE Modern Collaborative Technologies

PLANNING GUIDE Modern Collaborative Technologies PLANNING GUIDE Modern Collaborative Technologies Supporting Next-Generation Collaboration in a Changing Workplace WHY YOU SHOULD READ THIS DOCUMENT This planning guide can help IT managers establish the

More information

Anamorphic Projection Photographic Techniques for setting up 3D Chalk Paintings

Anamorphic Projection Photographic Techniques for setting up 3D Chalk Paintings Anamorphic Projection Photographic Techniques for setting up 3D Chalk Paintings By Wayne and Cheryl Renshaw. Although it is centuries old, the art of street painting has been going through a resurgence.

More information